Marketing Manager (Luxury Skincare)
āļāļĩāđāļĨāļāļĢāļĩāļāļąāļĨ (āļāļĢāļ°āđāļāļĻāđāļāļĒ) āļāļģāļāļąāļBeauty is our DNA. From the very first hair dye L'OrÃĐal produced in 1909 to our innovative Beauty Tech products and services today, our company has been a pure player and leader in the beauty sector worldwide for decades. our mission is to offer to all women and men on the planet the best of beauty in terms of quality, efficacy, safety and responsibility. With such strong foundations, we conceive and build an infinite diversity of beauty products and services - in order to share the best of beauty with everyone, everywhere.
Join us on our mission to: Create the beauty that moves the world.
Being part of L'Oreal, "Talent" is the core of our business. L'Oreal group's success is built upon the collaboration of brilliant minds.
You Will:
- Understand brand values and business objectives to plan and execute local marketing activities strategically.
- Work with Head of Marketing SEA to manage product launches including campaign launch, forecasting, and pricing in the local market.
- Analyze customer data demographically and behavioral based and oversee CRM programs to maximize ROI and customer engagement.
- Work close with Assistant Marketing Manager SEA, Store Managers, Retail Business Manager in the planning and executive of all marketing activities.
- Propose successful local adaptations of the global product launches and campaigns.
- Work with the retail team to co-ordinate all in-store consumer events and retail customer engagement activities.
- Identify and manage sponsorships and partnerships opportunities as well as executing all sponsorship activities and analyse the performance to ensure that such events become progressively more effective.
- Lead PR efforts, including media relations and digital advocate programs, to build brand awareness and achieve KPIs in Thailand market; review results and provide analysis for improvement by collaborating closely with internal and external teams (regional marketing, retail, PR agency).
- Manage associated budgets and reporting.
- Minimum of 5-7 years of experience working retail marketing, CRM and digital marketing
- Strong experience in offline & online marketing including retail, brand, PR and events.
- Experience in working and managing creative agency, digital marketing agency and PR agency to manage content planning, asset creation, formulating and executing strategy, evaluating results and form recommendations.
- Able to work cross-functionally and collaboratively with several stakeholders
- Proactive personality, independent worker, self-starter, frequently initiate and can proactively present ideas, suggestions and problem-solving
- Highly analytical with solid communications and negotiation skills, strategic thinking and ability to explain logically
- Strong financial acumen, competent to work with and manage budget.
- Proficient in MS Office including, excel, word, power point and office
We will support you through a tailor-made learning & development journey where you will receive constant career advice to empower you to navigate through and reach the Senior Leadership role of your dreams. Progressive leadership track - opportunities for growth & development.
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āļĢāđāļ§āļĄāļāļēāļāļāļąāļāđāļĢāļē: Want to lead the future of Beauty? If youâre an impact seeking inventor, a driver of disruption, join us to lead Beauty innovation to the next level.
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