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ประสบการณ์:
3 ปีขึ้นไป
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Crimson Education is a Series C, global EdTech startup founded in 2013 with the idea that through personalized education and technology, we can transform students into the world leaders of tomorrow. We re now in 28 markets and have an ambitious team of 700 that s rapidly expanding across the globe. Our tech platform connects 3000 tutors/mentors to students aiming to achieve admission and scholarships to top universities or their dream career pathways.
- This is a full-time position, that can be worked remotely or in one of our many offi ...
- What are the main responsibilities for this role?.
- Content Development: Craft engaging ad copy based on thorough keyword research. Manage and optimize key campaign elements, including conversion rates and bidding strategies, to maximize impact.
- Data-Driven Analysis: Employ advanced analytics to dissect campaign data, evaluate keyword costs, and test the effectiveness of landing pages. Share insights on emerging opportunities and potential risks, fostering informed decision-making.
- Tracking and Accuracy: Guarantee the integrity of campaign data through meticulous tracking using Google Tag Manager and Analytics, ensuring actionable insights for continuous improvement.
- Market Intelligence: Keep abreast of the latest digital marketing trends and Google Ads best practices, applying this knowledge to keep our campaigns at the forefront of the industry.
- Team Empowerment: Mentor team members in Paid Search excellence, guiding their campaigns towards success and encouraging the adoption of innovative strategies.
- Revenue Growth: Collaboratively spearhead initiatives with the performance marketing team to boost revenue through strategic non-brand campaigns.
- Innovative Experimentation: Pilot and perfect new Paid Search strategies and channels, embracing experimentation to uncover growth avenues and expand our digital footprint.
- Optimize for Success: Improve campaign efficiency by conducting ad copy tests, carrying out continuous optimizations, and ensuring campaigns perform at their peak levels.
- What skills and experience are required?.
- Experience: Minimum 3-5 years in paid search (advanced Google and Bing skills required) and 3+ years using Google Analytics, Looker, or similar tools.
- Language Skills: Proficiency in written and spoken English.
- Track Record: Proven lead generation and audience growth capabilities.
- Team Player: Ability to collaborate effectively with diverse teams and regions.
- Proficiency with bid management platforms like Kenshoo, Marin, or Search Ads 360 and basic knowledge of Asana or similar tools.
- Why work for Crimson?.
- Rapidly growing start up, with a flexible working environment where you will be empowered to structure how you work.
- Limitless development and exposure - our internal promotions/role changes made up 33% of all recruitment last year.
- 1000 individual training budget per year, we love to Level Up (it s one of our core values)!.
- Psychologist on staff.
- Insightful fireside chats and workshops to help support our high-performing and ambitious team.
- Radical Candor is a feedback approach we live by.
- We re a global player with 28 markets (and growing) across the globe. Most roles have the option to work from one of our many offices or remotely!.
- If you're passionate about growing in a fast-paced, collaborative environment, and want to work with cutting-edge technology then we'd love to hear from you!.
- Please keep an eye on your spam/junk email folder for correspondence from the Team.
ทักษะ:
Social media, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Set budget and manage marketing expenses.
- Responsible for overseeing and collaborating with external agencies to curate content for Big C E-commerce and social media channels. Duties include the collection, organization, and dissemination of content materials, including product information and promotional updates. This involves close coordination with agencies to ensure alignment with brand guidelines and marketing objectives.
- Direct the planning and execution of annual marketing campaigns in collaboration wit ...
- Analyze the data and implement new steps.
- Study and analyze market trends and competitors to develop new strategies and ensure that we are competitive in the industry.
- Implement marketing promotional, online/offline activities.
- Brainstorms new and creative growth strategies, media activities to approach/reach potential business targets.
- Bachelor degree in Marketing or related field.
- Experience in the field at least 3-5 years.
- Good understanding of Chinese social media platforms both Redbook and Douyin as main.
- Excellent communication skills in Chinese and Thai with additional English would be a plus.
- Computer literacy is required e.g. MS-office. Knowledge of illustrator, photoshop is a plus.
- Proactive and details oriented.
- Ability to interact and cooperate with internal and external parties.
ทักษะ:
Research, Data Analysis, Statistics, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Lead syndicated research studies, market data analysis and relevant competitor activities to highlight key trends as well as identifying both opportunities and challenges for NAB brands.
- Manage internal stakeholders to utilize data and deliver detailed understanding of consumer insight and bespoke analysis of trends with recommendation.
- Lead qualitative and quantitative research study and develop appropriate methodologies to answer business needs for NAB brands.
- Lead internal research to answer ad hoc insight requests from marketing team.
- Evaluate and interpret all information to find the key issues and suggest the possible actions to brand team including participate in key decision-making forums to achieve brand strategic direction.
- Build a marketing dashboard that visualizes key performance indicators and complete competitive analysis to maintain our competitive advantages.
- Monitor and track the overall market intelligence spend and responsible for contract and raising purchase orders.
- Effectively manages day-to-day complexity with research agency and identify strong research partners with ensuring best performance.
- Trade Strategy Development.
- Collate shopper insights and suggest improvements area with initiatives for trade marketing team to answer business needs.
- Lead price and promotion analysis based on market data and relevant competitor activities to identify both channel opportunities and challenges.
- Lead qualitative and quantitative research for shopper study with recommendation and category strategies.
- Use trends and analysis to support channel strategies including strengthening relationship with trade partners.
- Degree in marketing, economics, management or statistics.
- Previous experience in consumer insight or shopper insight.
- Previous experience in retail audit data (preferably Nielsen, or retailer-based analytics).
- Research management experience at a management level is preferred.
- Previous experience in local and international research is preferred.
- Excellent command of written and spoken English.
- Solid consumer research knowledge (Nielsen Retail Audit expertise is preferred and an advantage).
- Consumer insight experience in FMCG environment.
- Consumer insight experience in CLMV countries would be beneficial.
- Experience in managing multiple projects.
- Excellent Excel and PowerPoint presentation skills.
- Contact Information:-.
- Thai Drinks Co., Ltd.
- 90, Ratchadapisek Road, Huai Khwang. Huai Khwang, Bangkok.
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Help collect and summarize data analysis requirements for data application projects
- Collaborate with Data Product/Data Engineers on metrics framework design, metrics definition clarification, ready-to-use data tables
- Request and to develop fundamental data layer and dashboards for new business projects/initiatives.
- Design market/business insights report and performance measurement dashboards to share with senior management
- Design metrics frameworks to track business/project performance in a structured and systematic way, to reflect business performance and identify any business issue and challenges.
- Initiate ad-hoc analysis to address specific business performance and issues, and produce analysis report to senior
- management/business stakeholders
- Work closely with business stakeholders to understand business operation and performance, and provided valuable and/or actionable insights to support business for decision making/strategy planning.
- Bachelor's degree or equivalent practical experience.
- 6 - 9 years of working experience in an analytical position (business intelligence, MIS or analytics)
- Willingness to learn and use new business intelligence tools (i.e. Alibaba s platforms)
- Familiarity with Data tools and languages, with SQL and Excel are required
- Experience in conducting business analysis, reporting, data analysis, and providing thoughts and insight.
- Experience in business, strategy and/or consulting would be an advantage
- Can-do attitude, proactiveness and resilience to changes.
- Ability to prioritize multiple tasks and navigate independently in ambiguity.
- Solid analytical skills. Ability to analyze campaign performance to derive recommendation.
ทักษะ:
Social media, Finance, Compliance
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Devise B2B marketing communication strategy to inspire and influence clients and partners, especially brands, media agencies, creative agencies, ecosystem partners, and industry associations.
- Drive and execute end-to-end integrated marketing campaigns including lead generation, events, scaled education, partner upskilling, content marketing, email marketing, social media, press releases, and more.
- Independently own and lead strategic projects that need cross-functional collaborati ...
- Manage regular reporting on business marketing initiatives and results, especially for quarterly planning (OKR), reporting (QBR) and annual planning.
- Drill into the performance of marketing channels, especially events, to track and draw actionable insights and best practices.
- Support budget management, including the allocation of budget resources effectively to support business growth, oversee budget governance to ensure compliance, track and report budget utilization.
- Partner closely with regional teams and local markets to drive synergy, business alignment and uplift performance for the Thai market.
- 5+ years of professional experience in marketing, communications, consulting or business strategy.
- Ability to thrive in a rapid, agile, and often ambiguous growth environment.
- Good understanding and appreciation of the business landscape and culture in Thailand.
- A team player and collaborator, strong relationship-building and leadership skills.
- Strong communication skills, particularly implemented in a cross-functional and global role and experience collaborating with internal and external stakeholders at all levels.
- Excellent in project management.
- Ability to quickly complete/execute large volumes of work with high quality and attention to detail. Preferred Qualifications.
- Proven experience in media, advertising or technology industries preferred.
- Proven experience developing integrated marketing strategies and executing go-to-market plans, especially events, are preferred.
- Passion for TikTok marketing, and up for the challenge of building something from the ground up.
ประสบการณ์:
3 ปีขึ้นไป
ทักษะ:
Google Ads, Excel, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Graduate in related field e.g. Business Administration/Advertising/ Economics/ Computer Science or Engineering.
- 3 - 5 Years experience with online advertising campaign execution. E.g. Display, Video, Search on Google Ads/Facebook Advertising or DSPs ex. DV360, The Trade Desk, Media Math and etc.
- Ability to diagnose campaign issues, create solutions, to communicate and recommend those solutions to others in an easy-to-understand format.
- English literate, able to work in an international working environment.
- Curious and passionate with technology, the Internet, and online advertising environment.
- Comfortable with numbers and data.
- Native to MS Excel + able to apply / understand spreadsheet data + able to draw implications.
- Resilient, has learner s mentality.
- Able to persevere under ambiguity.
- General description This person will work in the Programmatic Trading team to execute online programmatic campaign for various clients from Dentsu Aegis Network Thailand.
- He/She will be responsible for delivering online (Video, Display, Social) campaign s KPIs as communicated from Account Service team via an execution through a platform (DSPs).
- Learn and become champion of a technology platform in the market.
- Monitor and manage performance of campaigns and perform optimization on a daily basis and where necessary.
- Be highly organized and effectively manage all the details associated with media campaigns.
- Generate weekly reports outlining campaign performance providing post launch analysis and recommendations for future campaigns.
- Location: Bangkok Brand: Amplifi Time Type: Full time Contract Type: Permanent
ทักษะ:
Branding, Research, Industry trends
ประเภทงาน:
งานประจำ
เงินเดือน:
฿45,000 - ฿65,000, สามารถต่อรองได้
- Oversee the development of POSM and printed marketing materials for campaigns, events, and store openings ensuring brand alignment.
- Collaborate with internal teams and external partners to create marketing assets, including signage, campaigns, and events.
- Track, analyze, and report on performance.
- Develop innovative marketing and branding campaign concepts and strategies.
- Plan and execute events, including defining objectives, target audiences, and design concepts.
- Coordinate with vendors to ensure seamless event execution.
- Manage event budgets, secure sponsorships, and negotiate vendor rates.
- Research industry trends to inspire future marketing initiatives.
- Identify, manage, and allocate budgets for KOL (Key Opinion Leader) collaborations.
- Bachelor s degree in Marketing, Communication, or relevant field.
- At least 1-3 years experience in Marketing and Branding.
- Data Driven with ability to draw insights from complex marketing data.
- Excellent communication skills, project management, creative mind, and always thinking outside the box.
- High attention to detail, excellent interpersonal skills and stakeholder management.
ประสบการณ์:
5 ปีขึ้นไป
ทักษะ:
Data Analysis, Graphic Design, Digital Marketing, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Data Analysis: Analyze monthly sales data, identifying top performers and key insights.
- Campaign Strategy: Develop and execute marketing campaigns for both B2B and B2C audiences.
- Performance Review: Review campaign results, providing data-driven insights for improvement.
- Public Relations: Manage PR initiatives to enhance the organization s image.
- Budget Management: Oversee marketing costs and ensure budget adherence.
- Marketing Plans: Present monthly marketing plans, including strategies and analyses.
- Content & Graphics: Curate and manage organizational content, including overseeing graphic design.
- Digital Marketing: Lead digital marketing efforts across SEO, SEM, social media, and online advertising.
- Additional Projects: Handle additional tasks and projects as assigned.
- Bachelor s degree in marketing, communications, or a related discipline.
- Demonstrated experience in brand management, marketing communications, and public relations, with a minimum of 5 years in the automotive sector.
- Strong analytical skills for efficient budget management and performance evaluation.
- Proficient in verbal and written communication in both English and Thai.
ทักษะ:
Excel, Tableau, Power BI
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- จัดเตรียมข้อมูลและวิเคราะห์พฤติกรรมและประวัติการซื้อสินค้า คัดเลือกลูกค้ากลุ่มเป้าหมายและประมาณการณ์ค่าใช้จ่ายและยอดขายในการทำโปรโมชั่นส่งเสริมการขายสำหรับลูกค้าเฉพาะบุคคล.
- จัดทำโปรโมชั่นส่งเสริมการขายสำหรับลูกค้าเฉพาะบุคคลแบบครบวงจร (End-to-End) โดยจัดเตรียมข้อมูลกลุ่มเป้าหมาย และส่วนลด, สร้างแคมเปญในระบบ, สื่อสารโปรโมชั่นไปยังสาขาและผู้เกี่ยวข้อง, แจ้งข้อมูลโปรโมชั่นส่งเสริมการขายให้ลูกค้าทราบผ่านสื่อต่างๆ และรับเรื่องร้องเรียน และแก้ไขให้ลูกค้า หรือสาขา กรณีพบปัญหาที่เกี่ยวกับโปรโมชั่นส่งเสริมการขาย.
- จัดทำรายงานวัดผลของโปรโมชั่นส่งเสริมการขาย วิเคราะห์ผลของแคมเปญเพื่อนำข้อมูลไปใช้ในการพัฒนาโปรโมชั่นในครั้งต่อไป เพื่อให้ได้ผลลัพธ์สูงสุด.
- วุฒิปริญญาตรีขึ้นไป สาขาการตลาด สถิติ หรือเศรษฐศาสตร์.
- มีประสบการณ์ 5-8 ปี ด้านการตลาด หรือ CRM.
- มีทักษะในการใช้ภาษาอังกฤษที่ดีทั้งในด้านการเขียน, การอ่าน, และการพูด.
- ทักษะการใช้คอมพิวเตอร์: เชี่ยวชาญในการใช้โปรแกรม MS Access, MS Excel, MS PowerPoint, Tableau, Power BI.
- มีใจรักการบริการและมีความสามารถในการบริการลูกค้า.
ทักษะ:
Negotiation, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Lead the development of annual category, channel & POP plan covering assortment, merchandising, pricing, promotion and Trade Spend Framework. The strategies and plans must drive brand growth and share in priority category & channels through availability, visibility and affordability; at the same time, they are aligned with Brand Plans.
- Provide a channel activity plan, based on given budget and ensure effective implementation and carry out evaluation of in-store national/channel activities.
- Develop and ensure all POP materials, selling tools, sales presenter and giveaways as well as channel/ customer activities and communication comply to latest marketing plan/ brand guidelines supplied by Marketing.
- Ensure insights and analysis are timely shared with all relevant functions and used as strategic inputs in New Product, Brand Plans, Channel Strategy and POP Vision and Plans Development.
- Ensure up-to-date category & channel analysis and competitor understanding shared to team.
- Recommend channel investment plan according to company objectives and priorities and agree with Sales and Marketing.
- Control actual spend versus planned expenditure and responsible for evaluation the effectiveness of all in-store national/channel promotion, trade communication, POSM/ sales support materials and customer activities.
- Sign off cycle plan and sales brief materials.
- Bachelor or Master's Degree in Business Administration, Marketing or related field.
- At least 5 years in sales, marketing or category management in FMCG.
- Good command of spoken and written in English and Computer Literacy.
- Good analytical, be creative, initiative, pro-active, self-motivated and self-starter.
- Interpersonal, negotiation, and compromising skills.
- Strong team player, communication and listening skills.
- Leader, problem-solving skills, coaching and training skills.
- Good planning and management skill.
- Quick conceptual thinker-able to grasp ideas and communicate them effectively.
ประเภทงาน:
งานประจำ
เงินเดือน:
฿100,000 - ฿150,000, สามารถต่อรองได้
- Lead a team of Strategic Account Marketing Solutions Consultants in driving the media investment of an assigned portfolio of strategic accounts
- Manage accounts and relationships with different local and regional stakeholders
- Become a platform and product expert, and be the go-to person for Lazada's and external advertising solutions, media planning, strategy, optimization, and measurement for partners. Advise and consult with global brands and their media agencies on budget allocation, optimization, and performance tracking.
- Understand managed clients consumer funnel, goals, and strategy and help the team strategize on how to consult with their accounts partners while driving partner satisfaction, business results, and investment growth through media solutions
- Provide strategic and technical directions on how the team can support brands/sellers/their agencies to build efficient media plans (from planning to execution to post-mortem)
- Enable Commercial stakeholders and your team to manage the full sales cycle, from developing joint business plans and pitching to closing for new strategic accounts and growing existing accounts through effective strategies, including budgeting, optimization, and solution adoption.
- Collaborate and coordinate closely with regional and local cross-functional teams (commercial category teams, onsite, and data) to execute media activities and projects seamlessly.
- Bachelor degree s in business, or equivalent experience.
- At least 6 years in account management, digital marketing, or media sales that includes data-driven analysis of campaign performance.
- A strong Understanding in digital marketing especially on online advertising solutions.
- Account Management/Sales skill with passion in doing sales roles.
- Analytical skills. Proficiency in MS Excel and other data tools.
- Strong communication, negotiation, and stakeholder management skills.
- Ability to navigate in ambiguity in a fast-paced environment with multiple priorities.
- Project management skills with ability to work effectively in a cross-functional capacity.
- Ability to speak and write in English and Thai fluently and idiomatically.
- Direct Experience in E-Commerce or fast-moving tech companies.
- Hands-on advertising/media planning experience especially Facebook and Google Ads.
- Experience in managing brands or large client accounts
- 3 or more years experience in leadership role and/or team management.
ทักษะ:
Digital Marketing, Social media, SEO
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Identifying the target tourist demographics and tailoring marketing campaigns to their interests.
- Developing strategies to attract tourists from specific locations or with specific interests.
- Visual Merchandising and Store Appeal.
- Collaborating with merchandising teams to ensure the store's layout and displays are visually appealing to tourists.
- Creating eye-catching window displays and in-store promotions.
- Digital Marketing and Online Presence.
- Managing the shop's online presence, including social media accounts and website.
- Utilizing online advertising and SEO to reach tourists searching for local shops and souvenirs.
- Leveraging online reviews and ratings to build a positive reputation.
- Partnerships and Collaborations.
- Building relationships with local hotels, tour operators, and tourist information centers to promote the shop.
- Collaborating with other local businesses to create cross-promotional opportunities.
- Developing and implementing special promotions, discounts, and events to attract tourist shoppers.
- Creating and distributing marketing materials, such as flyers and brochures, in tourist areas.
- Ensuring that the shop provides a positive and memorable shopping experience for tourists.
- Gathering customer feedback and using it to improve marketing strategies and customer service.
- Monitoring tourism trends and competitor activity to stay ahead of the market.
- Analyzing sales data to identify popular products and optimize marketing efforts.
- In essence, a marketing manager for a tourist shop focuses on creating a compelling and inviting environment that encourages tourists to visit and make purchases.
- Bachelor s degree in Marketing, Business Administration, Tourism, or a related field.
- 5 year experience in marketing, preferably in retail, tourism, or hospitality industries.
- Strong understanding of tourist behavior and local tourism trends.
- Experience in digital marketing, including social media management, SEO, and online advertising.
- Creative skills in visual merchandising and promotional campaign design.
- Excellent communication and interpersonal skills, with the ability to build and maintain partnerships.
- Strong organizational and project management skills.
- Analytical mindset with the ability to interpret sales and customer data to inform strategies.
- Proficiency in marketing tools and software (e.g., Google Analytics, Meta Ads Manager, Canva, etc.).
- Ability to work independently, think strategically, and adapt to a dynamic retail environment.
- Multilingual abilities or experience working in multicultural environments is a plus.
ประสบการณ์:
8 ปีขึ้นไป
ทักษะ:
Compliance, Digital Marketing
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Develop Customer-Centric Strategies - Design tailored marketing strategies based on insights into HNWI/UHNWI lifestyles to align with their preferences and values.
- Lead Investment & Lifestyle Marketing - Create impactful campaigns that combine wealth management principles with premium lifestyle experiences, including luxury travel.
- Execute Integrated Marketing Campaigns - Manage marketing activities across online, offline, and sponsorship channels, ensuring seamless execution and brand consistency ...
- Drive Cross-Border Collaboration - Coordinate with international teams to align global marketing strategies and ensure effective communication.
- Manage Partnerships & Brand Integrity - Identify high-value partnerships, oversee sponsorship negotiations, and act as a brand guardian to ensure all materials align with corporate identity and compliance standards.
- Qualifications Bachelor s degree or higher in Marketing, Business Administration, Mass Communications, or a related field.
- At least 8 years of work experience in marketing communications, content management and activity, or digital marketing experience in the banking or wealth management industry is a strong advantage.
- Strong knowledge of digital and emerging technologies; critical thinker with creative skills.
- In-depth understanding of affluent and high-net-worth client lifestyles, with the ability to manage partnerships, curate lifestyle experiences (e.g. trips), and oversee event execution with performance tracking.
- A strong sense of aesthetics and an appreciation of luxury and wealth-oriented lifestyles is a plus.
- Proven ability to lead in a modern, customer-centric working environment.
- We're committed to bringing passion and customer focus to the business. If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us.
ทักษะ:
Fast Learner, Project Management, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- a mission we aim towards achieving every day.
- To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never.
- Courage? Always. At TikTok, we create together and grow together.
- That's how we drive impact-for ourselves, our company, and the users we serve. Join us. About the Team TikTok's SMB team aims to help businesses and brands of all sizes unleash their creative side, connect with our audience, or perhaps be discovered!.
- From executing scaled sales and service delivery programs to ensuring our customers have best-in-class tools and products at their fingertips, our SMB team combines operational expertise and sales acumen with a customer-centric mindset to help businesses achieve their marketing goals on TikTok. We are looking for a passionate, dedicated and experienced marketer to join our SMB Marketing team as the Thailand Regional Marketing Manager. Our team is the first to meet, inspire and engage prospecting SMBs.
- We are at the start of the sales funnel and responsible for generating and nurturing new high value SMB prospects through strategic partnerships with external partners and activation of the leads through diverse marketing initiatives, lead nurturing programs, and collaboration with diverse internal/external stakeholders. Our ultimate goal as a team is to empower new businesses and agencies to successfully start TikTok advertising and grow their business through TikTok's diverse advertising products. The Regional Marketing Manager will deliver on the SMB growth objectives through full funnel marketing initiatives, with key priorities on lead generation and activation.
- As the Regional Marketing Manager, you strategise, build, successfully execute and continuously iterate on the regional and Thailand go-to-market strategies. This is a role that will require a balance of creative, strategic and ambitious thinking with strong attention to detail, obsession with clients and data, hands-on attitude and ability to pivot the business efficiently. Responsibilities.
- Work with Marketing leadership to achieve the business goal for quality lead generation, driving new cash activated accounts through scalable marketing initiatives, programs and collaboration with internal and external stakeholders.
- Design and oversee the execution of bespoke marketing campaign solutions working in close partnership with cross functional partners incl.
- Marketing, Product, Sales Ops, Strategy, Programs and Vendor, TikTok Shop, to drive demand for TikTok for Business advertising solutions.
- Develop compelling program narratives and sales materials to equip sales teams, supporting seasonal and always-on campaigns, to a variety of audiences (advertisers, agencies, end users).
- Leverage insights to inform content needs and own communication of content strategies and timelines to cross functional partners and stakeholders.
- Develop and execute marketing strategies across owned digital platforms.
- Track and evaluate campaign performance and provide timely reporting on optimization opportunities and learnings that can be scaled across all regions.
- Oversee the execution of campaign and content strategy through the management of third party vendors / agencies.
- Minimum 4 years of experience in a strategy or marketing role.
- Written and oral fluency in English and Thailand language with the ability to articulate abstract creative concepts for business needs.
- A deep understanding of the.
- Small & Medium Businesses industry is needed.
- Experience within B2B marketing, top tier creative or media agency, brand marketing or strategy role within a technology company.
- Have a strong business understanding of Thailand and APAC markets.
- Experience designing and executing content strategies and analyzing content strategy performance.
- Ability to identify opportunities, develop project scope and independently lead ideation and execution.
- Have a strong business understanding of Thailand and APAC markets.
- Preferred Qualifications.
- Fast learner with a good sense of judgment and original thinking.
- Ability to thrive in ambiguity and adjust quickly to change.
- Strong data and analytical skills (measurement, ROI, forecasting).
- Have a commercial mindset with a history of delivering against stretching performance goals.
- Excellent interpersonal skills: ability to build, manage and influence agencies/ virtual teams (e.g. partners, agencies, remote marketing teams) and interface effectively with and influence different management levels.
- Agility and ensuring timelines are met in activation of campaigns, with strong project management skills.
- Strong knowledge of media sales and marketing processes, with an understanding of TikTok for Business advertising solutions is a plus.
- TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
ทักษะ:
Contracts, Project Management, Social media, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- a mission we all believe in and aim towards achieving every day.
- To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact.
- for ourselves, our company, and the communities we serve.
- Join us. Team Introduction Creativity is the soul of advertising. The Global Monetization Product & Technology team develops world-leading tech solutions for ads creative production, interpretation and optimization, to empower and inspire advertisers, creators, and other third parties in the ecosystem to create and deliver the best engaging creative experiences to end users.
- We are user-oriented and dedicated to technical excellence. We aim to drive and lead the technology revolution in the ads tech and creative industry, powering products and driving values for our clients, creators, and the whole ecosystem. We are looking for experienced product operations specialists who will be responsible for providing operational support throughout the product development lifecycle and ensure success across key products and business initiatives.
- Accountable for the full go-to-market strategy and execution for creative products to internal and external stakeholders.
- Responsible for the onboarding and training of advertisers, fostering client engagement and empowerment.
- Assist in pitching products/solutions to clients and engage in client discussions.
- Partner closely with the Global Business Solutions team to understand and address advertiser business' requirements through the right creative products.
- Deliver operational support at the campaign execution level, guaranteeing a smooth and trouble-free process.
- Gather preliminary market insights and qualified product feedback to inform product strategy and improvement.
- Strong operational rigour ensuring team trackers and documents consistently updated and well-maintained.
- Collaborate with external partners and agencies to create, refine, and develop strategies for content that simplifies and enhances marketing efforts on TikTok.
- Maintain direct and ongoing relationships with partners from Thai creative/creator agencies, managing onboarding, contracts, invoicing, and addressing business, technical, or policy issues while advocating for our ecosystem internally.
- Identify, cultivate, and grow relationships with top partners in Thailand, ensuring they are delivering on our program goals, tracked and measured for success based on very strict performance metrics.
- Drive partner adoption of our creative products and provide continued education for driving product adoption across the ecosystem.
- 5+ years of work experience in product operations role, or other operational roles in advertising/creatives.
- Self-starter with strong project management skills, ability to grasp the core context, identify key risks, and cooperate with all parties to achieve goals.
- Analytical, data sensitive & goal-driven.
- Comfortable with setting ambitious targets, analyzing the status quo, planning a course of action, executing rapid trial & error iterations and constantly improving.
- Great communicator & team-worker.
- Comfortable navigating global organization structures & aligning objectives with cross-functional teams. Thriving in a work environment with diverse cultures.
- Fluency in English and Thai is required.
- Deep understanding of the digital, social media and creator/influencer landscape in Thailand, including cultural nuances, trends, and consumer behavior.
- Experience presenting to internal and external audiences at all levels of seniority.
- Preferred Qualification.
- Advertising sales, partner management experience, advertising creative/management tech platforms, agencies or advertisers' side is a big plus.
- TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Develop and oversee implementation of digital merchandising strategy, to create business opportunities and support business growth as target.
- Analyze product performances on our digital mall, identify growth opportunities, and drive the strong sales growth, by seeking the perfect match for our platforms.
- Convince our potential partners to join with our digital platforms, and ensure they match with our targeted customers as well as satisfy our targeted customers needs.
- Work closely with related teams and our partner to succeed the marketing campaign or other marketing activities as plan.
ทักษะ:
Project Management, Analytical Thinking, Negotiation, English
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- Oversee customer inquiries related to application usage, technical issues, and troubleshooting.
- Lead and train a team of customer service representatives and support specialists.
- Identify common customer pain points and collaborate with the development team for application enhancements.
- Develop and implement customer service policies to improve user experience.
- Ensure timely and effective resolution of customer concerns.
- Monitor team performance and provide feedback for improvement.
- Monitor KPIs (e.g., customer satisfaction scores, response times, and resolution rates) and report insights.
- Handle escalated issues and complex customer concerns efficiently.
- Bachelor s degree or Master s degree in S/E commerce, Business management, International Business, Marketing and Project Management.
- Minimum 5 years of hands-on experience in Retail operation or customer relationship management area.
- Minimum 3 years in e-commerce platform is a plus.
- Strong background or experiences in business planning, managing the business commercial deals.
- Strong entrepreneurial mindset.
- Proven critical and analytical thinking skill.
- Communication skill with excellent English proficiency.
- Negotiation and persuasion skill.
- Excellent organization skill.
- Impeccable presentation and interpersonal skill.
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- สนับสนุนการเติบโตของยอดขายแบรนด์ โดยปรับปรุงกระบวนการดำเนินงาน ค้นหาแนวทางแก้ไข และเพิ่มการมองเห็นบนแพลตฟอร์ม Lazada, Shopee, TikTok, Singha Online Website และช่องทางการขายอื่นๆ ทาง Online.
- วิเคราะห์ข้อมูลยอดขายและพฤติกรรมลูกค้า รวมถึงบริหารจัดการแผนงานเพื่อเพิ่มยอดขายและขยายฐานลูกค้าบนแพลตฟอร์มอีคอมเมิร์ซ.
- เจรจาต่อรองและพัฒนากลยุทธ์ทางการขาย ร่วมมือกับพันธมิตรทางธุรกิจเพื่อจัดหาข้อเสนอพิเศษและโปรโมชั่น พร้อมทำงานร่วมกับทีมการตลาดในการออกแบบแคมเปญเพื่อเพิ่มรายได้.
- วางแผนและดำเนินการปล่อยสื่อ ดูแลโฆษณา รวมถึงวิเคราะห์ผลเพื่อเพิ่มประสิทธิภาพ.
- สร้างและบริหารคอนเทนต์ ทั้งในรูปแบบวิดีโอ โพสต์ และ LIVE เพื่อเพิ่มการมีส่วนร่วมและสร้างการรับรู้แบรนด์.
- วางกลยุทธ์การตลาด โปรโมชั่น แคมเปญ และส่วนลด เพื่อกระตุ้นยอดขายและเพิ่มการรับรู้.
- จัดการและดูแลลูกค้าสัมพันธ์ (CRM) รวมถึงตอบแชทและคอมเมนต์อย่างมีประสิทธิภาพ.
- ประสานงานกับฝ่ายที่เกี่ยวข้องและ Influencer/KOL เพื่อเพิ่มการรับรู้แบรนด์และให้กระบวนการดำเนินงานเป็นไปอย่างราบรื่น.
- สำเร็จการศึกษาระดับปริญญาตรี ในสาขาการตลาด บริหารธุรกิจ หรือสาขาที่เกี่ยวข้อง.
- มีประสบการณ์ทำงาน 0-2 ปี ในสายงาน Key Account, Sales หรือ Customer Relationship Management (หากมีประสบการณ์จะได้รับการพิจารณาเป็นพิเศษ).
- ทักษะในการขายและเจรจาต่อรอง ได้อย่างมีประสิทธิภาพ.
- ความสามารถในการวิเคราะห์ข้อมูล และใช้งาน Excel, PowerPoint หรือซอฟต์แวร์ CRM ได้ดี.
- ทัศนคติที่ดี มีความคิดสร้างสรรค์ มีความคล่องตัว และสามารถทำงานภายใต้แรงกดดันได้.
- มีทักษะในการสื่อสารและการทำงานเป็นทีม พร้อมพัฒนาตนเองและเรียนรู้สิ่งใหม่.
ทักษะ:
Flash, CPA, Power BI
ประเภทงาน:
งานประจำ
เงินเดือน:
สามารถต่อรองได้
- วางแผนและดำเนินกลยุทธ์ทางการตลาดเพื่อเพิ่มยอดขายบนแพลตฟอร์ม Lazada และ Shopee รวมถึงบริหาร Mega Campaigns, Flash Sales และ Exclusive Deals โดยเจรจาต่อรองกับแพลตฟอร์มเพื่อเพิ่ม Brand Visibility และยอดขาย.
- วิเคราะห์ พฤติกรรมผู้บริโภคและแนวโน้มตลาด บน Shopee และ Lazada เพื่อวางแผน Content Marketing (วิดีโอ, ไลฟ์), Ads Optimization และ CRM Campaigns พร้อมปรับปรุง Storefront และ A/B Testing เพื่อเพิ่ม Conversion Rate.
- บริหารและปรับปรุงประสิทธิภาพของ โฆษณาแบบชำระเงิน (Paid Ads) บน Shopee Ads และ Lazada ...
- วางแผนและบริหาร Campaign Management, Pricing Strategy และ Promotion Strategy บน Shopee & Lazada เพื่อให้สอดคล้องกับเป้าหมายการเติบโตของแบรนด์.
- ติดตามและประเมินผลลัพธ์ของแคมเปญทางการตลาดโดยใช้ KPI ด้าน Performance Marketing เช่น CTR, CVR, ROI, ROAS, Cost per Click (CPC), Cost per Acquisition (CPA) พร้อมนำข้อมูลมาใช้ปรับกลยุทธ์ให้เหมาะสม.
- วิเคราะห์แนวโน้มตลาดและคู่แข่งโดยใช้ Shopee & Lazada Business Analytics หรือ Power BI เพื่อสร้าง Data-Driven Strategy.
- ดูแลภาพลักษณ์ของแบรนด์และสร้างประสบการณ์ที่ดีให้กับลูกค้า พร้อมพัฒนา Loyalty Program และ Retention Strategies เพื่อเพิ่ม Customer Lifetime Value.
- ประสานงานกับทีมภายในและแพลตฟอร์มเพื่อ อัปเดตโปรโมชั่น, ดีลพิเศษ และระบบโลจิสติกส์ ให้มีประสิทธิภาพ.
- สำเร็จการศึกษาระดับปริญญาตรีในสาขา การตลาด, บริหารธุรกิจ, อีคอมเมิร์ซ หรือสาขาที่เกี่ยวข้อง.
- มีประสบการณ์อย่างน้อย 1-2 ปี ในการดูแล Lazada และ Shopee พร้อมความเข้าใจใน Campaign Management, Ads Management และ Data Analytics.
- มีประสบการณ์ใน E-Commerce Marketing และ Performance Marketing พร้อมความเข้าใจเกี่ยวกับ Shopee Ads, Lazada Sponsored Solutions, SEO และ Data Analytics.
- มีความสามารถในการ วางแผนกลยุทธ์, วิเคราะห์ข้อมูล, เจรจาต่อรอง และบริหารแคมเปญการตลาด ได้อย่างมีประสิทธิภาพ.
- มีทักษะด้าน Google Analytics, Power BI, Data Studio หรือ Marketing Automation Tools.
- มีความสามารถในการ A/B Testing และ Conversion Rate Optimization (CRO) เพื่อปรับปรุงประสิทธิภาพของ Storefront และ Ads.
- หากมีประสบการณ์ด้าน Brand Marketing, FMCG หรือเคยบริหารงบโฆษณาหลักล้านบาทต่อเดือน จะได้รับการพิจารณาเป็นพิเศษ.
ประสบการณ์:
2 ปีขึ้นไป
ทักษะ:
Digital Marketing, English, Thai
ประเภทงาน:
งานประจำ
เงินเดือน:
฿20,000 - ฿30,000
- สนับสนุนข้อมูลและจัดทำแผนการตลาดดิจิทัลสำหรับโครงการของบริษัทและลูกค้า.
- วางแผนและดำเนินการตลาดดิจิทัลในแพลตฟอร์มส่งเสริมการตลาดการท่องเที่ยวในประเทศ.
- ดูแลคำสั่งซื้อและการทดสอบสื่อสารการตลาดดิจิทัลในธุรกิจอีคอมเมิร์ซของบริษัท.
- มีประสบการณ์ในด้านการตลาดดิจิทัลหรือสาขาที่เกี่ยวข้อง.
- มีความสามารถในการวางแผนและดำเนินการแคมเปญการตลาดดิจิทัล.
- มีความรู้เกี่ยวกับแพลตฟอร์มการตลาดออนไลน์และเครื่องมือวิเคราะห์.
- มีทักษะการสื่อสารและการทำงานเป็นทีมที่ดี.
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