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CRM & Customer Experience Lead
atL'Oreal Thailand Ltd.Who are we?
At L’Oréal, there is never a dull day, the beauty lies in the freedom to go beyond with our empowering entrepreneurial culture. We take pride in developing young talents who have the passion and ambition to make an impact in the beauty industry.
Join us on our mission to: Create the beauty that moves the world.
You Will
- Define and drive the CRM, Customer experience and Loyalty strategies & roadmap for Luxury brands
- Define and drive the omni-channel consumer journey for the luxury customer experiences and driving the customer lifetime value
- Initiate new CRM & Data pilot use cases and campaigns for the brands
- Closely collaborate with brand teams, media team, e-commerce teams, retail teams to drive CRM success and achieving the business goals
- Lead and manage the CRM agencies and other external agency partners for CRM activations
- Drive the loyalty and VIP program and activations with the brand teams
- Managing the team of one in preparing for the long-term CRM success including overseeing on consumer touchpoints and digital ecosystems for the best consumer journey, setting the right CRM & data infrastructure
- Collaboration with retailers and platforms for cross CRM activations
- Responsible for managing the CRM budget
- Driving the CRM and Data analysis for business insights and develop plans for activations with the brand teams on regular basis
- Animate and drive the CRM community in the division
- Upskilling internally for latest digital, CRM and data trends and sharing best practices and benchmarking to the division
You Have
- 6 - 12 years of CRM, Customer Experience, Loyalty experiences. Gaming, Technology and FMCG industries are preferred but not limited to
- Strong interests and passion in latest digital trends & luxury experiences, and driven by consumer insights
- Data background and knowledge will be a plus
- Entrepreneurship mindset and driven for business performance
- Strong analytical skills
- Manage complexity, agile and ability to work under pressure
- Strategic, able to Think out-of-the-box and motivate by challenges and growth mindset
- Good negotiation skills
- Good stakeholders management
- Good command of English both speaking and written
Why us?
We will support you through a tailor-made learning & development journey where you will receive constant career advice to empower you to navigate through and reach the Senior Leadership and Management role of your dreams. Progressive leadership track – opportunities for growth & development. Overseas learning opportunities for top talents in the group.
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Experience required
- 12 years
Salary
- Negotiable
Job function
- Senior Management
Job type
- Full-time
Company overview
L’Oréal - Global Leader In Beauty, Leading The Way For 30 Years Created in 1909 by Eugène Schueller, a visionary chemist with a tremendous entrepreneurial instinct. For the past century, L’Oréal has pursued a tireless quest: respond to desire for well-being of millions of men and women and give e ... Read more
Why join us: Want to lead the future of Beauty? If you’re an impact seeking inventor, a driver of disruption, join us to lead Beauty innovation to the next level.
Benefits
- Annual bonus
- Dental Insurance
- Employee discount
- Five-day work week
- Job training
- Maternity leave
- Learning & Development Opportunities
- Performance bonus
- Social Security
- Health Insurance