Responsibilities :

• Co-create channel & trade marketing strategies for assigned channel and support all initiatives and executions throughout the year.
• Track effectiveness and impact of all Initlatives and activities.
• Monitor and analyze market trends, consumer insight, competitor movement and propose creative idea to brand manager.
• Work dosely with external agencies to ensure all campaigned and activities are implemented successfully to drive brand growth.
• Ensure and maximize the usage of marketing materials e.g. POSMs across all channels and evaluate effectiveness.
• Regular market visits to maintain great relationships with business partners, collecting insights & competitor's movements to analyzed and plan for tactical strategies.
• Monitor brand performance regularly.

Qualifications :

• Bachelor's degree or higher in Marketing or related fields.
• At least 3 years of working experiences especially in marketing/brand management.
• Experience in FMCG company is an advantage.
• Excellence communication skills in English.