Position Summary

Role and Responsibilities

Context/Scope :

• This role is responsible for analysing performance of, support planning and outlook projection in, the TSE-S Mobile business.
• Support excellent execution of strategic ideas.
• Supporting key decision makers in BU (including Commercial team, Product Management, and Supply Chain), ensuring they understand financial implications of the decisions they make and have the information and tools they need to make better decisions.
• Support BU teams on analysing performance of TSE-S Mobile business.

Main Purpose:

• To act as partner to the business, driving great performance by supporting development of high quality plans and outlooks, analysing the business against those plans and working with Commercials team (Sales, PM, BM) to improve performance through options analysis.
• To embed a culture and way of working across the Commercials team through using and developing analysis tools to ensure we are effectively and efficiently managing Brand performance.

Dimensions:

Financial:

• Supports coordinating monthly performance reports of TSE-S Mobile BU and reviews with Commercial Management.
• Proactively drive performance analysis, identify risks and opportunities against target.
• Run business case analysis on Innovations projects to assess financial viability
• Support product pricing: review value chain and margin structure.
• Support channel financial performance analysis

Market Complexity

• Thailand is one of the key market for Samsung for ASEAN. Product is sourced from Vietnam, Korea, and Thailand.
• TSE-S is a Sales Subsidiary of Samsung, covering 4 markets: Thailand, Myanmar, Cambodia, Laos.
• TSE-S is a distribution company selling a portfolio of 3 key divisions (Mobile, VD, DA) through three key channels: Open Trade/Dealers, Modern Trade, Operators, and On Trade, comprising 700 customers.

Leadership Responsibilities

• Consistently Deliver Great Performance: demonstrate drive to make a positive difference in business performance, identify clear priorities and focus on them at all times.
• Be Authentic: build great relationship with those you work with, both internally and externally.
• Find Solutions: generate ideas and move them to actions
• Strong communication and people skills, able to influence management.

Accountabilities: List in priority order the main accountabilities/deliverables of the role, including key measures. These should be clearly the responsibilities of the JOB HOLDER

Support Channels

• Analyse monthly performance on Open, Operator, On-line, and B2B Channels and key customers
• Support weekly and monthly Demand and SCM meetings
• Proactively track performance of trade spend versus target and budget control
• Trade Activity spending outlook projection
• Advance 3-month rolling forecast channel/ key customer P&L and Annual Budget Plan development
• Provide important insights that will drive the success of the channel
• Integrated Channel – Commercial Plan and Activity Grid. Optimize Sales Deduction (SD) investment fund through M&E (ruthless prioritization).
• Act as partner to the business, driving great performance by producing high quality plans and outlooks, analysing the business against those plans, identifying risks / opportunities and working with Channel working team to improve performance
• Embed a culture and way of working across the Open, Operator, On-line, and B2B Channel working team through using and developing analysis tools to ensure we are effectively and efficiently managing channel performance

To lead the ongoing development and management of the M&E (Measurement and Evaluation) process and cross functional team's capabilities to deliver quality M&E learnings on trade promotions activities/programs

• Ensure annual M&E timetable and process is signed off and communicated to cross-functional teams.
• To ensure TMKT and Sales complete monthly M&E pre-evaluation,
• To ensure TMKT and Sales complete monthly post evaluation and conduct workshop to share learnings.
• To develop activity evaluation tools which are linked to ROI measurement
• To lead development of M&E capability development for Marketing and Commercial team

  Innovations/New Product Model Launch

• Lead financial analysis for New Product Model launch to ensure financial viability / profitability, sustainable investment guideline for product life cycle and facilitate investment guideline Approval Review

  People Leadership

• Provide leadership, direction, coaching and career development for team of 2 subordinates.

Key Measures :

• Manage IM Net Sales $1,138M in 2019 actual, $1,340M in 2020 & 2021MP per year
• Manage IM Sales Deduction $167M in 2019 actual, $174M in 2020 & 2021MP per year
• Data quality and forecast accuracy at 75% or better
• Act as partner to the business, driving great performance by producing high quality plans and forecasts

Skills and Qualifications

Critical

• Solid technical/functional knowledge in Finance and Accounting. BBA and Master degree in Finance or Accounting from reputable university
• Relevant work experience in Finance, preferably FMCG exposure. 3-5 years in Finance manager position with people management exposure
• Experience in budget / forecast process and variance analysis
• Experience in business case and project analysis.
• Solid experience in analysis effectiveness of trade and marketing spend, as well as channel and product division/segment P&L performance analysis.
• Strong analytical skill
• Business partnering mind set to work effectively with cross functions
• Advanced Microsoft Office skills, particularly on Excel
• Good written and spoken English
• Exceptional ability to work under pressure, meet tight deadlines, and focus on priorities
• Strong communication and people skills, able to influence management

Desirable

• Familiar with SAP

Barriers to Success in Role :

• Lack of business conceptual and financial analysis skills
• Lack of commercial insights
• Lack of sense of urgency, inability to set (and stick to) priorities.
• Lack of interpersonal skills, inability to build relationships, trust and respect with key business partners

Known comparable roles: Please highlight the job title and/or current incumbent of any known comparable roles

• Commercials Finance Manager – Consumer Electronics BU