Summary
Posted: Feb 21, 2025
Weekly Hours: 40
Role Number:200588000
Apple's communications team shapes and shares with the world the stories about our innovative products and services, and the values that drive everything we do. We’re looking for trailblazing, collaborative professionals from a variety of creative fields. Inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work. Come and do the best and most exciting work of your career at Apple! The PR & Corporate Communications Manager in Thailand will report into the Head of Corporate Communications & PR, Southeast Asia. This role will drive planning and execution of our corporate communications programs and consumer PR initiatives across the Thai market, proactively communicating Apple messages to targeted media, content creators and influencers. This role supports across all of Apple's products with an emphasis on social-first campaigns. We are looking for candidates that possess strong PR and communications skills, along with a consistent track record driving PR results across consumer technology, consumer lifestyle and business and news media. Ideal profiles are passionate about cultivating new relationships with media and creators, and skilled at developing unique narratives and storylines that resonate with Thai online audiences.

Description

The successful candidate will bring energy, ideas and an appetite to drive fresh and relevant storytelling. - This role will work in partnership with the hub team, supported by a local, cross functional marketing team to create strategies and deliver campaigns that increase awareness and understanding of products and software. - The successful candidate will work cross-functionally to create and deliver the activity that increases awareness and understanding. This may include other product PR managers from the hub, including Apple Intelligence and operating systems, SEA product PR Managers across iPhone, iPad, Mac, Apple Watch, education and health. - This role will help devise and implement global communications initiatives that resonate with the local audience. Responsibilities will include strategic planning and execution, identifying and managing issues in a fast-paced environment and continuous news cycle. It will work collaboratively with the wider management team in the region and also be tightly coordinating with the SEA PR team to support and drive the understanding of Apple’s products and values. - This hands on, media relations and leadership role will work with our agency team to help find new relationships amongst the talent and communities that use our products to deliver the world’s most exciting work, and will be tasked with leading our efforts in finding new media and social platforms through which we can tell those stories. - Travel across the region is required.
Minimum Qualifications

• BS/BA or equivalent experience preferred
• 10+ years experience in public relations, influencer relations or PR agency in Southeast Asia.
• Excellent written and verbal communications skills in Thai and English.

Preferred Qualifications

• Effectively builds formal and informal relationship networks inside and outside the organisation.
• Develops and delivers effective communications that convey a clear understanding of the unique needs of different audiences.
• Analyses complex, high quantity, and sometimes contradictory information to effectively solve problems.
• Understands internal and external stakeholder requirements, expectations, and needs.
• Understanding of Smartphone or PC market an advantage.
• Experience in media relations and developing a network of media contacts in creative, tech, design and cultural platforms
• Successfully delivered creative PR campaigns that have created meaningful impact
• Self-motivated, possess a positive team-player attitude and passionate about consumer technology. Self-starter who is dedicated and demonstrates creative and critical thinking abilities
• Able to work with ambiguity and on complex topics across multiple jurisdictions
• Able to influence and gain alignment from others in sensitive situations-without damage to the relationship.
• Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics