Job Description :

• Extract and transform customer and transaction data in preparation for campaigns implementations from start to end of analysis in a timely and accurate.
• Utilize analytical tools (SQL, MS Excel, MS Access) to perform basic data manipulation and analysis
  • To conduct routine reporting : By campaign / Weekly / Monthly / Quarterly / Yearly
  • To create targeted customer lists for marketing campaigns, promotions, or activities, which increase customer relevance and get most effectiveness of variable marketing budget spending
• Develop campaigns forecasts for individual campaigns to estimate campaign performance and analysis and develop campaign reporting and translate to actionable insights.
• Able to conduct other ad hoc campaigns requests, analysis and tests as required for CRM or marketing department.
• Work cross-functionally with other teams and departments to understand requirement and gather insights which will improve targeting efforts and generate buy-in for targeting decisions.
• Manage customer’s campaigns feedback in order to increase customer satisfaction.