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Experience:

5 years required

Skills:

Compliance, Marketing Strategy, Project Management

Job type:

Full-time

• Develop and implement comprehensive brand plans for the Vaccine and Pharma portfolio, focusing on the 4Ps (Product, Price, Place, Promotion).
• Strategically on products, and DM to maximize market impact and achieve revenue targets.
• Lead the launch plans for NPD and ensuring all marketing and operational activities are aligned for successful rollouts.
• Collaborate with cross-functional teams to ensure product availability and compliance during launches.
• Develop and conduct internal training programs to equip sales teams with product knowledge and effective selling strategies.
• Support and organize local seminars to enhance awareness and engagement among veterinary professionals.
• Oversee the execution of trade promotions, ensuring alignment with brand objectives and market demands.
• Design and coordinate promotional campaigns that effectively communicate product benefits to veterinarians and key stakeholders.
• Develop a comprehensive veterinary communication plan that includes vet detailing materials and digital engagement strategies (utilizing platforms like WAF and Line OA).
• Create and implement vet events, including managing logistics and outreach for an average of 15 booth activities at veterinary conferences and exhibitions (e.g., VRVC, CUVC, KUVA, KVAC, CMUVC).
• Establish KPIs to track the performance of brand strategies and promotional efforts, adjusting tactics as necessary based on market feedback and sales data.
• Report regularly on brand performance and market trends to senior management and adjust strategies accordingly.
• Bachelor s degree in veterinary science (DVM preferred) or a related field.
• Minimum of 5 years of experience in the companion animal industry.
• At least 3 years of experience in product management or marketing strategy execution within pharmaceutical or biological sectors.
• Proven experience developing and executing brand plans and successful product launches.
• Strong strategic thinking and analytical capabilities.
• Excellent project management skills, with the ability to operate effectively in a fast-paced environment.
• Exceptional communication skills, both written and verbal, to effectively engage with veterinary professionals and internal teams.
• Proficiency in digital marketing tools and platforms used for veterinary engagement.
• Competitive salary with performance-based bonuses.
• Comprehensive benefits package, including health, dental, and retirement plans.
• Opportunities for professional development and career advancement.
• A dynamic and innovative work environment dedicated to improving pet health and well-being.
• Current Employees apply HERE.
• Current Contingent Workers apply HERE.
• Search Firm Representatives Please Read Carefully
• Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
• Regular
• Hybrid
• 02/28/2025A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.
• Requisition ID:R330701.