Product Executive Manager

atMSD (THAILAND) LTD.

Job Description

We are looking for an accomplished Product Executive Manager with a robust background in veterinary science and marketing strategy, focusing on our Pharma & Bio portfolio, specifically vaccines and pharmaceuticals for companion animals.

This role will emphasize the strategic development and execution of brand plans and marketing execution.

Key Responsibilities:


  • Strategic Brand Development:

    • Develop and implement comprehensive brand plans for the Vaccine and Pharma portfolio, focusing on the 4Ps (Product, Price, Place, Promotion).
    • Strategically on products, and DM to maximize market impact and achieve revenue targets.

  • Launch Planning:

    • Lead the launch plans for NPD and ensuring all marketing and operational activities are aligned for successful rollouts.
    • Collaborate with cross-functional teams to ensure product availability and compliance during launches.

  • Internal Training & Support:

    • Develop and conduct internal training programs to equip sales teams with product knowledge and effective selling strategies.
    • Support and organize local seminars to enhance awareness and engagement among veterinary professionals.

  • Trade Promotions:

    • Oversee the execution of trade promotions, ensuring alignment with brand objectives and market demands.
    • Design and coordinate promotional campaigns that effectively communicate product benefits to veterinarians and key stakeholders.

  • Veterinary Communication and Engagement:

    • Develop a comprehensive veterinary communication plan that includes vet detailing materials and digital engagement strategies (utilizing platforms like WAF and Line OA).
    • Create and implement vet events, including managing logistics and outreach for an average of 15 booth activities at veterinary conferences and exhibitions (e.g., VRVC, CUVC, KUVA, KVAC, CMUVC).

  • Performance Monitoring:

    • Establish KPIs to track the performance of brand strategies and promotional efforts, adjusting tactics as necessary based on market feedback and sales data.
    • Report regularly on brand performance and market trends to senior management and adjust strategies accordingly.


Qualifications:

  • Bachelor’s degree in veterinary science (DVM preferred) or a related field.
  • Minimum of 5 years of experience in the companion animal industry.
  • At least 3 years of experience in product management or marketing strategy execution within pharmaceutical or biological sectors.
  • Proven experience developing and executing brand plans and successful product launches.


Skills:

  • Strong strategic thinking and analytical capabilities.
  • Excellent project management skills, with the ability to operate effectively in a fast-paced environment.
  • Exceptional communication skills, both written and verbal, to effectively engage with veterinary professionals and internal teams.
  • Proficiency in digital marketing tools and platforms used for veterinary engagement.


What We Offer:

  • Competitive salary with performance-based bonuses.
  • Comprehensive benefits package, including health, dental, and retirement plans.
  • Opportunities for professional development and career advancement.
  • A dynamic and innovative work environment dedicated to improving pet health and well-being.

Current Employees apply HERE

Current Contingent Workers apply HERE

Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.

Employee Status:

Regular


Relocation:

VISA Sponsorship:

Travel Requirements:

Flexible Work Arrangements:

Hybrid


Shift:

Valid Driving License:

Hazardous Material(s):

Job Posting End Date:

02/28/2025
  • A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

Requisition ID:R330701

Experience required
  • 5 years
Salary
  • Negotiable
Job function
  • Management
Job type
  • Full-time

Company overview

Size:2000-5000 employees
Industry:Advertising / Media
Location:Bangkok
Website:www.merck.com
Founded in:n/a
Ranking:4/5

Merck & Co., Inc. (Merck) is a global research-driven pharmaceutical company that discovers, develops, manufactures and markets a range of products to improve human and animal health. The Company?s operations are principally managed on a products basis and comprises of two business segments: the Pha ... Read more

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