เงื่อนไขการค้นหา

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

M&A, Negotiation, Industry trends, English

ประเภทงาน:

งานประจำ

• Bachelor s degree required. MS/MA/MBA preferred but not conditional.
• 5+ years of proven experience in product marketing, mobile computing or creative technology roles that require technical fluency and the instinctive ability to be the voice of the consumer.
• Preferred Qualifications Superior storytelling capabilities, presentation and negotiation skills, with oral and written fluency in Thai and English.
• Excellent analytical and strategic skills, with deep knowledge of industry trends.
• A self starter with the ability to continually prioritize and multi-task in a dynamic, creative, matrixed and fast paced environment.
• Prior work with international teams in a multi-national company is a plus.
• Flexibility to travel (up to 50% of the time).
• Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.
• Additional Requirements
• เพิ่มเติม

ทักษะ:

Industry trends, Product Development, Purchasing

ประเภทงาน:

งานประจำ

• Managing brand product portfolio.
• Applies an understanding of consumer, market and industry trends to daily work activities associated with the development and execution of brand-building opportunities.
• Develop key strategy and communication plan to launch new model, product and promotion, maintaining effective communication with internal and external contacts.
• Managing product launches, maintaining effective communication with internal and external contacts.
• Preparing marketing and promotional briefs; reports to related department.
• Producing PR message to present brand value & image.
• Providing marketing tools to support all parties.
• Communicates result of marketing projects and initiatives; Identifies implications for the brand and provides recommendations for future actions.
• Working cross-functionally with operation, new product development, purchasing to plan, execute and manage the product road-map.
• Collaborates cross-functionally to ensure the implementation of initiatives achieve financial goals (guest, sales, margin).
• Partners with agency and vendors in order to manage and develop brand-relevant recommendations.
• Executes the monitoring, tracking and evaluation of marketing plans.
• Minimum 5 years experiences in brand management (preferably FMCG or beverage).
• Knowledge in Marketing Communication and Brand Management.
• Highly accountable and commitment on the task and assignments.
• Advertising and Brand Communications: Displays the ability to assist in translating the brand positioning and strategy into effective consumer advertising and communications.
• Consumer Knowledge: Demonstrates the ability to understand current consumer and industry behaviors, trends, attitudes, preferences and needs.
• Project Management: Demonstrates the capability to achieve desired outcomes on time and within budget through the application of project management principles and techniques.

ทักษะ:

Contracts, Project Management, Social media, English

ประเภทงาน:

งานประจำ

• a mission we all believe in and aim towards achieving every day.
• To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact.
• for ourselves, our company, and the communities we serve.
• Join us. Team Introduction Creativity is the soul of advertising. The Global Monetization Product & Technology team develops world-leading tech solutions for ads creative production, interpretation and optimization, to empower and inspire advertisers, creators, and other third parties in the ecosystem to create and deliver the best engaging creative experiences to end users.
• We are user-oriented and dedicated to technical excellence. We aim to drive and lead the technology revolution in the ads tech and creative industry, powering products and driving values for our clients, creators, and the whole ecosystem. We are looking for experienced product operations specialists who will be responsible for providing operational support throughout the product development lifecycle and ensure success across key products and business initiatives.
• Accountable for the full go-to-market strategy and execution for creative products to internal and external stakeholders.
• Responsible for the onboarding and training of advertisers, fostering client engagement and empowerment.
• Assist in pitching products/solutions to clients and engage in client discussions.
• Partner closely with the Global Business Solutions team to understand and address advertiser business' requirements through the right creative products.
• Deliver operational support at the campaign execution level, guaranteeing a smooth and trouble-free process.
• Gather preliminary market insights and qualified product feedback to inform product strategy and improvement.
• Strong operational rigour ensuring team trackers and documents consistently updated and well-maintained.
• Collaborate with external partners and agencies to create, refine, and develop strategies for content that simplifies and enhances marketing efforts on TikTok.
• Maintain direct and ongoing relationships with partners from Thai creative/creator agencies, managing onboarding, contracts, invoicing, and addressing business, technical, or policy issues while advocating for our ecosystem internally.
• Identify, cultivate, and grow relationships with top partners in Thailand, ensuring they are delivering on our program goals, tracked and measured for success based on very strict performance metrics.
• Drive partner adoption of our creative products and provide continued education for driving product adoption across the ecosystem.
• 5+ years of work experience in product operations role, or other operational roles in advertising/creatives.
• Self-starter with strong project management skills, ability to grasp the core context, identify key risks, and cooperate with all parties to achieve goals.
• Analytical, data sensitive & goal-driven.
• Comfortable with setting ambitious targets, analyzing the status quo, planning a course of action, executing rapid trial & error iterations and constantly improving.
• Great communicator & team-worker.
• Comfortable navigating global organization structures & aligning objectives with cross-functional teams. Thriving in a work environment with diverse cultures.
• Fluency in English and Thai is required.
• Deep understanding of the digital, social media and creator/influencer landscape in Thailand, including cultural nuances, trends, and consumer behavior.
• Experience presenting to internal and external audiences at all levels of seniority.
• Preferred Qualification.
• Advertising sales, partner management experience, advertising creative/management tech platforms, agencies or advertisers' side is a big plus.
• TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

ทักษะ:

Research, Data Analysis, Statistics, English

ประเภทงาน:

งานประจำ

• Lead syndicated research studies, market data analysis and relevant competitor activities to highlight key trends as well as identifying both opportunities and challenges for NAB brands.
• Manage internal stakeholders to utilize data and deliver detailed understanding of consumer insight and bespoke analysis of trends with recommendation.
• Lead qualitative and quantitative research study and develop appropriate methodologies to answer business needs for NAB brands.
• Lead internal research to answer ad hoc insight requests from marketing team.
• Evaluate and interpret all information to find the key issues and suggest the possible actions to brand team including participate in key decision-making forums to achieve brand strategic direction.
• Build a marketing dashboard that visualizes key performance indicators and complete competitive analysis to maintain our competitive advantages.
• Monitor and track the overall market intelligence spend and responsible for contract and raising purchase orders.
• Effectively manages day-to-day complexity with research agency and identify strong research partners with ensuring best performance.
• Trade Strategy Development.
• Collate shopper insights and suggest improvements area with initiatives for trade marketing team to answer business needs.
• Lead price and promotion analysis based on market data and relevant competitor activities to identify both channel opportunities and challenges.
• Lead qualitative and quantitative research for shopper study with recommendation and category strategies.
• Use trends and analysis to support channel strategies including strengthening relationship with trade partners.
• Degree in marketing, economics, management or statistics.
• Previous experience in consumer insight or shopper insight.
• Previous experience in retail audit data (preferably Nielsen, or retailer-based analytics).
• Research management experience at a management level is preferred.
• Previous experience in local and international research is preferred.
• Excellent command of written and spoken English.
• Solid consumer research knowledge (Nielsen Retail Audit expertise is preferred and an advantage).
• Consumer insight experience in FMCG environment.
• Consumer insight experience in CLMV countries would be beneficial.
• Experience in managing multiple projects.
• Excellent Excel and PowerPoint presentation skills.
• Contact Information:-.
• Thai Drinks Co., Ltd.
• 90, Ratchadapisek Road, Huai Khwang. Huai Khwang, Bangkok.

ทักษะ:

Social media, English

ประเภทงาน:

งานประจำ

• Set budget and manage marketing expenses.
• Responsible for overseeing and collaborating with external agencies to curate content for Big C E-commerce and social media channels. Duties include the collection, organization, and dissemination of content materials, including product information and promotional updates. This involves close coordination with agencies to ensure alignment with brand guidelines and marketing objectives.
• Direct the planning and execution of annual marketing campaigns in collaboration wit ...
• Analyze the data and implement new steps.
• Study and analyze market trends and competitors to develop new strategies and ensure that we are competitive in the industry.
• Implement marketing promotional, online/offline activities.
• Brainstorms new and creative growth strategies, media activities to approach/reach potential business targets.
• Bachelor degree in Marketing or related field.
• Experience in the field at least 3-5 years.
• Good understanding of Chinese social media platforms both Redbook and Douyin as main.
• Excellent communication skills in Chinese and Thai with additional English would be a plus.
• Computer literacy is required e.g. MS-office. Knowledge of illustrator, photoshop is a plus.
• Proactive and details oriented.
• Ability to interact and cooperate with internal and external parties.

ทักษะ:

Project Management, Creativity

ประเภทงาน:

งานประจำ

• Understand brand and the marketing mix in order to create brand awareness.
• Build strong brand identity and visibility across all communication channels to reach our target customers and potential customers.
• Bring our brand(s) to life through delivering creative excellence across all customer touch points within a our customer communications.
• Work with our agencies including briefing, creative development and sign off with stakeholders.
• Collaborate with Media Planning and in-store marketing teams to translate the brief into all customer touch points to land one seamless campaign.
• Work alongside Communications insight teams to utilize communications testing to continually craft, evolve, learn and sharpen our comms assets so that they are fit for purpose in delivering our communications Jobs to be done.
• Manage the budget and forecasting of all communications assets production & ongoing commitment to efficiencies where applicable.
• Manage project timeline and stakeholders.
• Follow our Business Code of Conduct and always act with integrity and due diligence.
• Other assignment as it deems appropriate.
• High caliber and fast growing talent who has 4-6 Years from High pressure & Fast-moving environment Business.
• Experience in Brand / Communication / Campaign Management from Large corporate or Leading Agencies.
• Excellent in operational marketing communication with strong Logic.
• Experienced IMC across online / offline channels.
• Project management.
• Presentation skill.
• Critical thinking.
• Creativity.
• Fast with Quality.
• Turn complexity into simplicity.
• Turn data into actionable insight.
• Develop a consistent brand expression.
• Brand communication & IMC experiences.
• Create outstanding retail experiences.
• CP AXTRA | Lotus's
• CP AXTRA Public Company Limited.
• Nawamin Office: Buengkum, Bangkok 10230, Thailand.
• By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy. .

ทักษะ:

Automation, Social media, English

ประเภทงาน:

งานประจำ

• Develop and implement IMC plans and campaigns in alignment with key business priorities, brand and customer needs.
• Strategically plan consumer campaign according to current objectives, keen on both short and long-term execution.
• Understand and support the brand vision through careful execution of the design, messaging, voice and approach of all marketing efforts.
• Manage the execution elements of the optimal IMC mix including advertising, in-store media, videos, OOH media, influencer management and other digital platforms.
• Ensure consistency and integration across all platforms.
• Develop deliverables and report out on overall success of impact through marketing channels.
• Collaborate with tenant relations and promotion team to track to track revenue and campaign results where applicable.
• Work cross functionally to build awareness and sales engagement in marketing campaigns.
• Manage the work of external vendors when necessary.
• Proven writing and proofreading skills.
• Develop and self- leading high performance with less supervision.
• Bachelor's Degree in English, Journalism, Marketing or other related field of study.
• Minimum 5-7 years marketing communications program management experience.
• Strong marketing communication skills across digital, social and traditional media, direct marketing, content marketing, marketing automation, lead generation, event marketing, including management of multi-layer campaigns.
• Proven ability to build integrated marketing communications campaigns.
• Experience in different types of artwork formats i.e.
• Fast growing, and eager to work in Retail business.
• Experience in social media, website, leaflet, coupon, OOH, in-mall banner etc.
• Creative, entrepreneurial, flexible and highly motivated.
• Good in English is a must.

ประเภทงาน:

งานประจำ

• Identify and evaluate potential sales channels to expand market reach.
• Develop and implement strategies to maximize sales through existing and new channels.
• Manage relationships with key distributors, wholesalers, and retail partners.
• Collaborate with the sales team to develop sales plans and targets for each channel.
• Monitor sales performance and provide regular reports to senior management.
• Implement promotional activities and marketing campaigns to drive sales growth.
• Build and maintain strong relationships with channel partners.
• Conduct regular meetings and business reviews with key partners to ensure alignment with sales objectives.
• Address and resolve any issues or conflicts that may arise with channel partners.
• Conduct market research to identify trends, opportunities, and competitive landscape.
• Provide insights and recommendations to improve channel performance and overall sales strategy.
• Stay informed about industry developments and best practices.
• Ensure all sales activities comply with company policies and regulatory requirements.
• Monitor product quality and customer satisfaction across all channels.
• Implement corrective actions as needed to maintain high standards of service and quality.

ทักษะ:

Digital Marketing, SEO, SEM

ประเภทงาน:

งานประจำ

• Bachelor s degree in Marketing, Digital Media, Communications, or a related field.
• Minimum 5 years of experience in digital marketing, preferably in healthcare or a related industry.
• Proficiency in SEO, SEM, Social Media Ads, and Performance Marketing tools.
• Strong skills in graphic design tools for content creation.
• Experience in people management and project coordination.
• Data-driven mindset with the ability to track and analyze marketing performance.

ทักษะ:

Fast Learner, Project Management, English

ประเภทงาน:

งานประจำ

• a mission we aim towards achieving every day.
• To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never.
• Courage? Always. At TikTok, we create together and grow together.
• That's how we drive impact-for ourselves, our company, and the users we serve. Join us. About the Team TikTok's SMB team aims to help businesses and brands of all sizes unleash their creative side, connect with our audience, or perhaps be discovered!.
• From executing scaled sales and service delivery programs to ensuring our customers have best-in-class tools and products at their fingertips, our SMB team combines operational expertise and sales acumen with a customer-centric mindset to help businesses achieve their marketing goals on TikTok. We are looking for a passionate, dedicated and experienced marketer to join our SMB Marketing team as the Thailand Regional Marketing Manager. Our team is the first to meet, inspire and engage prospecting SMBs.
• We are at the start of the sales funnel and responsible for generating and nurturing new high value SMB prospects through strategic partnerships with external partners and activation of the leads through diverse marketing initiatives, lead nurturing programs, and collaboration with diverse internal/external stakeholders. Our ultimate goal as a team is to empower new businesses and agencies to successfully start TikTok advertising and grow their business through TikTok's diverse advertising products. The Regional Marketing Manager will deliver on the SMB growth objectives through full funnel marketing initiatives, with key priorities on lead generation and activation.
• As the Regional Marketing Manager, you strategise, build, successfully execute and continuously iterate on the regional and Thailand go-to-market strategies. This is a role that will require a balance of creative, strategic and ambitious thinking with strong attention to detail, obsession with clients and data, hands-on attitude and ability to pivot the business efficiently. Responsibilities.
• Work with Marketing leadership to achieve the business goal for quality lead generation, driving new cash activated accounts through scalable marketing initiatives, programs and collaboration with internal and external stakeholders.
• Design and oversee the execution of bespoke marketing campaign solutions working in close partnership with cross functional partners incl.
• Marketing, Product, Sales Ops, Strategy, Programs and Vendor, TikTok Shop, to drive demand for TikTok for Business advertising solutions.
• Develop compelling program narratives and sales materials to equip sales teams, supporting seasonal and always-on campaigns, to a variety of audiences (advertisers, agencies, end users).
• Leverage insights to inform content needs and own communication of content strategies and timelines to cross functional partners and stakeholders.
• Develop and execute marketing strategies across owned digital platforms.
• Track and evaluate campaign performance and provide timely reporting on optimization opportunities and learnings that can be scaled across all regions.
• Oversee the execution of campaign and content strategy through the management of third party vendors / agencies.
• Minimum 4 years of experience in a strategy or marketing role.
• Written and oral fluency in English and Thailand language with the ability to articulate abstract creative concepts for business needs.
• A deep understanding of the.
• Small & Medium Businesses industry is needed.
• Experience within B2B marketing, top tier creative or media agency, brand marketing or strategy role within a technology company.
• Have a strong business understanding of Thailand and APAC markets.
• Experience designing and executing content strategies and analyzing content strategy performance.
• Ability to identify opportunities, develop project scope and independently lead ideation and execution.
• Have a strong business understanding of Thailand and APAC markets.
• Preferred Qualifications.
• Fast learner with a good sense of judgment and original thinking.
• Ability to thrive in ambiguity and adjust quickly to change.
• Strong data and analytical skills (measurement, ROI, forecasting).
• Have a commercial mindset with a history of delivering against stretching performance goals.
• Excellent interpersonal skills: ability to build, manage and influence agencies/ virtual teams (e.g. partners, agencies, remote marketing teams) and interface effectively with and influence different management levels.
• Agility and ensuring timelines are met in activation of campaigns, with strong project management skills.
• Strong knowledge of media sales and marketing processes, with an understanding of TikTok for Business advertising solutions is a plus.
• TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

ทักษะ:

CSS, Digital Marketing, SEM

ประเภทงาน:

งานประจำ

• Lead the development of promotion campaigns for Big C format both in alignment with corporate trade plan and format-specific campaigns.
• Build up Category Campaign together with Commercial to improve shopper KPIs as well as to ensure campaign and promotion to deliver business objectives.
• Understand customers needs with professional data resource performance (CSS, Kantar, Nielsen, GFK) and learning from Campaign evaluation, ROI and market share to find out key source of Sales and transaction growth in order to synergize category portfol ...
• Work in collaboration with cross-functional teams, for instance, Commercial, CTL, Merchandise, SRD, Supply Chain, Operation, SPO, etc., to ensure plan alignment and excellence execution.
• Manage trade spending for Big C format and ensure promotion effectiveness..
• At least of 5 years in Marketing/Trade Marketing/Commercial or related fields.
• Bachelor's degree (communications, marketing, advertising or business) preferred.
• Strong analytical skills, ability to relate results to business objectives and reporting.
• Understanding in digital marketing: SEM, social media marketing, mobile marketing, programmatic, marketing analytics tools.
• Excellent communication and interpersonal skills.
• Strong project management skills and ability to manage multiple projects simultaneously.

ทักษะ:

Legal, Project Management, Mandarin

ประเภทงาน:

งานประจำ

• a mission we all believe in and aim towards achieving every day.
• To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact.
• for ourselves, our company, and the communities we serve.
• Join us. About Us Our team comes from SEA Regional Business, Global Business Solutions. We partner with key market partners across the Southeast Asia region to drive their user growth and marketing strategy by owning and implementing customised marketing and measurement solutions, ad tech integration and platform innovation. Responsibilities.
• Firmly establish TikTok as a leading brand building and business driving platform in the eyes of all Agency partners.
• Manage and develop business relationships with independent agencies from China.
• Collaborate with agency influencers as a thought leader to inspire and drive product adoption across the agency as a whole and strategically on key accounts.
• Provide best-in-class client service and partnership across all facets of operating company (both traditional and digital media teams).
• Drive deals to closure, retain and grow revenue thorough media agencies.
• Provide related stakeholders with the highest level of sales and customer service.
• Collaborate with internal teams globally across product, marketing, legal, engineering and sales.
• Facilitate client's ad campaigns from start to finish and support media planning strategies.
• Plan and build compelling story lines and data-driven presentations that are customized to clients business and problems.
• Bachelor's degree or equivalent practical experience.
• 5 years of experience in client management, sales, and related roles in accounts within agencies or large advertisers.
• Experience working with advertising agencies on digital product adoption or digital transformation.
• Preferred qualifications.
• Experience managing and coaching partners, particularly in digital advertising.
• Ability to translate technical or complicated ideas into ordinary and simple terms and stories.
• Strong project management skills.
• Comfortable with Mandarin communications.
• Familiarity with TikTok Advertising products.
• TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

ทักษะ:

Sales, Finance, Accounting

ประเภทงาน:

งานประจำ

• Open Purchase order to supply chain for Wholesales orders.
• Ordering tracking by delivery date to store and monitor actual sales.
• Perform outbound calls, carry out a variety of sales and profit to new and existing customers.
• Coordinate with cross functional i.e. Finance & Accounting, Store Operation and Supply Chain to Follow up sale process from begin until complete e2e process and ensure customer gets products.
• Maintain customer database and ensure it is up-to-date.
• Gather market trend information for my manager to share with buyers.
• Responding to customer queries on orders, ranges, and products, working with relevant other teams to resolve issues, as required.
• Supporting to resolve customer complaints, escalating to my manager where necessary.
• Stock management for wholesales.
• Other assignments deemed appropriate.
• Bachelor s degree in Business Administration, Supply chain, Economics, Finance or related field.
• 0-2 years commercial experience (sales & marketing) Understand key business functions and selling process.
• Understanding Retail and B2B business and Sales.
• Computer literacy e.g. MS Excel, PowerPoint with good numerical skills.
• Selling and Negotiation.
• Customer Handling.
• Able to use Market trend and Data Analysis.
• Communication and Stakeholder Management.
• CP AXTRA | Lotus's
• CP AXTRA Public Company Limited.
• Nawamin Office: Buengkum, Bangkok 10230, Thailand.
• By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy. .

ทักษะ:

Teamwork, Work Well Under Pressure, Microsoft Office, English

ประเภทงาน:

งานประจำ

• Partner with Customer Marketing Manager to develop strategic Channel Plan, i.e. AOP and lead strategy for channel growth & opportunity.
• Execute and implement Go To Market Plan & integrated Marketing plan (on existing & new products of assigned products portfolio), in alignment with sales and marketing functions.
• Lead Category-Management project for top 2 global accounts (Tesco, Big-C).
• Develop and control the annual trade promotion budget via A&M TMK, and CCR TMK.
• Explore new business opportunity on growing assigned products portfolio & category Representing Customer Marketing team, to lead & manage FE team on a continuous development to win-on-ground.
• Develop people capability In-store Management Administrator".
• Leading on being assigned projects, e.g. Idea-generation Workshop for Super/Hyper shopper, etc.
• Business ResultsAnnual Volume Objective.
• GTM Plan across all categories (Super/Hyper).
• Brand-Champion (as per assigned brands).
• Integrated trade marketing calendar.
• Cost (TM & TM process).
• Continuous improve shopper-penetration for Super/Hyper.
• Lead Category-Management project.
• Define & develop Small Format Strategy for Hyper channel.
• People Results Work closely with Channel Manager, KAM, and cross-functional team, to deliver Channel Growth profitably, and grow market-share on assigned channel, continuously.
• Lead Super/Hyper team for delivering Category-Management project, e.g. PGR for Tesco, Category Captaincy for Big-C.
• Qualifications Bachelor Degree in related field.
• 4yrs+ experience in Customer (Trade Marketing) /Consumer Marketing.
• Leadership skills, able to lead team and drive actions.
• Innovative thinking: able to lead team in new ways of thinking and.
• Execution. Good relationship building and teamwork.
• Good planning and managing performance of self.
• Initiative and flexible.
• Work well under pressure.
• Good command in both Thai & English.
• Computer literature in Microsoft Office.

ทักษะ:

Market Research, Research, Excel

ประเภทงาน:

งานประจำ

• จัดทำข้อมูล เปรียบเทียบคู่แข่งสำหรับรายชนิดสินค้าที่ได้รับมอบหมาย.
• จัดทำข้อมูลการสำรวจสภาพตลาด (Target Situation) และวิจัยตลาด ( Market Research) ของรายชนิดสินค้าที่ได้รับมอบหมาย เพื่อตอบสนองกลุ่มเป้าหมาย และเพิ่มยอดขายได้อย่างมีประสิทธิภาพ.
• ศึกษา วิเคราะห์ข้อมูล สำรวจตลาดและรายงานการวิจัยตลาด เพื่อนำมาเป็นแนวทางและร่วมจัดทำแผนงานส่งเสริมการขาย.
• สามารถเป็นตัวแทนของทีม Channel Marketing เพื่อออกไปสื่อสารวิธีการทำการตลาด แก่พนักงานขายในช่องทางต่างๆได้.
• มีความสามารถในการประสานงานการจัด Event Marketing ในช่องทางต่างๆร่วมกับทีมขายได้.
• ปริญญาตรี/โท ด้านการตลาด บริหารธุรกิจ การขาย หรือการโฆษณา หรือสาขาอื่นๆที่เกี่ยวข้อง.
• ประสบการณ์ด้านการตลาด Trade Marketing หรืออื่นๆที่เกี่ยวข้อง 3-5 ปีขึ้นไป.
• มีความรู้ทางด้านการตลาด FMCG และสามารถวิเคราะห์ตัวเลขยอดขายได้.
• ทักษะในการใช้คอมพิวเตอร์โปรแกรม MS office โดยเฉพาะ Excel, Power Point.
• ติดต่อสอบถาม.
• บริษัท ไทยเบฟมาร์เก็ตติ้ง จำกัด.
• อาคารแสงโสม ถ.วิภาวดีรังสิต แขวงจอมพล เขตจตุจักร กรุงเทพฯ 10900.

ทักษะ:

Negotiation, Excel

ประเภทงาน:

งานประจำ

• Build category-specific strategies, using the 4Ps to drive sales and improve our market position.
• Transform brand strategy into action plans that excite our customers and integrate seamlessly with their shopping environments.
• Fuel strategies with deep market insights, keeping abreast of trends and competitor movements.
• Direct the annual range review and 4P planning process, creating success models that the Sales team can deliver.
• Lead new product initiatives, ensuring the marketplace feels our presence and grasps the value we offer.
• Perform in-depth financial modelling to support strategic decisions and drive operational excellence.
• The experience we're looking for.
• Solid background in sales or marketing with a proven track record of crafting compelling customer marketing actions.
• Sharp commercial instinct and a deep understanding of the Customer Management Process.
• Analyses various data sources with ease, converting them into measurable and actionable plans.
• Effective communicator and influencer, adept at stakeholder engagement and negotiation.
• Proficient in using Syndicated Data (e.g., Nielsen / IRI) and tools such as Excel, PowerPoint, and relevant category management software.
• The skills for success.
• Trade Marketing, Field sales; Field sales management, Ecommerce, Analysing sales and Ecommerce data, Leadership skills, Consumer Insights; Shopper Insights; Customer Insights; Category Analysis, Collaboration and partnership skills; Influencing, Consultative Selling, Customer strategy; Channel strategy, Sales strategy development, Perform product planning, Business acumen; financial acumen, commercial accumen, Sales negotiation, P&L Management, Strategy Execution, Operational Excellence.
• What we offer.
• With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.
• We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
• Equality.
• We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.
• All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.

ประเภทงาน:

งานประจำ

• Initiate, develop and implement online marketing channels to generate brand awareness, product sales and generate appropriate traffic.
• Monitor trade marketing program in Online / Digital Platform channel i.e., SSC Family, SSC Camp, Shopteenee also develop new B2B channels to be align with business directions and trend.
• Monitor and review the Online KPI s and Metrics in order to seek opportunities and drive sales for the channel.
• Ensure proper execution of trade marketing programs across the regions.
• Manage online Retailer partnerships to effectively drive e-commerce sales and ensure growth of sales figures.
• Measure trade marketing effectiveness and value of online campaigns/ Platform and present actionable insights and recommendations based on data results and best practice
• Control cost and budget for related trade activities.
• Bachelor in Marketing or equivalent
• Minimum 3 year experience in brand management or e-commerce (preferably FMCG or beverage)
• Fluent in English language
• Financial management and project management skills
• Understands implications of actions on the brand and business
• Exhibit good communication skills
• Strong and confident communicator.
• Excellent copywriting skills and experience..
• Contact Information:-.
• CW Tower 90, Ratchadapisek Road, Huai Khwang. Huai Khwang, Bangkok.

ประเภทงาน:

งานประจำ

• TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
• Why Join Us.
• Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
• Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
• To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team.
• Status quo? Never. Courage? Always.
• At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
• Join us.
• The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated.
• With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, together we can build an e-commerce ecosystem that is innovative, secure and intuitive for our users.
• We are looking for talented individuals to join us in 2025. As a graduate, you will get unparalleled opportunities for you to kickstart your career, pursue bold ideas and explore limitless growth opportunities. Co-create a future driven by your inspiration with TikTok.
• Candidates can apply to a maximum of two positions and will be considered for jobs in the order you apply. The application limit is applicable to TikTok and its affiliates' jobs globally. Applications will be reviewed on a rolling basis - we encourage you to apply early.
• TikTok Shop Graduate Development Program.
• TikTok Shop Graduate Development Program is a 24-month long graduate trainee program, aimed at developing budding talents to be well-versed with the e-commerce world. From Day 1, you will be a full-time employee in a tailored program that consists of multiple job rotations where you will experience and learn about the different roles in our e-commerce team. Engage and empower sellers, participate in running campaigns, build strong networks with leading brands and creators, and more! Upon completing the program, you will seamlessly transition into a new role within our E-Commerce team, further advancing your career with us.
• Seller Acquisition and Incubation.
• Acquire and help sellers of small and medium enterprises to have a smooth onboarding experience on TikTok Shop, improve their growth and performance through knowledge transfer, training, progress tracking, and empower sellers to become successful on the platform. Account Management.
• Work with bigger brands in the market and manage more complex services to improve growth and performance of our brands. Campaign Management and Integrated Marketing.
• Keep our communities engaged and achieve maximum sales through our various TikTok Shop marketing campaigns happening all year round. Work with our marketing team to build awareness of TikTok Shop and create mega campaigns which will impact the whole platform. Creator Management.
• Coordinate and work with our top and long-tail creators to help them be successful as they grow together with TikTok Shop. Become a TikTok Shop relationship manager for our multi-channel networks and TikTok Shop partners, ensuring a win-win relationship for our client's brands and our company. And/or other tasks assigned to you by the company.
• Please note that actual journeys and rotations may vary based on business needs and trainee performance.
• Perks and Benefits.
• Competitive salary and benefits.
• Robust training program designed to support each rotation.
• Extensive learning opportunities from peers.
• Opportunity to lead and contribute to high-impact projects.
• Inclusive and diverse work environment.
• Pathway for career growth and leadership development.
• Bachelor's degree or Master's degree in any field with up to 1 year of full-time work experience.
• Intellectual curiosity and the ability to rapidly learn new concepts and skills.
• English proficiency.
• Preferred Qualifications.
• Exposure to e-commerce or consulting.
• Participation in case competitions.
• Application - 1 August 2024 to 13 October 2024.
• Online Assessment - August to October 2024.
• HR Interview - August to October 2024.
• Business Interview - September to November 2024.
• Individual Case Study Presentation - September to November 2024.
• Final Interview with Senior Leader - September to November 2024.
• Offer - October to December 2024.
• Onboarding & Start - June/July 2025.
• TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
• By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy. If you have any questions, please reach out to us at [email protected].

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Digital Marketing, Negotiation, Excel

ประเภทงาน:

งานประจำ

• Understand brand values and business objectives to plan and execute local marketing activities strategically.
• Work with Head of Marketing SEA to manage product launches including campaign launch, forecasting, and pricing in the local market.
• Analyze customer data demographically and behavioral based and oversee CRM programs to maximize ROI and customer engagement.
• Work close with Assistant Marketing Manager SEA, Store Managers, Retail Business Manager in the planning and executive of all marketing activities.
• Propose successful local adaptations of the global product launches and campaigns.
• Work with the retail team to co-ordinate all in-store consumer events and retail customer engagement activities.
• Identify and manage sponsorships and partnerships opportunities as well as executing all sponsorship activities and analyse the performance to ensure that such events become progressively more effective.
• Lead PR efforts, including media relations and digital advocate programs, to build brand awareness and achieve KPIs in Thailand market; review results and provide analysis for improvement by collaborating closely with internal and external teams (regional marketing, retail, PR agency).
• Manage associated budgets and reporting.
• You have:Minimum of 5-7 years of experience working retail marketing, CRM and digital marketing.
• Strong experience in offline & online marketing including retail, brand, PR and events.
• Experience in working and managing creative agency, digital marketing agency and PR agency to manage content planning, asset creation, formulating and executing strategy, evaluating results and form recommendations.
• Able to work cross-functionally and collaboratively with several stakeholders.
• Proactive personality, independent worker, self-starter, frequently initiate and can proactively present ideas, suggestions and problem-solving.
• Highly analytical with solid communications and negotiation skills, strategic thinking and ability to explain logically.
• Strong financial acumen, competent to work with and manage budget.
• Proficient in MS Office including, excel, word, power point and office.
• Why us?
• We will support you through a tailor-made learning & development journey where you will receive constant career advice to empower you to navigate through and reach the Senior Leadership role of your dreams. Progressive leadership track - opportunities for growth & development.

ประเภทงาน:

งานประจำ

• About TikTok.
• TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
• Why Join Us.
• Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
• Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
• To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team.
• Status quo? Never. Courage? Always.
• At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
• Join us.
• The SEA Integrated Marketing team (IMC) crafts and executes integrated marketing and communications & campaign strategies that resonate with our diverse audience across SEA. The team builds brand awareness, drive user engagement, and enhance the overall shopping experience. Whether it's launching innovative marketing campaigns, optimizing user interfaces, or crafting compelling narratives, the team's contributions are essential to TikTokShop's success in SEA.
• In this role you will develop an online marketing communication plan for promotion and branding campaigns. You will also be responsible for the end-to-end execution of online marketing ads.
• Coordinate with campaign managers to develop an online marketing communication plan for promotion campaigns (e.g. Mega Sales 9.9, Payday) and branding campaigns (e.g. TikTok Shop awareness).
• Plan the suitable ads objective, creative assets, target audience, and budget for different ads platforms, e.g. TikTok Ads, X, Display & Video 360, to achieve campaign objectives (awareness, traffic, orders).
• Stay up-to-date with the latest market trends and competitor movement to leverage opportunities to drive growth.
• Continuously improve contents via A/B testing and performance monitoring.
• Responsible for the end-to-end execution of online marketing ads, including creative assets development to suitable format for each ads type (static posts, short videos, ads text), budget management, tracking parameters setup, ads launch, and performance reporting.
• Regularly monitor ads launch and performance, and troubleshoot any issues related to ads launch and tracking parameters setup.
• Make data-driven decisions for content improvement and media budget optimization.
• Manage and allocate online marketing communication budget effectively, and optimize spending on key online marketing metrics (CPI, CPC, CPV, CPO) to maximize ROAS (Return on Ad Spend).
• Provide regular budget updates and forecasts to key stakeholders.
• Work closely with campaigns and marketing communication teams to ensure alignment of online marketing plans with promotion details, campaign objectives, and implementation timeline.
• Collaborate with the design team and external agencies for creative assets development with suitable formats for target audience of each ads platform.
• Cooperate with ad tech and analytics teams to report and provide insights on channel performance and propose action plans for future improvements.
• Bachelor's degree in Marketing, Business, or a related field. Master's degree is a plus.
• At least 3 years of working experience with hands-on experience in online marketing.
• Proficiency in online ads platforms and Excel or Sheets to interpret data and generate insights for content and media performance improvement.
• Strong executional ability, and high attention to detail for content accuracy.
• Excellent project management and stakeholder management.
• TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.