เงื่อนไขการค้นหา

ประสบการณ์:

9 ปีขึ้นไป

ทักษะ:

Branding, Digital Marketing, Project Management, English

ประเภทงาน:

งานประจำ

• Increasing brand awareness of Sephora as well as strengthening our positioning as the most loved omni-channel beauty retailer in Thailand; coordinating with global and regional teams to align on Sephora branding strategy.
• Creating awareness for Sephora s own brand: Sephora Collection, making this the No.1 recruitment brand in our portfolio.
• Campaign and Communication.
• Planning and delivering campaigns across channels including onsite, email, social, influencer, paid advertising and offline initiatives.
• Planning marketing communication strategy and effectively managing the monthly and yearly budget to ensure spending alignment per execution plan.
• Synchronizing online and office communication strategy through close collaboration with digital marketing team.
• PR and Social Media.
• Strategizing and executing PR initiatives to ensure that Sephora has the top media share of voice; collaborating with external PR agency, media, KOLs, celebrities, and business partners.
• Planning and ensuring successful execution of Sephora owned in-store activities to engage customers and elevating in-store excitement.
• CRM and Loyalty.
• Building CRM strategies across the organization with a view to retaining existing customers, increasing brand loyalty, and enhancing Sephora to be the most loved brand.
• Stakeholder Engagement.
• Building and maintaining strong relationships with key stakeholders, including store teams, brand partners, and corporate partners both in country and region.
• Collaborating and communicating program goals, progress, and outcomes effectively.
• Budget Management.
• Developing and managing marketing budget.
• Ensuring that financial resources are allocated appropriately and that all plans are delivered within budget constraints.
• Reports and Documentation.
• Preparing and presenting timely postmortem and monthly reports.
• We would love to hear from you if you are/have .
• Minimum 9 years related experience in a similar role.
• Experience in digital marketing is a plus.
• Experience in leading teams and managing complexity.
• Excellent leadership, communication, and interpersonal skills, including presentation and facilitation skills.
• Strong organizational and project management skills to balance and prioritize high-level attention to detail and accuracy in the execution of work.
• Comfortable with financial aspects - ability to manage activities under the given budget.
• Fluent in both English and Thai.
• Excellent Microsoft Office skills.
• While at Sephora, you ll enjoy.
• The people. You will be surrounded by some of the most talented leaders and teams - people you can be proud to work with..
• The learning. We invest in training and developing our teams, and you will continue evolving and building your skills through personalized career plans..
• The culture. As a leading beauty retailer, backed by the LVMH luxury brand, our reach is broad and our impact is global. Yet there s always room to explore. It s in the Sephora DNA to champion a world of inspiration and inclusion where everyone can celebrate their beauty..
• You can unleash your creativity, because we ve got disruptive spirit. You can learn and evolve, because we empower you to be your best. You can be yourself, because you are what sets us apart. This, is the future of beauty. Reimagine your future, at Sephora.
• Sephora is proud to be an equal opportunity workplace for all. We do not discriminate in recruitment, hiring, training, advancement, or other employment practices. We celebrate diversity and are committed to creating and fostering an inclusive environment for all employees.

ทักษะ:

Social media, Digital Marketing

ประเภทงาน:

งานประจำ

• Develop and execute forward-thinking marketing strategies that align with project objectives.
• Take charge of new project launches, ensuring smooth coordination with cross-functional teams.
• Elevate brand messaging and visibility across multiple channels to create lasting impressions.
• Build and lead a talented marketing team, fostering collaboration and achieving shared goals.
• Manage content strategies, social media engagement, and online presence to boost customer interaction.
• Drive impactful marketing campaigns while monitoring performance and optimizing for better results.
• Bachelor s degree in Marketing, Business, or related field (Master s preferred).
• 7+ years of experience in marketing, with proven leadership in driving success.
• Expertise in strategic planning, brand development, and campaign management.
• Strong skills in digital marketing, performance analysis, and content creation.

ประเภทงาน:

งานประจำ

• Lead a team of Strategic Account Marketing Solutions Consultants in driving the media investment of an assigned portfolio of strategic accounts
• Manage accounts and relationships with different local and regional stakeholders
• Become a platform and product expert, and be the go-to person for Lazada's and external advertising solutions, media planning, strategy, optimization, and measurement for partners. Advise and consult with global brands and their media agencies on budget allocation, optimization, and performance tracking.
• Understand managed clients consumer funnel, goals, and strategy and help the team strategize on how to consult with their accounts partners while driving partner satisfaction, business results, and investment growth through media solutions
• Provide strategic and technical directions on how the team can support brands/sellers/their agencies to build efficient media plans (from planning to execution to post-mortem)
• Enable Commercial stakeholders and your team to manage the full sales cycle, from developing joint business plans and pitching to closing for new strategic accounts and growing existing accounts through effective strategies, including budgeting, optimization, and solution adoption.
• Collaborate and coordinate closely with regional and local cross-functional teams (commercial category teams, onsite, and data) to execute media activities and projects seamlessly.
• Bachelor degree s in business, or equivalent experience.
• At least 6 years in account management, digital marketing, or media sales that includes data-driven analysis of campaign performance.
• A strong Understanding in digital marketing especially on online advertising solutions.
• Account Management/Sales skill with passion in doing sales roles.
• Analytical skills. Proficiency in MS Excel and other data tools.
• Strong communication, negotiation, and stakeholder management skills.
• Ability to navigate in ambiguity in a fast-paced environment with multiple priorities.
• Project management skills with ability to work effectively in a cross-functional capacity.
• Ability to speak and write in English and Thai fluently and idiomatically.
• Direct Experience in E-Commerce or fast-moving tech companies.
• Hands-on advertising/media planning experience especially Facebook and Google Ads.
• Experience in managing brands or large client accounts
• 3 or more years experience in leadership role and/or team management.

ทักษะ:

Digital Marketing, Social media, SEO

ประเภทงาน:

งานประจำ

• Identifying the target tourist demographics and tailoring marketing campaigns to their interests.
• Developing strategies to attract tourists from specific locations or with specific interests.
• Visual Merchandising and Store Appeal.
• Collaborating with merchandising teams to ensure the store's layout and displays are visually appealing to tourists.
• Creating eye-catching window displays and in-store promotions.
• Digital Marketing and Online Presence.
• Managing the shop's online presence, including social media accounts and website.
• Utilizing online advertising and SEO to reach tourists searching for local shops and souvenirs.
• Leveraging online reviews and ratings to build a positive reputation.
• Partnerships and Collaborations.
• Building relationships with local hotels, tour operators, and tourist information centers to promote the shop.
• Collaborating with other local businesses to create cross-promotional opportunities.
• Developing and implementing special promotions, discounts, and events to attract tourist shoppers.
• Creating and distributing marketing materials, such as flyers and brochures, in tourist areas.
• Ensuring that the shop provides a positive and memorable shopping experience for tourists.
• Gathering customer feedback and using it to improve marketing strategies and customer service.
• Monitoring tourism trends and competitor activity to stay ahead of the market.
• Analyzing sales data to identify popular products and optimize marketing efforts.
• In essence, a marketing manager for a tourist shop focuses on creating a compelling and inviting environment that encourages tourists to visit and make purchases.
• Bachelor s degree in Marketing, Business Administration, Tourism, or a related field.
• 5 year experience in marketing, preferably in retail, tourism, or hospitality industries.
• Strong understanding of tourist behavior and local tourism trends.
• Experience in digital marketing, including social media management, SEO, and online advertising.
• Creative skills in visual merchandising and promotional campaign design.
• Excellent communication and interpersonal skills, with the ability to build and maintain partnerships.
• Strong organizational and project management skills.
• Analytical mindset with the ability to interpret sales and customer data to inform strategies.
• Proficiency in marketing tools and software (e.g., Google Analytics, Meta Ads Manager, Canva, etc.).
• Ability to work independently, think strategically, and adapt to a dynamic retail environment.
• Multilingual abilities or experience working in multicultural environments is a plus.

ทักษะ:

Social media, English

ประเภทงาน:

งานประจำ

• Set budget and manage marketing expenses.
• Responsible for overseeing and collaborating with external agencies to curate content for Big C E-commerce and social media channels. Duties include the collection, organization, and dissemination of content materials, including product information and promotional updates. This involves close coordination with agencies to ensure alignment with brand guidelines and marketing objectives.
• Direct the planning and execution of annual marketing campaigns in collaboration wit ...
• Analyze the data and implement new steps.
• Study and analyze market trends and competitors to develop new strategies and ensure that we are competitive in the industry.
• Implement marketing promotional, online/offline activities.
• Brainstorms new and creative growth strategies, media activities to approach/reach potential business targets.
• Bachelor degree in Marketing or related field.
• Experience in the field at least 3-5 years.
• Good understanding of Chinese social media platforms both Redbook and Douyin as main.
• Excellent communication skills in Chinese and Thai with additional English would be a plus.
• Computer literacy is required e.g. MS-office. Knowledge of illustrator, photoshop is a plus.
• Proactive and details oriented.
• Ability to interact and cooperate with internal and external parties.

ทักษะ:

Excel, Tableau, Power BI

ประเภทงาน:

งานประจำ

• จัดเตรียมข้อมูลและวิเคราะห์พฤติกรรมและประวัติการซื้อสินค้า คัดเลือกลูกค้ากลุ่มเป้าหมายและประมาณการณ์ค่าใช้จ่ายและยอดขายในการทำโปรโมชั่นส่งเสริมการขายสำหรับลูกค้าเฉพาะบุคคล.
• จัดทำโปรโมชั่นส่งเสริมการขายสำหรับลูกค้าเฉพาะบุคคลแบบครบวงจร (End-to-End) โดยจัดเตรียมข้อมูลกลุ่มเป้าหมาย และส่วนลด, สร้างแคมเปญในระบบ, สื่อสารโปรโมชั่นไปยังสาขาและผู้เกี่ยวข้อง, แจ้งข้อมูลโปรโมชั่นส่งเสริมการขายให้ลูกค้าทราบผ่านสื่อต่างๆ และรับเรื่องร้องเรียน และแก้ไขให้ลูกค้า หรือสาขา กรณีพบปัญหาที่เกี่ยวกับโปรโมชั่นส่งเสริมการขาย.
• จัดทำรายงานวัดผลของโปรโมชั่นส่งเสริมการขาย วิเคราะห์ผลของแคมเปญเพื่อนำข้อมูลไปใช้ในการพัฒนาโปรโมชั่นในครั้งต่อไป เพื่อให้ได้ผลลัพธ์สูงสุด.
• วุฒิปริญญาตรีขึ้นไป สาขาการตลาด สถิติ หรือเศรษฐศาสตร์.
• มีประสบการณ์ 5-8 ปี ด้านการตลาด หรือ CRM.
• มีทักษะในการใช้ภาษาอังกฤษที่ดีทั้งในด้านการเขียน, การอ่าน, และการพูด.
• ทักษะการใช้คอมพิวเตอร์: เชี่ยวชาญในการใช้โปรแกรม MS Access, MS Excel, MS PowerPoint, Tableau, Power BI.
• มีใจรักการบริการและมีความสามารถในการบริการลูกค้า.

ทักษะ:

Social media, Finance, Compliance

ประเภทงาน:

งานประจำ

• Devise B2B marketing communication strategy to inspire and influence clients and partners, especially brands, media agencies, creative agencies, ecosystem partners, and industry associations.
• Drive and execute end-to-end integrated marketing campaigns including lead generation, events, scaled education, partner upskilling, content marketing, email marketing, social media, press releases, and more.
• Independently own and lead strategic projects that need cross-functional collaborati ...
• Manage regular reporting on business marketing initiatives and results, especially for quarterly planning (OKR), reporting (QBR) and annual planning.
• Drill into the performance of marketing channels, especially events, to track and draw actionable insights and best practices.
• Support budget management, including the allocation of budget resources effectively to support business growth, oversee budget governance to ensure compliance, track and report budget utilization.
• Partner closely with regional teams and local markets to drive synergy, business alignment and uplift performance for the Thai market.
• 5+ years of professional experience in marketing, communications, consulting or business strategy.
• Ability to thrive in a rapid, agile, and often ambiguous growth environment.
• Good understanding and appreciation of the business landscape and culture in Thailand.
• A team player and collaborator, strong relationship-building and leadership skills.
• Strong communication skills, particularly implemented in a cross-functional and global role and experience collaborating with internal and external stakeholders at all levels.
• Excellent in project management.
• Ability to quickly complete/execute large volumes of work with high quality and attention to detail. Preferred Qualifications.
• Proven experience in media, advertising or technology industries preferred.
• Proven experience developing integrated marketing strategies and executing go-to-market plans, especially events, are preferred.
• Passion for TikTok marketing, and up for the challenge of building something from the ground up.

ประเภทงาน:

งานประจำ

• Identify and evaluate potential sales channels to expand market reach.
• Develop and implement strategies to maximize sales through existing and new channels.
• Manage relationships with key distributors, wholesalers, and retail partners.
• Collaborate with the sales team to develop sales plans and targets for each channel.
• Monitor sales performance and provide regular reports to senior management.
• Implement promotional activities and marketing campaigns to drive sales growth.
• Build and maintain strong relationships with channel partners.
• Conduct regular meetings and business reviews with key partners to ensure alignment with sales objectives.
• Address and resolve any issues or conflicts that may arise with channel partners.
• Conduct market research to identify trends, opportunities, and competitive landscape.
• Provide insights and recommendations to improve channel performance and overall sales strategy.
• Stay informed about industry developments and best practices.
• Ensure all sales activities comply with company policies and regulatory requirements.
• Monitor product quality and customer satisfaction across all channels.
• Implement corrective actions as needed to maintain high standards of service and quality.

ทักษะ:

Project Management, Creativity

ประเภทงาน:

งานประจำ

• Understand brand and the marketing mix in order to create brand awareness.
• Build strong brand identity and visibility across all communication channels to reach our target customers and potential customers.
• Bring our brand(s) to life through delivering creative excellence across all customer touch points within a our customer communications.
• Work with our agencies including briefing, creative development and sign off with stakeholders.
• Collaborate with Media Planning and in-store marketing teams to translate the brief into all customer touch points to land one seamless campaign.
• Work alongside Communications insight teams to utilize communications testing to continually craft, evolve, learn and sharpen our comms assets so that they are fit for purpose in delivering our communications Jobs to be done.
• Manage the budget and forecasting of all communications assets production & ongoing commitment to efficiencies where applicable.
• Manage project timeline and stakeholders.
• Follow our Business Code of Conduct and always act with integrity and due diligence.
• Other assignment as it deems appropriate.
• High caliber and fast growing talent who has 4-6 Years from High pressure & Fast-moving environment Business.
• Experience in Brand / Communication / Campaign Management from Large corporate or Leading Agencies.
• Excellent in operational marketing communication with strong Logic.
• Experienced IMC across online / offline channels.
• Project management.
• Presentation skill.
• Critical thinking.
• Creativity.
• Fast with Quality.
• Turn complexity into simplicity.
• Turn data into actionable insight.
• Develop a consistent brand expression.
• Brand communication & IMC experiences.
• Create outstanding retail experiences.
• CP AXTRA | Lotus's
• CP AXTRA Public Company Limited.
• Nawamin Office: Buengkum, Bangkok 10230, Thailand.
• By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy. .

ทักษะ:

Branding, Research, Industry trends

ประเภทงาน:

งานประจำ

• Oversee the development of POSM and printed marketing materials for campaigns, events, and store openings ensuring brand alignment.
• Collaborate with internal teams and external partners to create marketing assets, including signage, campaigns, and events.
• Track, analyze, and report on performance.
• Develop innovative marketing and branding campaign concepts and strategies.
• Plan and execute events, including defining objectives, target audiences, and design concepts.
• Coordinate with vendors to ensure seamless event execution.
• Manage event budgets, secure sponsorships, and negotiate vendor rates.
• Research industry trends to inspire future marketing initiatives.
• Identify, manage, and allocate budgets for KOL (Key Opinion Leader) collaborations.
• Bachelor s degree in Marketing, Communication, or relevant field.
• At least 1-3 years experience in Marketing and Branding.
• Data Driven with ability to draw insights from complex marketing data.
• Excellent communication skills, project management, creative mind, and always thinking outside the box.
• High attention to detail, excellent interpersonal skills and stakeholder management.

ทักษะ:

Industry trends, Product Development, Purchasing

ประเภทงาน:

งานประจำ

• Managing brand product portfolio.
• Applies an understanding of consumer, market and industry trends to daily work activities associated with the development and execution of brand-building opportunities.
• Develop key strategy and communication plan to launch new model, product and promotion, maintaining effective communication with internal and external contacts.
• Managing product launches, maintaining effective communication with internal and external contacts.
• Preparing marketing and promotional briefs; reports to related department.
• Producing PR message to present brand value & image.
• Providing marketing tools to support all parties.
• Communicates result of marketing projects and initiatives; Identifies implications for the brand and provides recommendations for future actions.
• Working cross-functionally with operation, new product development, purchasing to plan, execute and manage the product road-map.
• Collaborates cross-functionally to ensure the implementation of initiatives achieve financial goals (guest, sales, margin).
• Partners with agency and vendors in order to manage and develop brand-relevant recommendations.
• Executes the monitoring, tracking and evaluation of marketing plans.
• Minimum 5 years experiences in brand management (preferably FMCG or beverage).
• Knowledge in Marketing Communication and Brand Management.
• Highly accountable and commitment on the task and assignments.
• Advertising and Brand Communications: Displays the ability to assist in translating the brand positioning and strategy into effective consumer advertising and communications.
• Consumer Knowledge: Demonstrates the ability to understand current consumer and industry behaviors, trends, attitudes, preferences and needs.
• Project Management: Demonstrates the capability to achieve desired outcomes on time and within budget through the application of project management principles and techniques.

ทักษะ:

Contracts, Project Management, Social media, English

ประเภทงาน:

งานประจำ

• a mission we all believe in and aim towards achieving every day.
• To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact.
• for ourselves, our company, and the communities we serve.
• Join us. Team Introduction Creativity is the soul of advertising. The Global Monetization Product & Technology team develops world-leading tech solutions for ads creative production, interpretation and optimization, to empower and inspire advertisers, creators, and other third parties in the ecosystem to create and deliver the best engaging creative experiences to end users.
• We are user-oriented and dedicated to technical excellence. We aim to drive and lead the technology revolution in the ads tech and creative industry, powering products and driving values for our clients, creators, and the whole ecosystem. We are looking for experienced product operations specialists who will be responsible for providing operational support throughout the product development lifecycle and ensure success across key products and business initiatives.
• Accountable for the full go-to-market strategy and execution for creative products to internal and external stakeholders.
• Responsible for the onboarding and training of advertisers, fostering client engagement and empowerment.
• Assist in pitching products/solutions to clients and engage in client discussions.
• Partner closely with the Global Business Solutions team to understand and address advertiser business' requirements through the right creative products.
• Deliver operational support at the campaign execution level, guaranteeing a smooth and trouble-free process.
• Gather preliminary market insights and qualified product feedback to inform product strategy and improvement.
• Strong operational rigour ensuring team trackers and documents consistently updated and well-maintained.
• Collaborate with external partners and agencies to create, refine, and develop strategies for content that simplifies and enhances marketing efforts on TikTok.
• Maintain direct and ongoing relationships with partners from Thai creative/creator agencies, managing onboarding, contracts, invoicing, and addressing business, technical, or policy issues while advocating for our ecosystem internally.
• Identify, cultivate, and grow relationships with top partners in Thailand, ensuring they are delivering on our program goals, tracked and measured for success based on very strict performance metrics.
• Drive partner adoption of our creative products and provide continued education for driving product adoption across the ecosystem.
• 5+ years of work experience in product operations role, or other operational roles in advertising/creatives.
• Self-starter with strong project management skills, ability to grasp the core context, identify key risks, and cooperate with all parties to achieve goals.
• Analytical, data sensitive & goal-driven.
• Comfortable with setting ambitious targets, analyzing the status quo, planning a course of action, executing rapid trial & error iterations and constantly improving.
• Great communicator & team-worker.
• Comfortable navigating global organization structures & aligning objectives with cross-functional teams. Thriving in a work environment with diverse cultures.
• Fluency in English and Thai is required.
• Deep understanding of the digital, social media and creator/influencer landscape in Thailand, including cultural nuances, trends, and consumer behavior.
• Experience presenting to internal and external audiences at all levels of seniority.
• Preferred Qualification.
• Advertising sales, partner management experience, advertising creative/management tech platforms, agencies or advertisers' side is a big plus.
• TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

ทักษะ:

Research, Data Analysis, Statistics, English

ประเภทงาน:

งานประจำ

• Lead syndicated research studies, market data analysis and relevant competitor activities to highlight key trends as well as identifying both opportunities and challenges for NAB brands.
• Manage internal stakeholders to utilize data and deliver detailed understanding of consumer insight and bespoke analysis of trends with recommendation.
• Lead qualitative and quantitative research study and develop appropriate methodologies to answer business needs for NAB brands.
• Lead internal research to answer ad hoc insight requests from marketing team.
• Evaluate and interpret all information to find the key issues and suggest the possible actions to brand team including participate in key decision-making forums to achieve brand strategic direction.
• Build a marketing dashboard that visualizes key performance indicators and complete competitive analysis to maintain our competitive advantages.
• Monitor and track the overall market intelligence spend and responsible for contract and raising purchase orders.
• Effectively manages day-to-day complexity with research agency and identify strong research partners with ensuring best performance.
• Trade Strategy Development.
• Collate shopper insights and suggest improvements area with initiatives for trade marketing team to answer business needs.
• Lead price and promotion analysis based on market data and relevant competitor activities to identify both channel opportunities and challenges.
• Lead qualitative and quantitative research for shopper study with recommendation and category strategies.
• Use trends and analysis to support channel strategies including strengthening relationship with trade partners.
• Degree in marketing, economics, management or statistics.
• Previous experience in consumer insight or shopper insight.
• Previous experience in retail audit data (preferably Nielsen, or retailer-based analytics).
• Research management experience at a management level is preferred.
• Previous experience in local and international research is preferred.
• Excellent command of written and spoken English.
• Solid consumer research knowledge (Nielsen Retail Audit expertise is preferred and an advantage).
• Consumer insight experience in FMCG environment.
• Consumer insight experience in CLMV countries would be beneficial.
• Experience in managing multiple projects.
• Excellent Excel and PowerPoint presentation skills.
• Contact Information:-.
• Thai Drinks Co., Ltd.
• 90, Ratchadapisek Road, Huai Khwang. Huai Khwang, Bangkok.

ทักษะ:

Microsoft Office, Excel, Meet Deadlines, English

ประเภทงาน:

งานประจำ

• Manage and organize the Head of Marketing s schedule, including appointments, meetings, and travel arrangements.
• Prepare reports, presentations, and meeting materials as required.
• Handle correspondence, emails, and phone calls on behalf of the Head of Marketing.
• Assist in coordinating marketing projects and campaigns with internal teams and external partners.
• Liaise with various departments to ensure smooth operations within the marketing team.
• Bachelor s degree in Business Administration, Marketing, or a related field.
• Minimum 2-3 years of experience in an administrative or secretarial role, preferably in a marketing or corporate environment.
• Strong organizational and time-management skills.
• Excellent communication skills in English.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook).
• Ability to work under pressure, meet deadlines, and handle confidential information.
• A proactive, detail-oriented, and problem-solving mindset.

ประสบการณ์:

8 ปีขึ้นไป

ทักษะ:

Compliance, Excel

ประเภทงาน:

งานประจำ

• The Lubricants business is building a highly professional, commercially focused organization.
• Leaders with strong commercial skills and experience are critical to achieve our aims of building upon our marketing strength, focusing on key growth markets, strengthening the supply chain organization and accelerating the implementation of a macro-distributor model.
• All candidates who are able to demonstrate marketing expertise, commerciality, with ...
• A good overall understanding and experience of the Lubricants business is desired, but not essential.
• The successful candidate will be tasked to drive the business growth of Thailand.
• This includes developing and implementing business marketing action plans, customer value propositions for our brands and aligning business segments and channels to the Global Lubricants Strategy and Global Marketing Programs/Calendar.
• What s the role?.
• Develop and implement marketing plans in line with Global Lubricants Unstoppable Strategy and Asia Pacific (APAC) Region Business Objectives, and consistent with Shell Global Marketing Programs.
• Manage all marketing mix elements: Pricing, Product Portfolio, Channel and Communication and Promotion.
• Create compelling consumer/customer value propositions based on Consumer Insights to uniquely deliver needs and extract value in a differentiated way across diverse Business-to-Consumer (B2C) and Business-to-Business (B2B) segment.
• Participate in developments of Customer Value Proposition (CVP) and Brands, working with Global and Local team. Provide support in key customer prospecting and tender processes.
• Maximize value creation and capture through balancing key levers, including the trade-off of volume and unit margin, building, and executing strong pricing strategies including pricing brand maps to drive overall business growth.
• Lead the drive on Premium products (high margin synthetic product tiers) including all elements of marketing mix, equipping sales force & distributors and recognition schemes.
• Champion product stewardship in consultation with the Product Lifecycle Management Manager and Supply Chain Team to ensure compliance with local registration requirements and end-to-end product management.
• Institute a return-based mindset to marketing investment and Selling, Promotion & Advertising (SP&A) expenditure management, coaching the team to strengthen on marketing plans, brief writing, agency management, post-investment reviews and return on investment delivery.
• Lead the marketing team to generate high impact, highly efficient business marketing plans, including excellence on media strategy, planning and buying as well as promotion/programs development and influencer strategies.
• Coach, Train and Support the Marketing Teams and support the same for the Sales Teams in Thailand.
• Work with Lubricants Supply Chain to develop the supply network plan, co-manage the initiative slate and drive demand forecast accuracy and strong delivery to customers in the Sales and Operation (S&OP) process.
• Ensure the competitiveness and integrity of the Customer Value Proposition for customers, including marketing, portfolio, technical service offer, and supply chain efficiency.
• Ensure that the synergies are capitalized, and execution takes place within the agreed marketing timeline to deliver business goals.
• What We Need from You?.
• Possess proven track record in leading and developing teams to drive results across the end-to-end value chain.
• Possess Master of Marketing, business, or communication in your academic qualifications.
• Minimum 8+ years of relevant experience in marketing or sales roles is desired.
• Sound and proven professional experience demonstrating commercial leadership and business transformation ability.
• Experience in a fast-moving consumer goods (FMCG) environment will be an advantage.
• A detailed knowledge of transport, industry or consumer lubricants markets, covering B2C and B2B marketing/sales activities will be an advantage.
• Company Description.
• Shell s presence in Thailand dates back to 1892 when the first barge containing Shell kerosene docked in Bangkok. Today, Shell is one of the largest and the longest-established multinational operations in Thailand. The Shell Brand is one of the most esteemed and well respected in the Thai energy sector. Shell played a pioneering role in the advancement of the industry, from the establishment of refineries to a nationwide network of gasoline stations. The company has also helped to strengthen the talent base within the energy sector in Thailand. For more than 130 years of our operations in Thailand, Shell has been growing side by side with the country s developing economy. We have been committed to developing products of quality and to preserving the environment. Our goal is not only to achieve business success but also to play an active role in helping improve society.
• Our values.
• Shell is a company with shared values. Honesty, integrity, and respect aren't simply a strapline: they are a part of everything we do. What's more, Shell is an equal opportunities company, and we place the highest possible value on the diversity of our people and our inclusive approach.
• Join us and you will belong to a world where you can feel pride in your achievements and propel your career with global opportunities.
• An innovative place to work.
• Join us and you will be adding your talent and imagination to a business with the ambition to shape the future - whether by investing in renewables, exploring new ways to store energy or developing technology that helps the world to use energy more efficiently, everyone at Shell does their part.
• An inclusive place to work.
• To power progress together, we need to attract and develop the brightest minds and make sure every voice is heard. Here are just some of the ways we are nurturing an inclusive environment - one where you can express your ideas, extend your skills, and reach your potential.
• We re creating a space where people with disabilities can excel through transparent recruitment process, workplace adjustments and ongoing support in their roles. Feel free to let us know about your circumstances when you apply, and we ll take it from there.
• We re closing the gender gap - whether that s through action on equal pay or by enabling more women to reach senior roles in engineering and technology.
• We re striving to be a pioneer of an inclusive and diverse workplace, promoting equality for employees regardless of sexual orientation or gender identity.
• We consider ourselves a flexible employer and want to support you finding the right balance. We encourage you to discuss this with us in your application.
• A rewarding place to work.
• Combine our creative, collaborative environment and global operations with an impressive range of benefits and joining Shell becomes an inspired career choice.
• We are huge advocates for career development. We will encourage you to try new roles and experience new settings. By pushing people to reach their potential, we frequently help them find skills they never knew they had, or make career moves they never thought possible.

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Data Analysis, Graphic Design, Digital Marketing, English

ประเภทงาน:

งานประจำ

• Data Analysis: Analyze monthly sales data, identifying top performers and key insights.
• Campaign Strategy: Develop and execute marketing campaigns for both B2B and B2C audiences.
• Performance Review: Review campaign results, providing data-driven insights for improvement.
• Public Relations: Manage PR initiatives to enhance the organization s image.
• Budget Management: Oversee marketing costs and ensure budget adherence.
• Marketing Plans: Present monthly marketing plans, including strategies and analyses.
• Content & Graphics: Curate and manage organizational content, including overseeing graphic design.
• Digital Marketing: Lead digital marketing efforts across SEO, SEM, social media, and online advertising.
• Additional Projects: Handle additional tasks and projects as assigned.
• Bachelor s degree in marketing, communications, or a related discipline.
• Demonstrated experience in brand management, marketing communications, and public relations, with a minimum of 5 years in the automotive sector.
• Strong analytical skills for efficient budget management and performance evaluation.
• Proficient in verbal and written communication in both English and Thai.

ประสบการณ์:

3 ปีขึ้นไป

ทักษะ:

Google Ads, Excel, English

ประเภทงาน:

งานประจำ

• Graduate in related field e.g. Business Administration/Advertising/ Economics/ Computer Science or Engineering.
• 3 - 5 Years experience with online advertising campaign execution. E.g. Display, Video, Search on Google Ads/Facebook Advertising or DSPs ex. DV360, The Trade Desk, Media Math and etc.
• Ability to diagnose campaign issues, create solutions, to communicate and recommend those solutions to others in an easy-to-understand format.
• English literate, able to work in an international working environment.
• Curious and passionate with technology, the Internet, and online advertising environment.
• Comfortable with numbers and data.
• Native to MS Excel + able to apply / understand spreadsheet data + able to draw implications.
• Resilient, has learner s mentality.
• Able to persevere under ambiguity.
• General description This person will work in the Programmatic Trading team to execute online programmatic campaign for various clients from Dentsu Aegis Network Thailand.
• He/She will be responsible for delivering online (Video, Display, Social) campaign s KPIs as communicated from Account Service team via an execution through a platform (DSPs).
• Learn and become champion of a technology platform in the market.
• Monitor and manage performance of campaigns and perform optimization on a daily basis and where necessary.
• Be highly organized and effectively manage all the details associated with media campaigns.
• Generate weekly reports outlining campaign performance providing post launch analysis and recommendations for future campaigns.
• Location: Bangkok Brand: Amplifi Time Type: Full time Contract Type: Permanent

ประเภทงาน:

งานประจำ

• Brand Manager
• Product Marketing Manager
• CRM Marketing
• Strategic Planner.
• วางแผนกลยุทธ์และจัดทำกิจกรรมส่งเสริมการขายสำหรับสินค้าทุกผลิตภัณฑ์ฑ์ท้ั้งน้ำมันและน้ำมันเครื่องเพื่อกระตุ้นยอดขายและสร้างภาพลักษณ์ในตัวสินค้า
• วิเคราะห์และจัดทำแผนกลยุทธ์ดา้นกิจกรรมและส่งเสริมการขายในภาพรวมขององคก์ร หน่วยธุรกิจและรายผลิตภัณฑ์ให้มีความสอดคล้องและเป็นไปในทิศทางเดียวกัน รวมทั้งให้สอดคล้องกับแผนการขายและการตลาด
• ศึกษาพฤติกรรมของลูกค้าที่มีต่อการใชผ้ลิตภัณฑ์ และกระบวนการตัดสินใจในการวางแผนกิจกรรมทางการตลาด
• วิเคราะห์สถานการณ์ทางการตลาดของคู่แข่ง เพื่อพัฒนาแผนการตลาดและกำหนดกลยุทธ์ด้านการให้บริการเพื่อให้เข้าถึงกลุ่มเป้าหมาย สร้างประสบการณ์ที่ดีให้กับลูกค้าผ่านช่องทางสื่อต่างๆ ทั้งสื่อ Offline และ Online
• นำเสนอรายงานแผนการส่งเสริมการขายให้หน่วยงาน เพื่อสร้างการเติบโตอย่างยั่งยืนให้กับธุรกิจ
• ควบคุมดูแลและประสานงานที่เกี่ยวข้องกับกิจกรรมทางการตลาด ร่วมกันกับหน่วยงานที่เกี่ยวข้องใน BUs อื่นๆ
• ตรวจสอบโปรเจ็คต่างๆที่เกี่ยวข้องกับสถานีบริการน้ำมันหน่วยงานราชการและอื่นๆ
• ติดตามและประเมินประสิทธิภาพของกิจกรรมทางการตลาดให้สอดคล้องกับค่าใชจ่ายและเตรียมข้อมูลการวิเคราะห์ผลกำไรได้ตามเป้าหมายของธุรกิจ
• พัฒนาความสัมพันธ์ระยะยาวกับลูกค้าหลัก เพื่อรักษาความสัมพันธ์ทางธุรกิจ
• จัดทำแผนงบประมาณประจำปีของหน่วยงานกำกับควบคุมดูแลบริหารค่าใช้จ่ายในการดำเนินงานที่เกี่ยวกับกิจกรรมทางการตลาดให้อยู่ภภายใต้งบประมาณได้อย่างมีประสิทธิภาพ
• Master's Degree in Marketing or related field
• At least 10 years experiences in retail or oil business
• Microsoft Expert (excel, ppt)
• Skills: การวางแผนและจัดทำกลยุทธ์การตลาด, การวิเคราะห์ข้อมูลทางธุรกิจเศรษฐกิจและ ตลาด, การเจรจาต่อรองโน้มน้าว การประชาสัมพันธ์และการสื่อสารการตลาด
• Knowledge: ความรู้ด้านผลิตภัณฑ์และบริการ / ความรู้ด้านกระบวนการปฏิบัติงาน / ความรู้ความเข้าใจในธุรกิจ/ความรู้ด้านเทคโนโลยีและดิจิทัล
• Attribute: การคิดวิเคราะห์.

ทักษะ:

Automation, Social media, English

ประเภทงาน:

งานประจำ

• Develop and implement IMC plans and campaigns in alignment with key business priorities, brand and customer needs.
• Strategically plan consumer campaign according to current objectives, keen on both short and long-term execution.
• Understand and support the brand vision through careful execution of the design, messaging, voice and approach of all marketing efforts.
• Manage the execution elements of the optimal IMC mix including advertising, in-store media, videos, OOH media, influencer management and other digital platforms.
• Ensure consistency and integration across all platforms.
• Develop deliverables and report out on overall success of impact through marketing channels.
• Collaborate with tenant relations and promotion team to track to track revenue and campaign results where applicable.
• Work cross functionally to build awareness and sales engagement in marketing campaigns.
• Manage the work of external vendors when necessary.
• Proven writing and proofreading skills.
• Develop and self- leading high performance with less supervision.
• Bachelor's Degree in English, Journalism, Marketing or other related field of study.
• Minimum 5-7 years marketing communications program management experience.
• Strong marketing communication skills across digital, social and traditional media, direct marketing, content marketing, marketing automation, lead generation, event marketing, including management of multi-layer campaigns.
• Proven ability to build integrated marketing communications campaigns.
• Experience in different types of artwork formats i.e.
• Fast growing, and eager to work in Retail business.
• Experience in social media, website, leaflet, coupon, OOH, in-mall banner etc.
• Creative, entrepreneurial, flexible and highly motivated.
• Good in English is a must.

ทักษะ:

Digital Marketing, SEO, SEM

ประเภทงาน:

งานประจำ

• Bachelor s degree in Marketing, Digital Media, Communications, or a related field.
• Minimum 5 years of experience in digital marketing, preferably in healthcare or a related industry.
• Proficiency in SEO, SEM, Social Media Ads, and Performance Marketing tools.
• Strong skills in graphic design tools for content creation.
• Experience in people management and project coordination.
• Data-driven mindset with the ability to track and analyze marketing performance.