เงื่อนไขการค้นหา

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Digital Marketing, Negotiation, Excel

ประเภทงาน:

งานประจำ

• Understand brand values and business objectives to plan and execute local marketing activities strategically.
• Work with Head of Marketing SEA to manage product launches including campaign launch, forecasting, and pricing in the local market.
• Analyze customer data demographically and behavioral based and oversee CRM programs to maximize ROI and customer engagement.
• Work close with Assistant Marketing Manager SEA, Store Managers, Retail Business Manager in the planning and executive of all marketing activities.
• Propose successful local adaptations of the global product launches and campaigns.
• Work with the retail team to co-ordinate all in-store consumer events and retail customer engagement activities.
• Identify and manage sponsorships and partnerships opportunities as well as executing all sponsorship activities and analyse the performance to ensure that such events become progressively more effective.
• Lead PR efforts, including media relations and digital advocate programs, to build brand awareness and achieve KPIs in Thailand market; review results and provide analysis for improvement by collaborating closely with internal and external teams (regional marketing, retail, PR agency).
• Manage associated budgets and reporting.
• You have:Minimum of 5-7 years of experience working retail marketing, CRM and digital marketing.
• Strong experience in offline & online marketing including retail, brand, PR and events.
• Experience in working and managing creative agency, digital marketing agency and PR agency to manage content planning, asset creation, formulating and executing strategy, evaluating results and form recommendations.
• Able to work cross-functionally and collaboratively with several stakeholders.
• Proactive personality, independent worker, self-starter, frequently initiate and can proactively present ideas, suggestions and problem-solving.
• Highly analytical with solid communications and negotiation skills, strategic thinking and ability to explain logically.
• Strong financial acumen, competent to work with and manage budget.
• Proficient in MS Office including, excel, word, power point and office.
• Why us?
• We will support you through a tailor-made learning & development journey where you will receive constant career advice to empower you to navigate through and reach the Senior Leadership role of your dreams. Progressive leadership track - opportunities for growth & development.

ทักษะ:

Industry trends, Product Development, Purchasing

ประเภทงาน:

งานประจำ

• Managing brand product portfolio.
• Applies an understanding of consumer, market and industry trends to daily work activities associated with the development and execution of brand-building opportunities.
• Develop key strategy and communication plan to launch new model, product and promotion, maintaining effective communication with internal and external contacts.
• Managing product launches, maintaining effective communication with internal and external contacts.
• Preparing marketing and promotional briefs; reports to related department.
• Producing PR message to present brand value & image.
• Providing marketing tools to support all parties.
• Communicates result of marketing projects and initiatives; Identifies implications for the brand and provides recommendations for future actions.
• Working cross-functionally with operation, new product development, purchasing to plan, execute and manage the product road-map.
• Collaborates cross-functionally to ensure the implementation of initiatives achieve financial goals (guest, sales, margin).
• Partners with agency and vendors in order to manage and develop brand-relevant recommendations.
• Executes the monitoring, tracking and evaluation of marketing plans.
• Minimum 5 years experiences in brand management (preferably FMCG or beverage).
• Knowledge in Marketing Communication and Brand Management.
• Highly accountable and commitment on the task and assignments.
• Advertising and Brand Communications: Displays the ability to assist in translating the brand positioning and strategy into effective consumer advertising and communications.
• Consumer Knowledge: Demonstrates the ability to understand current consumer and industry behaviors, trends, attitudes, preferences and needs.
• Project Management: Demonstrates the capability to achieve desired outcomes on time and within budget through the application of project management principles and techniques.

ทักษะ:

Contracts, Project Management, Social media, English

ประเภทงาน:

งานประจำ

• a mission we all believe in and aim towards achieving every day.
• To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact.
• for ourselves, our company, and the communities we serve.
• Join us. Team Introduction Creativity is the soul of advertising. The Global Monetization Product & Technology team develops world-leading tech solutions for ads creative production, interpretation and optimization, to empower and inspire advertisers, creators, and other third parties in the ecosystem to create and deliver the best engaging creative experiences to end users.
• We are user-oriented and dedicated to technical excellence. We aim to drive and lead the technology revolution in the ads tech and creative industry, powering products and driving values for our clients, creators, and the whole ecosystem. We are looking for experienced product operations specialists who will be responsible for providing operational support throughout the product development lifecycle and ensure success across key products and business initiatives.
• Accountable for the full go-to-market strategy and execution for creative products to internal and external stakeholders.
• Responsible for the onboarding and training of advertisers, fostering client engagement and empowerment.
• Assist in pitching products/solutions to clients and engage in client discussions.
• Partner closely with the Global Business Solutions team to understand and address advertiser business' requirements through the right creative products.
• Deliver operational support at the campaign execution level, guaranteeing a smooth and trouble-free process.
• Gather preliminary market insights and qualified product feedback to inform product strategy and improvement.
• Strong operational rigour ensuring team trackers and documents consistently updated and well-maintained.
• Collaborate with external partners and agencies to create, refine, and develop strategies for content that simplifies and enhances marketing efforts on TikTok.
• Maintain direct and ongoing relationships with partners from Thai creative/creator agencies, managing onboarding, contracts, invoicing, and addressing business, technical, or policy issues while advocating for our ecosystem internally.
• Identify, cultivate, and grow relationships with top partners in Thailand, ensuring they are delivering on our program goals, tracked and measured for success based on very strict performance metrics.
• Drive partner adoption of our creative products and provide continued education for driving product adoption across the ecosystem.
• 5+ years of work experience in product operations role, or other operational roles in advertising/creatives.
• Self-starter with strong project management skills, ability to grasp the core context, identify key risks, and cooperate with all parties to achieve goals.
• Analytical, data sensitive & goal-driven.
• Comfortable with setting ambitious targets, analyzing the status quo, planning a course of action, executing rapid trial & error iterations and constantly improving.
• Great communicator & team-worker.
• Comfortable navigating global organization structures & aligning objectives with cross-functional teams. Thriving in a work environment with diverse cultures.
• Fluency in English and Thai is required.
• Deep understanding of the digital, social media and creator/influencer landscape in Thailand, including cultural nuances, trends, and consumer behavior.
• Experience presenting to internal and external audiences at all levels of seniority.
• Preferred Qualification.
• Advertising sales, partner management experience, advertising creative/management tech platforms, agencies or advertisers' side is a big plus.
• TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

ทักษะ:

Research, Data Analysis, Statistics, English

ประเภทงาน:

งานประจำ

• Lead syndicated research studies, market data analysis and relevant competitor activities to highlight key trends as well as identifying both opportunities and challenges for NAB brands.
• Manage internal stakeholders to utilize data and deliver detailed understanding of consumer insight and bespoke analysis of trends with recommendation.
• Lead qualitative and quantitative research study and develop appropriate methodologies to answer business needs for NAB brands.
• Lead internal research to answer ad hoc insight requests from marketing team.
• Evaluate and interpret all information to find the key issues and suggest the possible actions to brand team including participate in key decision-making forums to achieve brand strategic direction.
• Build a marketing dashboard that visualizes key performance indicators and complete competitive analysis to maintain our competitive advantages.
• Monitor and track the overall market intelligence spend and responsible for contract and raising purchase orders.
• Effectively manages day-to-day complexity with research agency and identify strong research partners with ensuring best performance.
• Trade Strategy Development.
• Collate shopper insights and suggest improvements area with initiatives for trade marketing team to answer business needs.
• Lead price and promotion analysis based on market data and relevant competitor activities to identify both channel opportunities and challenges.
• Lead qualitative and quantitative research for shopper study with recommendation and category strategies.
• Use trends and analysis to support channel strategies including strengthening relationship with trade partners.
• Degree in marketing, economics, management or statistics.
• Previous experience in consumer insight or shopper insight.
• Previous experience in retail audit data (preferably Nielsen, or retailer-based analytics).
• Research management experience at a management level is preferred.
• Previous experience in local and international research is preferred.
• Excellent command of written and spoken English.
• Solid consumer research knowledge (Nielsen Retail Audit expertise is preferred and an advantage).
• Consumer insight experience in FMCG environment.
• Consumer insight experience in CLMV countries would be beneficial.
• Experience in managing multiple projects.
• Excellent Excel and PowerPoint presentation skills.
• Contact Information:-.
• Thai Drinks Co., Ltd.
• 90, Ratchadapisek Road, Huai Khwang. Huai Khwang, Bangkok.

ทักษะ:

Social media, English

ประเภทงาน:

งานประจำ

• Set budget and manage marketing expenses.
• Responsible for overseeing and collaborating with external agencies to curate content for Big C E-commerce and social media channels. Duties include the collection, organization, and dissemination of content materials, including product information and promotional updates. This involves close coordination with agencies to ensure alignment with brand guidelines and marketing objectives.
• Direct the planning and execution of annual marketing campaigns in collaboration wit ...
• Analyze the data and implement new steps.
• Study and analyze market trends and competitors to develop new strategies and ensure that we are competitive in the industry.
• Implement marketing promotional, online/offline activities.
• Brainstorms new and creative growth strategies, media activities to approach/reach potential business targets.
• Bachelor degree in Marketing or related field.
• Experience in the field at least 3-5 years.
• Good understanding of Chinese social media platforms both Redbook and Douyin as main.
• Excellent communication skills in Chinese and Thai with additional English would be a plus.
• Computer literacy is required e.g. MS-office. Knowledge of illustrator, photoshop is a plus.
• Proactive and details oriented.
• Ability to interact and cooperate with internal and external parties.

ทักษะ:

Project Management, Creativity

ประเภทงาน:

งานประจำ

• Understand brand and the marketing mix in order to create brand awareness.
• Build strong brand identity and visibility across all communication channels to reach our target customers and potential customers.
• Bring our brand(s) to life through delivering creative excellence across all customer touch points within a our customer communications.
• Work with our agencies including briefing, creative development and sign off with stakeholders.
• Collaborate with Media Planning and in-store marketing teams to translate the brief into all customer touch points to land one seamless campaign.
• Work alongside Communications insight teams to utilize communications testing to continually craft, evolve, learn and sharpen our comms assets so that they are fit for purpose in delivering our communications Jobs to be done.
• Manage the budget and forecasting of all communications assets production & ongoing commitment to efficiencies where applicable.
• Manage project timeline and stakeholders.
• Follow our Business Code of Conduct and always act with integrity and due diligence.
• Other assignment as it deems appropriate.
• High caliber and fast growing talent who has 4-6 Years from High pressure & Fast-moving environment Business.
• Experience in Brand / Communication / Campaign Management from Large corporate or Leading Agencies.
• Excellent in operational marketing communication with strong Logic.
• Experienced IMC across online / offline channels.
• Project management.
• Presentation skill.
• Critical thinking.
• Creativity.
• Fast with Quality.
• Turn complexity into simplicity.
• Turn data into actionable insight.
• Develop a consistent brand expression.
• Brand communication & IMC experiences.
• Create outstanding retail experiences.
• CP AXTRA | Lotus's
• CP AXTRA Public Company Limited.
• Nawamin Office: Buengkum, Bangkok 10230, Thailand.
• By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy. .

ประสบการณ์:

5 ปีขึ้นไป

ทักษะ:

Business Development, Contracts, Research, English

ประเภทงาน:

งานประจำ

• Achieve revenue, profitability, quality, speed of delivery and productivity targets as well as other related business development objectives as assigned.
• Ensure local business strategies are implemented according to regional / sub-regional directions in order to meet the financial and business objectives of the business unit.
• Monitor the actual financial performance against budget/forecast and ensure the implementation of appropriate actions that will lead to the achievement of the financial ...
• Ensure proper pricing and contracts are completed and approved according to company s policies and guidelines.
• Manage the cost of jobs within present budget restrictions.
• Client Servicing.
• Implement plans that will contribute to maximum client satisfaction and ensure continued profitable and business growth.
• Ensure client service standards are implemented and enhanced as client expectations continue to evolve and change in the marketplace.
• Ensure the implementation of Client Management Process for the assigned accounts and be able to add value to those key clients.
• Manage the client servicing team with the primary responsibility of expanding our scope of influence with clients across a wider range of products and with greater depth of involvement.
• Provide product solutions and benefits to client business issues/opportunities by developing strategic initiatives for each client.
• Oversee the management and conduct of assigned research projects including preparation, approval, and delivery of proposals, reports, and presentations.
• Foster relationships at all levels and functions of the client organization to identify opportunities for incremental product/solution sales.
• Ensure team members are trained to handle client requirements.
• Ensure adherence to the company policies on business conduct/ethics when servicing clients are being observed by the entire division.
• A LITTLE BIT ABOUT YOU.
• Demonstration of consultative/challenger consumer behaviors, ability to reframe and challenge the way clients view their businesses, sales and marketing spend. Ability to build enduring relationships with C-level executives - truly passionate relationship developer.
• Deep understanding of key client Personas, particularly within Customized/Marketing Intelligence, and ability to tailor a sales strategy accordingly.
• Excellent awareness of market and industry conditions and client business environment.
• Financial understanding (eg. P&L, EBITDA) and how this relates to business success.
• Equips and empowers teams to sell and service projects and achieve financial targets.
• Qualifications University graduate, preferably in Statistics / Business / Marketing / Economics / Social Science or equivalent.
• Minimum 5 years of working experience in research or marketing field.
• Experience in Primary Quantitative Market Research with practical knowledge of research methodologies.
• Strategic sales and business development competency.
• Good client service skills and able to communicate and write effectively in English and Thai.
• Expert knowledge of statistics, multivariate analysis, research techniques, and methodologies.
• Additional Information
• Our Benefits.
• Flexible working environment.
• Volunteer time off.
• LinkedIn Learning.
• Employee-Assistance-Program (EAP).
• About NIQ.
• NIQ is the world s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights delivered with advanced analytics through state-of-the-art platforms NIQ delivers the Full View&trade. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world s population.
• For more information, visit NIQ.com.
• Want to keep up with our latest updates?.
• Follow us on: LinkedIn | Instagram | Twitter | Facebook.
• Our commitment to Diversity, Equity, and Inclusion.
• NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion.

ทักษะ:

Automation, Social media, English

ประเภทงาน:

งานประจำ

• Develop and implement IMC plans and campaigns in alignment with key business priorities, brand and customer needs.
• Strategically plan consumer campaign according to current objectives, keen on both short and long-term execution.
• Understand and support the brand vision through careful execution of the design, messaging, voice and approach of all marketing efforts.
• Manage the execution elements of the optimal IMC mix including advertising, in-store media, videos, OOH media, influencer management and other digital platforms.
• Ensure consistency and integration across all platforms.
• Develop deliverables and report out on overall success of impact through marketing channels.
• Collaborate with tenant relations and promotion team to track to track revenue and campaign results where applicable.
• Work cross functionally to build awareness and sales engagement in marketing campaigns.
• Manage the work of external vendors when necessary.
• Proven writing and proofreading skills.
• Develop and self- leading high performance with less supervision.
• Bachelor's Degree in English, Journalism, Marketing or other related field of study.
• Minimum 5-7 years marketing communications program management experience.
• Strong marketing communication skills across digital, social and traditional media, direct marketing, content marketing, marketing automation, lead generation, event marketing, including management of multi-layer campaigns.
• Proven ability to build integrated marketing communications campaigns.
• Experience in different types of artwork formats i.e.
• Fast growing, and eager to work in Retail business.
• Experience in social media, website, leaflet, coupon, OOH, in-mall banner etc.
• Creative, entrepreneurial, flexible and highly motivated.
• Good in English is a must.

ประเภทงาน:

งานประจำ

• Identify and evaluate potential sales channels to expand market reach.
• Develop and implement strategies to maximize sales through existing and new channels.
• Manage relationships with key distributors, wholesalers, and retail partners.
• Collaborate with the sales team to develop sales plans and targets for each channel.
• Monitor sales performance and provide regular reports to senior management.
• Implement promotional activities and marketing campaigns to drive sales growth.
• Build and maintain strong relationships with channel partners.
• Conduct regular meetings and business reviews with key partners to ensure alignment with sales objectives.
• Address and resolve any issues or conflicts that may arise with channel partners.
• Conduct market research to identify trends, opportunities, and competitive landscape.
• Provide insights and recommendations to improve channel performance and overall sales strategy.
• Stay informed about industry developments and best practices.
• Ensure all sales activities comply with company policies and regulatory requirements.
• Monitor product quality and customer satisfaction across all channels.
• Implement corrective actions as needed to maintain high standards of service and quality.

ทักษะ:

Digital Marketing, SEO, SEM

ประเภทงาน:

งานประจำ

• Bachelor s degree in Marketing, Digital Media, Communications, or a related field.
• Minimum 5 years of experience in digital marketing, preferably in healthcare or a related industry.
• Proficiency in SEO, SEM, Social Media Ads, and Performance Marketing tools.
• Strong skills in graphic design tools for content creation.
• Experience in people management and project coordination.
• Data-driven mindset with the ability to track and analyze marketing performance.

ทักษะ:

Fast Learner, Project Management, English

ประเภทงาน:

งานประจำ

• a mission we aim towards achieving every day.
• To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never.
• Courage? Always. At TikTok, we create together and grow together.
• That's how we drive impact-for ourselves, our company, and the users we serve. Join us. About the Team TikTok's SMB team aims to help businesses and brands of all sizes unleash their creative side, connect with our audience, or perhaps be discovered!.
• From executing scaled sales and service delivery programs to ensuring our customers have best-in-class tools and products at their fingertips, our SMB team combines operational expertise and sales acumen with a customer-centric mindset to help businesses achieve their marketing goals on TikTok. We are looking for a passionate, dedicated and experienced marketer to join our SMB Marketing team as the Thailand Regional Marketing Manager. Our team is the first to meet, inspire and engage prospecting SMBs.
• We are at the start of the sales funnel and responsible for generating and nurturing new high value SMB prospects through strategic partnerships with external partners and activation of the leads through diverse marketing initiatives, lead nurturing programs, and collaboration with diverse internal/external stakeholders. Our ultimate goal as a team is to empower new businesses and agencies to successfully start TikTok advertising and grow their business through TikTok's diverse advertising products. The Regional Marketing Manager will deliver on the SMB growth objectives through full funnel marketing initiatives, with key priorities on lead generation and activation.
• As the Regional Marketing Manager, you strategise, build, successfully execute and continuously iterate on the regional and Thailand go-to-market strategies. This is a role that will require a balance of creative, strategic and ambitious thinking with strong attention to detail, obsession with clients and data, hands-on attitude and ability to pivot the business efficiently. Responsibilities.
• Work with Marketing leadership to achieve the business goal for quality lead generation, driving new cash activated accounts through scalable marketing initiatives, programs and collaboration with internal and external stakeholders.
• Design and oversee the execution of bespoke marketing campaign solutions working in close partnership with cross functional partners incl.
• Marketing, Product, Sales Ops, Strategy, Programs and Vendor, TikTok Shop, to drive demand for TikTok for Business advertising solutions.
• Develop compelling program narratives and sales materials to equip sales teams, supporting seasonal and always-on campaigns, to a variety of audiences (advertisers, agencies, end users).
• Leverage insights to inform content needs and own communication of content strategies and timelines to cross functional partners and stakeholders.
• Develop and execute marketing strategies across owned digital platforms.
• Track and evaluate campaign performance and provide timely reporting on optimization opportunities and learnings that can be scaled across all regions.
• Oversee the execution of campaign and content strategy through the management of third party vendors / agencies.
• Minimum 4 years of experience in a strategy or marketing role.
• Written and oral fluency in English and Thailand language with the ability to articulate abstract creative concepts for business needs.
• A deep understanding of the.
• Small & Medium Businesses industry is needed.
• Experience within B2B marketing, top tier creative or media agency, brand marketing or strategy role within a technology company.
• Have a strong business understanding of Thailand and APAC markets.
• Experience designing and executing content strategies and analyzing content strategy performance.
• Ability to identify opportunities, develop project scope and independently lead ideation and execution.
• Have a strong business understanding of Thailand and APAC markets.
• Preferred Qualifications.
• Fast learner with a good sense of judgment and original thinking.
• Ability to thrive in ambiguity and adjust quickly to change.
• Strong data and analytical skills (measurement, ROI, forecasting).
• Have a commercial mindset with a history of delivering against stretching performance goals.
• Excellent interpersonal skills: ability to build, manage and influence agencies/ virtual teams (e.g. partners, agencies, remote marketing teams) and interface effectively with and influence different management levels.
• Agility and ensuring timelines are met in activation of campaigns, with strong project management skills.
• Strong knowledge of media sales and marketing processes, with an understanding of TikTok for Business advertising solutions is a plus.
• TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

ทักษะ:

Microsoft Office, Excel, Meet Deadlines, English

ประเภทงาน:

งานประจำ

• Manage and organize the Head of Marketing s schedule, including appointments, meetings, and travel arrangements.
• Prepare reports, presentations, and meeting materials as required.
• Handle correspondence, emails, and phone calls on behalf of the Head of Marketing.
• Assist in coordinating marketing projects and campaigns with internal teams and external partners.
• Liaise with various departments to ensure smooth operations within the marketing team.
• Bachelor s degree in Business Administration, Marketing, or a related field.
• Minimum 2-3 years of experience in an administrative or secretarial role, preferably in a marketing or corporate environment.
• Strong organizational and time-management skills.
• Excellent communication skills in English.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook).
• Ability to work under pressure, meet deadlines, and handle confidential information.
• A proactive, detail-oriented, and problem-solving mindset.

ทักษะ:

Social media, Digital Marketing

ประเภทงาน:

งานประจำ

• Develop and execute forward-thinking marketing strategies that align with project objectives.
• Take charge of new project launches, ensuring smooth coordination with cross-functional teams.
• Elevate brand messaging and visibility across multiple channels to create lasting impressions.
• Build and lead a talented marketing team, fostering collaboration and achieving shared goals.
• Manage content strategies, social media engagement, and online presence to boost customer interaction.
• Drive impactful marketing campaigns while monitoring performance and optimizing for better results.
• Bachelor s degree in Marketing, Business, or related field (Master s preferred).
• 7+ years of experience in marketing, with proven leadership in driving success.
• Expertise in strategic planning, brand development, and campaign management.
• Strong skills in digital marketing, performance analysis, and content creation.

ประเภทงาน:

งานประจำ

• Brand Manager
• Product Marketing Manager
• CRM Marketing
• Strategic Planner.
• วางแผนกลยุทธ์และจัดทำกิจกรรมส่งเสริมการขายสำหรับสินค้าทุกผลิตภัณฑ์ฑ์ท้ั้งน้ำมันและน้ำมันเครื่องเพื่อกระตุ้นยอดขายและสร้างภาพลักษณ์ในตัวสินค้า
• วิเคราะห์และจัดทำแผนกลยุทธ์ดา้นกิจกรรมและส่งเสริมการขายในภาพรวมขององคก์ร หน่วยธุรกิจและรายผลิตภัณฑ์ให้มีความสอดคล้องและเป็นไปในทิศทางเดียวกัน รวมทั้งให้สอดคล้องกับแผนการขายและการตลาด
• ศึกษาพฤติกรรมของลูกค้าที่มีต่อการใชผ้ลิตภัณฑ์ และกระบวนการตัดสินใจในการวางแผนกิจกรรมทางการตลาด
• วิเคราะห์สถานการณ์ทางการตลาดของคู่แข่ง เพื่อพัฒนาแผนการตลาดและกำหนดกลยุทธ์ด้านการให้บริการเพื่อให้เข้าถึงกลุ่มเป้าหมาย สร้างประสบการณ์ที่ดีให้กับลูกค้าผ่านช่องทางสื่อต่างๆ ทั้งสื่อ Offline และ Online
• นำเสนอรายงานแผนการส่งเสริมการขายให้หน่วยงาน เพื่อสร้างการเติบโตอย่างยั่งยืนให้กับธุรกิจ
• ควบคุมดูแลและประสานงานที่เกี่ยวข้องกับกิจกรรมทางการตลาด ร่วมกันกับหน่วยงานที่เกี่ยวข้องใน BUs อื่นๆ
• ตรวจสอบโปรเจ็คต่างๆที่เกี่ยวข้องกับสถานีบริการน้ำมันหน่วยงานราชการและอื่นๆ
• ติดตามและประเมินประสิทธิภาพของกิจกรรมทางการตลาดให้สอดคล้องกับค่าใชจ่ายและเตรียมข้อมูลการวิเคราะห์ผลกำไรได้ตามเป้าหมายของธุรกิจ
• พัฒนาความสัมพันธ์ระยะยาวกับลูกค้าหลัก เพื่อรักษาความสัมพันธ์ทางธุรกิจ
• จัดทำแผนงบประมาณประจำปีของหน่วยงานกำกับควบคุมดูแลบริหารค่าใช้จ่ายในการดำเนินงานที่เกี่ยวกับกิจกรรมทางการตลาดให้อยู่ภภายใต้งบประมาณได้อย่างมีประสิทธิภาพ
• Master's Degree in Marketing or related field
• At least 10 years experiences in retail or oil business
• Microsoft Expert (excel, ppt)
• Skills: การวางแผนและจัดทำกลยุทธ์การตลาด, การวิเคราะห์ข้อมูลทางธุรกิจเศรษฐกิจและ ตลาด, การเจรจาต่อรองโน้มน้าว การประชาสัมพันธ์และการสื่อสารการตลาด
• Knowledge: ความรู้ด้านผลิตภัณฑ์และบริการ / ความรู้ด้านกระบวนการปฏิบัติงาน / ความรู้ความเข้าใจในธุรกิจ/ความรู้ด้านเทคโนโลยีและดิจิทัล
• Attribute: การคิดวิเคราะห์.

ทักษะ:

Marketing Strategy, Legal, Digital Marketing

ประเภทงาน:

งานประจำ

• a mission we aim towards achieving every day.
• To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never.
• Courage? Always. At TikTok, we create together and grow together.
• That's how we drive impact-for ourselves, our company, and the users we serve. Join us. Your Role.
• As Global Business Marketing Lead for Vietnam, Thailand and Indonesia, you will be leading and building the marketing team behind commercial business that amplifies our mission of "Inspire Creativity and Bring Joy". You will manage three disciplines, Integrated Marketing Communications (IMC), Marketing Solutions, Content Solutions / Commercial Partnership Solutions (CPS), nurture the team and drive strategy and growth for them as well as owning CPS revenue targets in partnership with sales. You will help grow the TikTok.
• For Business brand and establish TikTok as entertainment that drives impact. This role will report into Greater APAC Global Business Marketing leader.
• Success in this position requires not only business marketing excellence but the ability to drive commercial success. You'll often need to act autonomously, partner with local market General Managers in these territories and influence partners to pursue what's best for our brand and business.
• You'll partner closely with XFN teams to scale your business marketing ideas into programs, tools and resources for clients. Responsibilities.
• Partner with.
• Greater APAC Business Marketing leadership to translate and localise regional strategy into locally relevant approaches and tactics in collaboration with local country GMs to drive attainment of local market commercial goals.
• Be a trusted business partner to local country GMs through strategic marketing guidance, solving for revenue opportunities and unlocking cultural and brand alignment.
• Manage local market leads in Vietnam, Thailand and Indonesia to scale and lead a team of marketing professionals, consisting of Marketing Managers, Marketing Strategists, and Commercial Partnership Solutions Managers to deliver marketing programs, initiatives and commercial packages with the aim of growing brands' investment on TikTok.
• Develop "TikTok.
• For Business" brand strategy and create go-to-market guidelines for all upcoming activities, position TikTok as the leading media platform for domestic and global brands, deliver messaging via various media channels and B2B touch points.
• Oversee marketing functional areas including marketing strategy, marketing communications, event production, creative and brand strategy, commercial partnership development.
• Collaborate and partner with peer sales leaders to drive industry and market engagement to influence brand and commercial outcomes.
• Drive diverse variety of marketing activations for TikTok for Business in the digital and physical world.
• Partner with cross functional teams to support B2C and B2G activities including TikTok User Operations, Media Relations, Government and Legal.
• Closely collaborate with TikTok's regional and global marketing to adopt best practices and share success.
• Drive managerial processes: annual planning, budget prioritisation, impact measurement, etc across all markets.
• Experience in marketing, media with data-driven & analytical, commercial acumen, using marketing channels / campaigns to drive & owning revenue targets preferred.
• At least 5+ years of management experience of team of 10 or more;.
• Experience in Brand and/or Creative Strategy, Business marketing and Commercial partnerships / Content Solutions / Sponsorships;.
• Strong understanding of digital marketing, especially the mobile, social landscape in Vietnam, Indonesia & Thailand;.
• Experience working with both B2B & B2C customers in an international environment;.
• Superb understanding of TikTok s owned-and-operated properties is preferred;.
• Demonstrated ability to manage multiple projects under tight deadlines in a fast-paced environment.
• Self-starter, fast learner who is detail-oriented and has critical thinking;.
• Ability to navigate change and ambiguity in a fast-paced environment.
• Strong communication skills, positive attitude, and a collaborative mindset. Preferred Qualifications.
• Experience of building and leading a marketing & brand department at a commercial organisation.
• Experience managing change and working in a fast-paced startup environment.
• Experience working with global partners in different time zones & cultures.
• TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

ประสบการณ์:

8 ปีขึ้นไป

ทักษะ:

Compliance, Excel

ประเภทงาน:

งานประจำ

• The Lubricants business is building a highly professional, commercially focused organization.
• Leaders with strong commercial skills and experience are critical to achieve our aims of building upon our marketing strength, focusing on key growth markets, strengthening the supply chain organization and accelerating the implementation of a macro-distributor model.
• All candidates who are able to demonstrate marketing expertise, commerciality, with ...
• A good overall understanding and experience of the Lubricants business is desired, but not essential.
• The successful candidate will be tasked to drive the business growth of Thailand.
• This includes developing and implementing business marketing action plans, customer value propositions for our brands and aligning business segments and channels to the Global Lubricants Strategy and Global Marketing Programs/Calendar.
• What s the role?.
• Develop and implement marketing plans in line with Global Lubricants Unstoppable Strategy and Asia Pacific (APAC) Region Business Objectives, and consistent with Shell Global Marketing Programs.
• Manage all marketing mix elements: Pricing, Product Portfolio, Channel and Communication and Promotion.
• Create compelling consumer/customer value propositions based on Consumer Insights to uniquely deliver needs and extract value in a differentiated way across diverse Business-to-Consumer (B2C) and Business-to-Business (B2B) segment.
• Participate in developments of Customer Value Proposition (CVP) and Brands, working with Global and Local team. Provide support in key customer prospecting and tender processes.
• Maximize value creation and capture through balancing key levers, including the trade-off of volume and unit margin, building, and executing strong pricing strategies including pricing brand maps to drive overall business growth.
• Lead the drive on Premium products (high margin synthetic product tiers) including all elements of marketing mix, equipping sales force & distributors and recognition schemes.
• Champion product stewardship in consultation with the Product Lifecycle Management Manager and Supply Chain Team to ensure compliance with local registration requirements and end-to-end product management.
• Institute a return-based mindset to marketing investment and Selling, Promotion & Advertising (SP&A) expenditure management, coaching the team to strengthen on marketing plans, brief writing, agency management, post-investment reviews and return on investment delivery.
• Lead the marketing team to generate high impact, highly efficient business marketing plans, including excellence on media strategy, planning and buying as well as promotion/programs development and influencer strategies.
• Coach, Train and Support the Marketing Teams and support the same for the Sales Teams in Thailand.
• Work with Lubricants Supply Chain to develop the supply network plan, co-manage the initiative slate and drive demand forecast accuracy and strong delivery to customers in the Sales and Operation (S&OP) process.
• Ensure the competitiveness and integrity of the Customer Value Proposition for customers, including marketing, portfolio, technical service offer, and supply chain efficiency.
• Ensure that the synergies are capitalized, and execution takes place within the agreed marketing timeline to deliver business goals.
• What We Need from You?.
• Possess proven track record in leading and developing teams to drive results across the end-to-end value chain.
• Possess Master of Marketing, business, or communication in your academic qualifications.
• Minimum 8+ years of relevant experience in marketing or sales roles is desired.
• Sound and proven professional experience demonstrating commercial leadership and business transformation ability.
• Experience in a fast-moving consumer goods (FMCG) environment will be an advantage.
• A detailed knowledge of transport, industry or consumer lubricants markets, covering B2C and B2B marketing/sales activities will be an advantage.
• Company Description.
• Shell s presence in Thailand dates back to 1892 when the first barge containing Shell kerosene docked in Bangkok. Today, Shell is one of the largest and the longest-established multinational operations in Thailand. The Shell Brand is one of the most esteemed and well respected in the Thai energy sector. Shell played a pioneering role in the advancement of the industry, from the establishment of refineries to a nationwide network of gasoline stations. The company has also helped to strengthen the talent base within the energy sector in Thailand. For more than 130 years of our operations in Thailand, Shell has been growing side by side with the country s developing economy. We have been committed to developing products of quality and to preserving the environment. Our goal is not only to achieve business success but also to play an active role in helping improve society.
• Our values.
• Shell is a company with shared values. Honesty, integrity, and respect aren't simply a strapline: they are a part of everything we do. What's more, Shell is an equal opportunities company, and we place the highest possible value on the diversity of our people and our inclusive approach.
• Join us and you will belong to a world where you can feel pride in your achievements and propel your career with global opportunities.
• An innovative place to work.
• Join us and you will be adding your talent and imagination to a business with the ambition to shape the future - whether by investing in renewables, exploring new ways to store energy or developing technology that helps the world to use energy more efficiently, everyone at Shell does their part.
• An inclusive place to work.
• To power progress together, we need to attract and develop the brightest minds and make sure every voice is heard. Here are just some of the ways we are nurturing an inclusive environment - one where you can express your ideas, extend your skills, and reach your potential.
• We re creating a space where people with disabilities can excel through transparent recruitment process, workplace adjustments and ongoing support in their roles. Feel free to let us know about your circumstances when you apply, and we ll take it from there.
• We re closing the gender gap - whether that s through action on equal pay or by enabling more women to reach senior roles in engineering and technology.
• We re striving to be a pioneer of an inclusive and diverse workplace, promoting equality for employees regardless of sexual orientation or gender identity.
• We consider ourselves a flexible employer and want to support you finding the right balance. We encourage you to discuss this with us in your application.
• A rewarding place to work.
• Combine our creative, collaborative environment and global operations with an impressive range of benefits and joining Shell becomes an inspired career choice.
• We are huge advocates for career development. We will encourage you to try new roles and experience new settings. By pushing people to reach their potential, we frequently help them find skills they never knew they had, or make career moves they never thought possible.

ประสบการณ์:

3 ปีขึ้นไป

ทักษะ:

Market Planning, Marketing Strategy, English

ประเภทงาน:

งานประจำ

• Attend to enquiries through phone, email, university fair and walk-in customers.
• Assist and coordinate with Work Exchange teams in developing and implementing marketing annual plan.
• Implement marketing strategies to increase sales.
• Manage and coordinate activities of exhibitions, events, and advertising to promote programs.
• Any other duties assigned by the departments.
• Thai nationality.
• Bachelor s Degree in any fields.
• Proficiency in English and computer literacy (Microsoft Office).
• Pleasant personality, strong service - mind, basic organizational skill, good team working
• and good communication skills.
• Preferred experience in Work and Travel USA program.
• Have valid driver s license and able to drive for working is advantage.
• Able to travel up-country.
• Social Security.
• Accident and Health Insurance.
• Performance Bonus.
• Provident Fund.

ทักษะ:

Research, Compliance, Teamwork, English

ประเภทงาน:

งานประจำ

• Act as a partner with National Head - TT and TT Sales team to develop strategic Channel Plans and lead the implementation of strategy for channel sustainable growth.
• Ensure successful execution and implementation of GTM, integrated programs (existing & new products of assigned products), in alignment with sales & marketing functions.
• Develop and control trade promotion budget via A&M TMK, and CCR TMK and D&A of AS&D.
• Explore new business opportunity and grow assigned products portfolio & category - representing customer marketing team, to lead and lead assigned projects, e.g. AS&D Conference, Wholesales JBP and wholesales conference.
• Work collaborative with Shopper-insights manager to conduct bespoke research & leverage existing research to develop Channel-Strategy and SBP GTM plan for sub-channel of TT.
• Responsibilities:Annual Volume Objective.
• Plan across all categories, by Channel.
• Integrated trade marketing calendar.
• Cost (TM & TM process).
• Continuous improve Distribution & VPO by sub-channel.
• Lead Category-Management project.
• Define & develop Channel Strategy - by FORMAT, by Channel.
• Work closely with Sales TT team, cross-functional team, to deliver Channel Growth profitably, and grow market-share on assigned channel, continuously.
• Developing business skills & taking lead on category initiatives, in order to grow category across segment.
• Lead Assortment Review for SKUs Rationalization.
• Lead Assortment Review for Regularly monitoring Pricing & Promotion compliance with defined strategy, and SOS/SOM Index.
• Co-lead to work with Revenue Manager on Pack-Price Strategy and execute for every new pack-price launching.
• Qualifications: Qualification: Master Degree in related field.
• Experiences: 6yrs+ experience in Customer (Trade Marketing) /Consumer Marketing.
• Leadership skills, Strong project mgt skills, able to lead and drive actions.
• Strong analytical skills, turning insight into actions.
• Innovative thinking: able to lead team in new ways of thinking and.
• Good relationship building and teamwork.
• Good planning and managing performance of self.
• Initiative and flexible.
• Work well under pressure.
• Good command in both Thai & English.
• Computer literature in Microsoft Office.
• Experienced in Channel development.
• Strong in dealing with data-intelligence agency.

ประสบการณ์:

ไม่จำเป็นต้องมีประสบการณ์ทำงาน

ทักษะ:

Creative Writing, Analytical Thinking, Adobe Illustrator, Adobe Photoshop, Video Editing

ประเภทงาน:

ฝึกงาน

• The Marketing team creates content that moves our users and inspires their careers. The team brings the spirit of joy, authenticity, and sharing of our product to our users, as well as bringing our users' passion, insights, and dreams to our product. Working within the team, the role offers excellent opportunities to develop and utilize skills in marketing, branding and communications.
• The candidate will be working with the team toward building new partnerships, expanding existing relationships and utilizing public relations opportunities to create br ...
• Developing written materials, story pitches, messaging guidelines, press releases, Q&As, presentations and speeches.
• Supporting the team in preparation for press events, public speeches and media engagements.
• Strong communication skills, excellent writing skills and a good visual sense.
• Creativity and resourcefulness in finding new ways to reach users and to establish communication with them.
• Availability for an internship of at least 2 months, 3 months is a plus.
• Previous work experience not required.
• ( Start within this month. ).

ประสบการณ์:

ไม่จำเป็นต้องมีประสบการณ์ทำงาน

ทักษะ:

English, Thai

ประเภทงาน:

ฝึกงาน

• Collaborate with the Brand and eCommerce teams to update and enhance the appearance of our eCommerce platforms, ensuring brand consistency and sales optimization.
• Review and resolve content issues on international websites, utilizing newly created branded content.
• Manage and maintain YouTube channels across multiple countries to ensure a consistent brand image.
• Provide competitive creative intelligence and trend analysis using tools like Facebook Ad Library and Google Trends.
• Work closely with the SEO team to implement best practices on our websites.
• University graduate or in the final year of studies.
• Excellent command of English, both spoken and written.
• Strong proficiency in Excel and other MS Office tools.
• Preferred: Certification in Facebook and/or Google Ads.
• Why join us?
• Join WorkVenture to gain real-life digital marketing experience in a dynamic and supportive environment. You'll have the chance to work on meaningful projects that make a difference, while developing your skills and growing your career in the ever-evolving digital marketing industry.
• Thong Lor (Panjit Tower, Sukhumvit 55, Sub District Khlong Tun Nua, Sub Area Wattana, Bangkok 10110).