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E-commerce Event + Marketing Communication Manager

atCP Axtra PCL

Job Summary:
The integral role that connects OPS and Commercial teams with Marketing for Makro Pro. This role is responsible for the events and marketing communications of Makro Pro. He/she is to develop marketing communication strategy in creating compelling and engaging communication and event plan to increase awareness, traffic and sales to e-commerce.

Key Responsibilities:

  • Ensures brand alignment and the implementation of e-commerce marketing communications strategy
  • Establishes and manages annual the allocated budget for production, ATL, BTL, campaigns, and events.
  • Serve as the key person for alignment between all teams to ensure optimal execution of the marketing strategy and campaigns.
  • Ensure optimal brand representation in all touchpoints off/online
  • Lead the "Always On" program to ensure continuous and engaging brand presence.
  • Manage the executions of all communication plans to support all campaigns and projects across all touchpoints off/online.
  • Develop marketing initiatives and events to increase brand visibility, traffic, and sales.
  • Collaborate with cross-functional teams to develop promotions and events.
  • Plan, produce, and coordinate on premium for on-ground activities aligning with the given budget and timeline (plan budget, process timeline, Document e.g. QT/INV, prepare storage, contact vendor for transport)

Qualifications:

  • Bachelor's degree in Marketing, Event Management, or a related field.
  • 5 years of experience in marketing, with a strong focus on event marketing and Marketing Communication.
  • Proven track record in event management and marketing.
  • Strong project management and communication skills.
  • Analytical mindset with the ability to interpret complex data.
  • Creative thinking and a supportive attitude towards teamwork
Skills required
  • Marketing Strategy
  • Project Management
  • Creative Thinking
Experience required
  • any or no experience
Skills optional
  • Teamwork
Salary
  • Negotiable
Job function
  • Marketing / Advertising
  • Public Relations (PR)
  • Management
Job type
  • Full-time

Company overview

Size:5000-10000 employees
Industry:Wholesale
Location:Bangkok
Website:www.cpaxtra.com
Founded in:n/a

At CP Axtra, we're not just a company; we're a revolution in retail and wholesale. Born in Bangkok and now a proud part of the CP ALL family, our journey from Siam Makro to CP Axtra has been marked by innovation and a commitment to excellence.

Here's what makes us stand ...

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Job location: Suan Luang
Head office: CP Axtra
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