Job Purpose

Manage public relations and external communication, targeting in commercial level, which include and related to product, customers, e-commerce and sales communication to ensures effective internal and external corporate communications for FWD. The role requires a seasoned communications and marketing athlete with passion to align with brand proposition.

Key Responsibilities

• Work with commercial related units such as product team, e-commerce, and customer, to create PR plan for key projects.
• Organize and lead company data releases, presentations, conference presence and messaging at industry conferences that is complying with group and local comm. policy.
• Manage creation of materials including collateral materials, web sites, videos, etc. to engage external resources as appropriate.
• Evaluate track and measure communication performance with analytical skills that will be able to guide the team to the right direction in order to achieve business unite and company objective.
• Take a hands-on role in PR news for multiple mediums: electronic, print, video, face-to-face communications, executive memos, announcements, talking points, intranet site content, newsletter articles, presentations, all hands meetings, and situation-specific communication plans
• Provide report communication in areas with high quality with 100% accuracy and update to all stakeholders in PR to meet with timeline as agreed
• Execute in content creation, with an eye for detail, that will help company deliver customer led contents on the corporate level message to the audience.
• Organize and lead company data releases, presentations, conference presence and messaging at industry conferences with the alignment with group and local communication policy.
• Work with cross function within organization in role areas.
• Maintain good relationship with journalist insurance sector and other sectors in the role areas.
• Find the way to expand relationship with journalist in non-insurance sector to expand company visibility to wider range of audiences.

Qualifications

• Bachelor Degree in Communication, PR, Marketing or Business Administration, or related field
• At least 7-10 years directly related experience (i.e., public relations, employee communications, brand who has an active listening techniques to identify high impact opportunities for communications support with strong business acumen that joining with influence and collaboration skills.
• S/he should have an experience in developing and implementing strategic, integrated communications plans tied directly to business objectives with ability to identify, prioritize and implement communications opportunities on own initiative while influencing teams across multiple functions, locations and disciplines to deliver measurable engagement and visibility outcomes as a mandatory to be able to work well with diverse groups, be a team player, possess analytical and “client service” skills that will result in ability to manage project timelines and determine work flow.