The role of Media Planning Manager is to design the effective integrated media
recommendation both offline & online according to client’s objective of each campaign.
Experience in the area of media advertising would be an advantage
Regular Work

• To use media tools in proper way for effective analysis.
• To responsible for media expenditure (monthly), media trend & review (quarterly), updated

competitor movement (quarterly).

• To monitor the movement of competitors, analyze and report to client.
• To monitor role and responsibility of team members.

Planning and Presentation

• To be able to specific challenge of campaign, create effective media strategy and

communication direction.

• To clear understand product in responsibility, campaign’s brief and client’s objective for

Designing effective integrated media recommendation.

• To prepare effective media plan and presentation proposal.
• To be able to present integrated media recommendation in Thai and English as professional.

Idea and Creativity

• To guide and share creative and new idea to support the proposal.

Operation Efficiency

• To be proactive and on-time deliver the assigned work.
• To monitor and do correctness in operation.
• To encourage team members to understand and support the company’s policy and

direction.

• To have good internal and external relationship

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