Responsibilities :

• Oversee the development of POSM and printed marketing materials for campaigns, events, and store openings ensuring brand alignment.
• Collaborate with internal teams and external partners to create marketing assets, including signage, campaigns, and events.
• Track, analyze, and report on performance.
• Develop innovative marketing and branding campaign concepts and strategies.
• Plan and execute events, including defining objectives, target audiences, and design concepts.
• Coordinate with vendors to ensure seamless event execution.
• Manage event budgets, secure sponsorships, and negotiate vendor rates.
• Research industry trends to inspire future marketing initiatives.
• Identify, manage, and allocate budgets for KOL (Key Opinion Leader) collaborations.

Qualifications :

• Bachelor’s degree in Marketing, Communication, or relevant field
• At least 1-3 years experience in Marketing and Branding
• Data Driven with ability to draw insights from complex marketing data
• Excellent communication skills, project management, creative mind, and always thinking outside the box
• High attention to detail, excellent interpersonal skills and stakeholder management