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Skills:
Teamwork, Work Well Under Pressure, Microsoft Office, English
Job type:
Full-time
Salary:
negotiable
- Partner with Customer Marketing Manager to develop strategic Channel Plan, i.e. AOP and lead strategy for channel growth & opportunity.
- Execute and implement Go To Market Plan & integrated Marketing plan (on existing & new products of assigned products portfolio), in alignment with sales and marketing functions.
- Lead Category-Management project for top 2 global accounts (Tesco, Big-C).
- Develop and control the annual trade promotion budget via A&M TMK, and CCR TMK.
- Explore new business opportunity on growing assigned products portfolio & category Representing Customer Marketing team, to lead & manage FE team on a continuous development to win-on-ground.
- Develop people capability In-store Management Administrator".
- Leading on being assigned projects, e.g. Idea-generation Workshop for Super/Hyper shopper, etc.
- Business ResultsAnnual Volume Objective.
- GTM Plan across all categories (Super/Hyper).
- Brand-Champion (as per assigned brands).
- Integrated trade marketing calendar.
- Cost (TM & TM process).
- Continuous improve shopper-penetration for Super/Hyper.
- Lead Category-Management project.
- Define & develop Small Format Strategy for Hyper channel.
- People Results Work closely with Channel Manager, KAM, and cross-functional team, to deliver Channel Growth profitably, and grow market-share on assigned channel, continuously.
- Lead Super/Hyper team for delivering Category-Management project, e.g. PGR for Tesco, Category Captaincy for Big-C.
- Qualifications Bachelor Degree in related field.
- 4yrs+ experience in Customer (Trade Marketing) /Consumer Marketing.
- Leadership skills, able to lead team and drive actions.
- Innovative thinking: able to lead team in new ways of thinking and.
- Execution. Good relationship building and teamwork.
- Good planning and managing performance of self.
- Initiative and flexible.
- Work well under pressure.
- Good command in both Thai & English.
- Computer literature in Microsoft Office.
Skills:
Branding, Research, Industry trends
Job type:
Full-time
Salary:
฿45,000 - ฿65,000, negotiable
- Oversee the development of POSM and printed marketing materials for campaigns, events, and store openings ensuring brand alignment.
- Collaborate with internal teams and external partners to create marketing assets, including signage, campaigns, and events.
- Track, analyze, and report on performance.
- Develop innovative marketing and branding campaign concepts and strategies.
- Plan and execute events, including defining objectives, target audiences, and design concepts.
- Coordinate with vendors to ensure seamless event execution.
- Manage event budgets, secure sponsorships, and negotiate vendor rates.
- Research industry trends to inspire future marketing initiatives.
- Identify, manage, and allocate budgets for KOL (Key Opinion Leader) collaborations.
- Bachelor s degree in Marketing, Communication, or relevant field.
- At least 1-3 years experience in Marketing and Branding.
- Data Driven with ability to draw insights from complex marketing data.
- Excellent communication skills, project management, creative mind, and always thinking outside the box.
- High attention to detail, excellent interpersonal skills and stakeholder management.
Skills:
Digital Marketing, SEO, SEM
Job type:
Full-time
Salary:
negotiable
- Bachelor s degree in Marketing, Digital Media, Communications, or a related field.
- Minimum 5 years of experience in digital marketing, preferably in healthcare or a related industry.
- Proficiency in SEO, SEM, Social Media Ads, and Performance Marketing tools.
- Strong skills in graphic design tools for content creation.
- Experience in people management and project coordination.
- Data-driven mindset with the ability to track and analyze marketing performance.
Experience:
2 years required
Skills:
Photography, Video Editing, Videography, Content Creator, Thai
Job type:
Full-time
Salary:
฿25,000 - ฿40,000, negotiable
- เพศชาย.
- ปริญญาตรีในสาขานิเทศศาสตร์ การตลาด การออกแบบกราฟิก ถ่ายภาพ สื่อสารมวลชน หรือสาขาที่เกี่ยวข้อง.
- ประสบการณ์ในการทำงานอย่างน้อย 2 ปี.
- มีทักษะในการออกแบบกราฟิก (Adobe, Canva หรือโปรแกรมที่เกี่ยวข้อง).
- มีทักษะในการถ่ายภาพ.
- หากใช้โปรแกรมตัดต่อวิดีโอได้จะพิจารณาเป็นเศษ (Premier Pro, Capcut etc.).
- ความยืดหยุ่นในการทำงานและเดินทางติดตามผู้บริหารได้.
- มีทักษะการเขียนและความคิดสร้างสรรค์ที่ดี.
- มีการสื่อสารที่ดี และส่งเสริมภาพลักษณ์ของผู้บริหาร.
- ปฏิบัติงาน จันทร์ถึงศุกร์ และ เสาร์เว้นเสาร์.
- สามารถปฏิบัติงานที่ออฟิสที่สมุทรปราการได้.
Skills:
Social media, Research
Job type:
Full-time
Salary:
฿40,000 - ฿50,000, negotiable
- Develop and execute strategic marketing plans to drive sales growth.
- Manage and enhance our social media presence and growth across various platforms.
- Create engaging content to attract and retain customers.
- Identify and cultivate new business opportunities.
- Embrace networking and social media.
- Support team in tasks and execution pertaining to a project s requirement, brand guide and budget.
- Prepare necessary preliminary research and images for presentation.
- Understand and adhere to financial and deadline of each project and the designated task assigned.
- Book venues and schedule business suppliers and vendors accordingly.
- Support in all coordination relating to an event such as catering, decorators, entertainment, sound & lights, production.
- Oversee set up is up to expectations and finishing and tear down of events.
- Supporting team in ensuring final check on the day of event that standards are met.
- Manage materials samples and all relating logistic, maintenance and paperwork that comes with it.
Job type:
Full-time
Salary:
negotiable
- We're committed to bringing passion and customer focus to the business.
- If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!.
Skills:
Multitasking, Project Management, English
Job type:
Full-time
Salary:
฿20,000 - ฿35,000, negotiable
- Excellent both Thai and English written and verbal communication skills.
- Process knowledge of marketing media management.
- Work under pressure.
- Well-organized and multitasking skills.
- Skills in considering, planning, deciding, and solving problems.
- Project management skill.
- Sirapatsorn Traipein ( Meen ).
- Human Capital Business Partner - Spirits.
- Office of Human Capital | ThaiBev Marketing Co., Ltd.
- Sangsom Building 1, 4th Floor, 15 Moo 14, Vibhavadi Rangsit Rd.,.
- Chomphon, Chatuchak, Bangkok, Thailand 10900.
- Email: [email protected].
Skills:
Excel, Data Analysis, Power BI, English
Job type:
Full-time
Salary:
negotiable
- Provide comprehensive insights in areas such as customers, stores, assortment, promotion, pricing, and advanced analytics to support supplier collaboration programs.
- Work closely with Big C s marketing teams by interpreting their queries and delivering well-structured, actionable insights, and data-driven responses to address ad hoc business requirements in a timely manner.
- Contribute to the enhancement of existing analytical frameworks and business processes while supporting supplier teams in implementing advanced analytics solutions to m ...
- Facilitate knowledge transfer by coaching and training Big C team members to develop a thorough understanding of analytics tools, fostering self-sufficiency in leveraging these solutions for decision-making.
- Provide solutions and improve working processes to users using tools such as Excel, Power Query, BI tools (single tool knowledge is considerable, and multiple tools knowledge is a plus).
- Bachelor s or Master s Degree any fields.
- Experience in Data Analysis and Business Analysis.
- 3-5 years of experience working in Retail or FMCG industries.
- Able to use Excel and BI tools (Power BI, Tableau and etc.).
- Good command of English.
Job type:
Full-time
Salary:
negotiable
- สนับสนุนการเติบโตของยอดขายแบรนด์ โดยปรับปรุงกระบวนการดำเนินงาน ค้นหาแนวทางแก้ไข และเพิ่มการมองเห็นบนแพลตฟอร์ม Lazada, Shopee, TikTok, Singha Online Website และช่องทางการขายอื่นๆ ทาง Online.
- วิเคราะห์ข้อมูลยอดขายและพฤติกรรมลูกค้า รวมถึงบริหารจัดการแผนงานเพื่อเพิ่มยอดขายและขยายฐานลูกค้าบนแพลตฟอร์มอีคอมเมิร์ซ.
- เจรจาต่อรองและพัฒนากลยุทธ์ทางการขาย ร่วมมือกับพันธมิตรทางธุรกิจเพื่อจัดหาข้อเสนอพิเศษและโปรโมชั่น พร้อมทำงานร่วมกับทีมการตลาดในการออกแบบแคมเปญเพื่อเพิ่มรายได้.
- วางแผนและดำเนินการปล่อยสื่อ ดูแลโฆษณา รวมถึงวิเคราะห์ผลเพื่อเพิ่มประสิทธิภาพ.
- สร้างและบริหารคอนเทนต์ ทั้งในรูปแบบวิดีโอ โพสต์ และ LIVE เพื่อเพิ่มการมีส่วนร่วมและสร้างการรับรู้แบรนด์.
- วางกลยุทธ์การตลาด โปรโมชั่น แคมเปญ และส่วนลด เพื่อกระตุ้นยอดขายและเพิ่มการรับรู้.
- จัดการและดูแลลูกค้าสัมพันธ์ (CRM) รวมถึงตอบแชทและคอมเมนต์อย่างมีประสิทธิภาพ.
- ประสานงานกับฝ่ายที่เกี่ยวข้องและ Influencer/KOL เพื่อเพิ่มการรับรู้แบรนด์และให้กระบวนการดำเนินงานเป็นไปอย่างราบรื่น.
- สำเร็จการศึกษาระดับปริญญาตรี ในสาขาการตลาด บริหารธุรกิจ หรือสาขาที่เกี่ยวข้อง.
- มีประสบการณ์ทำงาน 0-2 ปี ในสายงาน Key Account, Sales หรือ Customer Relationship Management (หากมีประสบการณ์จะได้รับการพิจารณาเป็นพิเศษ).
- ทักษะในการขายและเจรจาต่อรอง ได้อย่างมีประสิทธิภาพ.
- ความสามารถในการวิเคราะห์ข้อมูล และใช้งาน Excel, PowerPoint หรือซอฟต์แวร์ CRM ได้ดี.
- ทัศนคติที่ดี มีความคิดสร้างสรรค์ มีความคล่องตัว และสามารถทำงานภายใต้แรงกดดันได้.
- มีทักษะในการสื่อสารและการทำงานเป็นทีม พร้อมพัฒนาตนเองและเรียนรู้สิ่งใหม่.
Experience:
3 years required
Skills:
Sales, Financial Analysis, Market Research, Negotiation, English
Job type:
Full-time
Salary:
negotiable
- Achieve the individual target in terms of the sale amount, profit, and spread.
- Cooperate with the General Manager and colleagues to take care of suppliers and customers.
- Complete credit application and analysis of credit of customer in terms of ability to pay and negative information for consideration.
- Evaluate customer records and recommend payment plans.
- Follow postdated cheques and necessary documents from customers and follow up in case of any delayed payment.
- Build trust, value others, communicate effectively, drive execution, solve problems creatively and demonstrate high integrity.
- Bachelor s degree in the Marketing, Economic or related field.
- Experience at least 3 years in corporate sales at leasing companies or bank, asset on Truck, forklift or any.
- Marketing, Financial, and Negotiation skill with relevant product and industry knowledge.
- Good command of English communication.
- Computer and instant office software Literacy is required.
- Provident Fund.
- Group Insurance.
- Bonus.
- Transportation allowance.
- Working hours: 08:30-17.30 Hrs (Mon-Fri) 5 days of working.
- Working Location: 30th Floor, Q-House Lumpini Building, 1 Sathorn Road (Near MRT Lumpini exit 2).
Skills:
Negotiation
Job type:
Full-time
Salary:
negotiable
- Department: Marketing.
- Company: บริษัท จีเอ็มเอ็ม มิวสิค จำกัด (มหาชน).
- Update and develop the artist rate card.
- Create special packages for events such as concerts, campus tours, factory tours, or special events.
- Manage a central database for artists to coordinate work.
- Prepare the Bible and employment conditions..
- Bachelor s degree in Marketing, Business Administration or a related field.
- 5-10 years of experiences in Event Marketing.
- Strong skills in marketing analysis and the ability to create impactful marketing strategies.
- Ability to create clear and engaging presentations for internal and external stakeholders.
- Excellent communication and negotiation skills with the ability to build and maintain relationships with clients..
- ประสบการณ์ 5 ปีขึ้นไป.
- จำนวน 1 อัตรา.
Skills:
YouTube, Social media, Public Relations, English
Job type:
Full-time
Salary:
negotiable
- Develop and Manage Content: Oversee all content creation, writing and execution for BRS Group to amplify and support campaigns across various media platforms, including Facebook, LinkedIn, TikTok, Website, and YouTube.
- Plan and Schedule Posts: Plan, schedule, and execute monthly posts on BRS social media channels (Facebook, LinkedIn, TikTok, Website, and YouTube) according to campaign and content opportunities.
- Storyboard and Script Writing: Lay out storyboards, write scripts, and produce short ...
- Collaborate with Team: Work closely with graphic designers and video editors to produce eye-catching multimedia content, such as articles, posts, public relations materials, video training, etc.
- Research and Stay Current: Research industry-related and trendy topics, stay current on platform updates, and explore new media content opportunities.
- Editor.
- Proofread and Edit: Proofread and edit content for spelling, grammar, and syntax to ensure it aligns with company identity and requirements.
- Update Existing Content: Organize, modify, and update existing content to ensure it follows company strategy.
- Audience Engagement.
- Monitor and Respond: Monitor and engage with own media audiences, responding to comments, messages, and mentions in a timely and professional manner.
- Additional Support.
- Additional Duties: handle administrative tasks and support other duties as assigned.
- Bachelor s Degree in marketing or related fields.
- 0-2 years of working experience as coordinator (fresh graduates are also welcome).
- Ability to work effectively both independently and as part of team.
- Strong in using Microsoft applications such as Excel and PowerPoint.
- Good communication skills in both Thai and English.
Experience:
5 years required
Skills:
M&A, Negotiation, Industry trends, English
Job type:
Full-time
Salary:
negotiable
- Bachelor s degree required. MS/MA/MBA preferred but not conditional.
- 5+ years of proven experience in product marketing, mobile computing or creative technology roles that require technical fluency and the instinctive ability to be the voice of the consumer.
- Preferred Qualifications Superior storytelling capabilities, presentation and negotiation skills, with oral and written fluency in Thai and English.
- Excellent analytical and strategic skills, with deep knowledge of industry trends.
- A self starter with the ability to continually prioritize and multi-task in a dynamic, creative, matrixed and fast paced environment.
- Prior work with international teams in a multi-national company is a plus.
- Flexibility to travel (up to 50% of the time).
- Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.
- Submit Resume
Skills:
Social media, English
Job type:
Full-time
Salary:
negotiable
- Set budget and manage marketing expenses.
- Responsible for overseeing and collaborating with external agencies to curate content for Big C E-commerce and social media channels. Duties include the collection, organization, and dissemination of content materials, including product information and promotional updates. This involves close coordination with agencies to ensure alignment with brand guidelines and marketing objectives.
- Direct the planning and execution of annual marketing campaigns in collaboration wit ...
- Analyze the data and implement new steps.
- Study and analyze market trends and competitors to develop new strategies and ensure that we are competitive in the industry.
- Implement marketing promotional, online/offline activities.
- Brainstorms new and creative growth strategies, media activities to approach/reach potential business targets.
- Bachelor degree in Marketing or related field.
- Experience in the field at least 3-5 years.
- Good understanding of Chinese social media platforms both Redbook and Douyin as main.
- Excellent communication skills in Chinese and Thai with additional English would be a plus.
- Computer literacy is required e.g. MS-office. Knowledge of illustrator, photoshop is a plus.
- Proactive and details oriented.
- Ability to interact and cooperate with internal and external parties.
Skills:
Social media, Digital Marketing
Job type:
Full-time
Salary:
negotiable
- Develop and execute forward-thinking marketing strategies that align with project objectives.
- Take charge of new project launches, ensuring smooth coordination with cross-functional teams.
- Elevate brand messaging and visibility across multiple channels to create lasting impressions.
- Build and lead a talented marketing team, fostering collaboration and achieving shared goals.
- Manage content strategies, social media engagement, and online presence to boost customer interaction.
- Drive impactful marketing campaigns while monitoring performance and optimizing for better results.
- Bachelor s degree in Marketing, Business, or related field (Master s preferred).
- 7+ years of experience in marketing, with proven leadership in driving success.
- Expertise in strategic planning, brand development, and campaign management.
- Strong skills in digital marketing, performance analysis, and content creation.
Skills:
Flash, CPA, Power BI
Job type:
Full-time
Salary:
negotiable
- วางแผนและดำเนินกลยุทธ์ทางการตลาดเพื่อเพิ่มยอดขายบนแพลตฟอร์ม Lazada และ Shopee รวมถึงบริหาร Mega Campaigns, Flash Sales และ Exclusive Deals โดยเจรจาต่อรองกับแพลตฟอร์มเพื่อเพิ่ม Brand Visibility และยอดขาย.
- วิเคราะห์ พฤติกรรมผู้บริโภคและแนวโน้มตลาด บน Shopee และ Lazada เพื่อวางแผน Content Marketing (วิดีโอ, ไลฟ์), Ads Optimization และ CRM Campaigns พร้อมปรับปรุง Storefront และ A/B Testing เพื่อเพิ่ม Conversion Rate.
- บริหารและปรับปรุงประสิทธิภาพของ โฆษณาแบบชำระเงิน (Paid Ads) บน Shopee Ads และ Lazada ...
- วางแผนและบริหาร Campaign Management, Pricing Strategy และ Promotion Strategy บน Shopee & Lazada เพื่อให้สอดคล้องกับเป้าหมายการเติบโตของแบรนด์.
- ติดตามและประเมินผลลัพธ์ของแคมเปญทางการตลาดโดยใช้ KPI ด้าน Performance Marketing เช่น CTR, CVR, ROI, ROAS, Cost per Click (CPC), Cost per Acquisition (CPA) พร้อมนำข้อมูลมาใช้ปรับกลยุทธ์ให้เหมาะสม.
- วิเคราะห์แนวโน้มตลาดและคู่แข่งโดยใช้ Shopee & Lazada Business Analytics หรือ Power BI เพื่อสร้าง Data-Driven Strategy.
- ดูแลภาพลักษณ์ของแบรนด์และสร้างประสบการณ์ที่ดีให้กับลูกค้า พร้อมพัฒนา Loyalty Program และ Retention Strategies เพื่อเพิ่ม Customer Lifetime Value.
- ประสานงานกับทีมภายในและแพลตฟอร์มเพื่อ อัปเดตโปรโมชั่น, ดีลพิเศษ และระบบโลจิสติกส์ ให้มีประสิทธิภาพ.
- สำเร็จการศึกษาระดับปริญญาตรีในสาขา การตลาด, บริหารธุรกิจ, อีคอมเมิร์ซ หรือสาขาที่เกี่ยวข้อง.
- มีประสบการณ์อย่างน้อย 1-2 ปี ในการดูแล Lazada และ Shopee พร้อมความเข้าใจใน Campaign Management, Ads Management และ Data Analytics.
- มีประสบการณ์ใน E-Commerce Marketing และ Performance Marketing พร้อมความเข้าใจเกี่ยวกับ Shopee Ads, Lazada Sponsored Solutions, SEO และ Data Analytics.
- มีความสามารถในการ วางแผนกลยุทธ์, วิเคราะห์ข้อมูล, เจรจาต่อรอง และบริหารแคมเปญการตลาด ได้อย่างมีประสิทธิภาพ.
- มีทักษะด้าน Google Analytics, Power BI, Data Studio หรือ Marketing Automation Tools.
- มีความสามารถในการ A/B Testing และ Conversion Rate Optimization (CRO) เพื่อปรับปรุงประสิทธิภาพของ Storefront และ Ads.
- หากมีประสบการณ์ด้าน Brand Marketing, FMCG หรือเคยบริหารงบโฆษณาหลักล้านบาทต่อเดือน จะได้รับการพิจารณาเป็นพิเศษ.
Experience:
2 years required
Skills:
Digital Marketing, English, Thai
Job type:
Full-time
Salary:
฿20,000 - ฿30,000
- สนับสนุนข้อมูลและจัดทำแผนการตลาดดิจิทัลสำหรับโครงการของบริษัทและลูกค้า.
- วางแผนและดำเนินการตลาดดิจิทัลในแพลตฟอร์มส่งเสริมการตลาดการท่องเที่ยวในประเทศ.
- ดูแลคำสั่งซื้อและการทดสอบสื่อสารการตลาดดิจิทัลในธุรกิจอีคอมเมิร์ซของบริษัท.
- มีประสบการณ์ในด้านการตลาดดิจิทัลหรือสาขาที่เกี่ยวข้อง.
- มีความสามารถในการวางแผนและดำเนินการแคมเปญการตลาดดิจิทัล.
- มีความรู้เกี่ยวกับแพลตฟอร์มการตลาดออนไลน์และเครื่องมือวิเคราะห์.
- มีทักษะการสื่อสารและการทำงานเป็นทีมที่ดี.
Skills:
Python
Job type:
Full-time
Salary:
negotiable
- Bằng cử nhân hoặc kinh nghiệm thực tế tương đương.
- 8 năm kinh nghiệm trong lĩnh vực phân tích truyền thông, kinh doanh quảng cáo, tiếp thị và truyền thông kỹ thuật số, tư vấn hoặc phân tích tài chính.
- Có kinh nghiệm sử dụng các ngôn ngữ lập trình như Python hoặc R để phân tích và lập mô hình dữ liệu.
- Preferred qualifications:Bằng Thạc sĩ Thống kê, Kinh tế lượng, Khoa học dữ liệu, Toán học hoặc lĩnh vực định lượng liên quan.
- Có kinh nghiệm về nhiều kỹ thuật lập mô hình tiếp thị hỗn hợp (MMM) (ví dụ: MMM theo định lý Bayes, hồi quy chuỗi thời gian, học máy).
- Có kinh nghiệm phát triển và triển khai MMM trong môi trường doanh nghiệp, cũng như hiểu biết về kỹ thuật lập mô hình thống kê, bao gồm cả phân tích hồi quy, phân tích chuỗi thời gian và suy luận nhân quả.
- Hiểu rõ hệ sinh thái đo lường và quảng cáo kỹ thuật số (ví dụ: phân bổ giá trị đóng góp, thử nghiệm, pho ng sa ch dư liê u, API phía máy chủ).
- Kỹ năng giao tiếp xuất sắc, cùng khả năng trình bày thông tin phức tạp cho các bên liên quan là cấp trên và quản lý cấp cao.
- Các doanh nghiệp đối tác của Google thuộc đủ loại hình, quy mô và mức vốn hoá thị trường. Trong khi đó, không có giải pháp quảng cáo đơn lẻ nào của Google có thể đáp ứng nhu cầu của tất cả doanh nghiệp. Kiến thức về truyền thông trực tuyến kết hợp với các kỹ năng giao tiếp và năng lực phân tích của bạn sẽ giúp định hình đường hướng phát triển cho cả doanh nghiệp mới lẫn doanh nghiệp hiện hữu. Bằng kỹ năng tạo dựng mối quan hệ, bạn sẽ cung cấp dịch vụ khách hàng, các nghiên cứu và phân tích thị trường theo các tiêu chuẩn chất lượng của Google. Bạn sẽ có trách nhiệm dự đoán cách các quyết định được đưa ra, không ngừng tìm tòi và khám phá nhu cầu kinh doanh từ phía các khách hàng chủ chốt của Google, đồng thời tìm hiểu xem loạt sản phẩm/dịch vụ của Google có thể giúp họ tăng trưởng hoạt động kinh doanh ra sao. Trong quá trình làm việc với khách hàng, bạn sẽ đề ra định hướng và chiến lược để giúp quảng cáo của họ có thể tiếp cận hàng nghìn người dùng.
- Là một Chuyên viên Marketing Mix Modeling (MMM) tại Google, bạn sẽ đóng vai trò quan trọng trong việc hỗ trợ khách hàng của chúng tôi tối ưu hoá các khoản đầu tư tiếp thị thông qua việc lập mô hình thống kê nâng cao và thông tin chi tiết dựa trên dữ liệu. Bạn sẽ là một cố vấn đáng tin cậy, hướng dẫn khách hàng thực hiện các phân tích MMM phức tạp, chuyển đổi kết quả kỹ thuật thành chiến lược kinh doanh và tác động đến việc ra quyết định của cấp điều hành. Bạn sẽ chịu trách nhiệm thúc đẩy việc áp dụng các phương pháp đo lường, cũng như xây dựng văn hoá tiếp thị dựa trên dữ liệu trong Google và hệ sinh thái khách hàng của chúng tôi.
- Khối Khách hàng chiến lược của chúng tôi hợp tác chặt chẽ với nhiều nhà quảng cáo và công ty quảng cáo lớn nhất thế giới nhằm phát triển những giải pháp kỹ thuật số giúp xây dựng doanh nghiệp và thương hiệu. Chúng tôi sở hữu góc nhìn toàn cảnh về sự chuyển đổi mạnh mẽ trong bối cảnh hoạt động quảng cáo chuyển dịch sang các nền tảng di động và trực tuyến. Chúng tôi ở một vị thế đặc biệt, có thể giúp định hình cách các công ty phát triển trong thời đại số. Chúng tôi tư vấn cho khách hàng về hàng loạt sản phẩm của Google trên các kênh tìm kiếm, nền tảng video và thiết bị di động để giúp họ kết nối tức thì, liền mạch với các đối tượng người dùng.
- ResponsibilitiesChỉ đạo việc lập mô hình và phân tích theo Marketing Mix Modeling (MMM) bằng cách tham khảo các mô hình MMM sử dụng Python, R hoặc công cụ thống kê khác. Tiến hành phân tích dữ liệu tiếp thị để xác định các yếu tố chính thúc đẩy hiệu suất và đưa ra đề xuất. Hướng dẫn khách hàng thông qua các cuộc thảo luận về việc lập mô hình, giải thích các khái niệm thống kê cho cả đối tượng có và không có chuyên môn kỹ thuật.
- Đóng vai trò là chuyên gia tư vấn cho khách hàng, cố vấn cho họ về các chiến lược đo lường và phương pháp hay nhất. Xây dựng và duy trì mối quan hệ với các bên liên quan chủ chốt, bao gồm cả chuyên viên tiếp thị cấp cao và đối tác quảng cáo.
- Cộng tác với các nhóm bán hàng, sản phẩm và khách hàng để thúc đẩy thảo luận về MMM cũng như tháo gỡ khó khăn khi cần thiết. Hợp tác với các phòng ban liên ngành để phát triển và triển khai các công cụ, phương pháp đo lường mới.
- Xác định các cơ hội giúp cải thiện khả năng MMM của Google và thúc đẩy sự đổi mới trong lĩnh vực này. Hỗ trợ việc áp dụng các kỹ thuật đo lường tiên tiến trong ngành.
- Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See alsoGoogle's EEO Policy andEEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing ourAccommodations for Applicants form.
Skills:
Excel, Tableau, Power BI
Job type:
Full-time
Salary:
negotiable
- จัดเตรียมข้อมูลและวิเคราะห์พฤติกรรมและประวัติการซื้อสินค้า คัดเลือกลูกค้ากลุ่มเป้าหมายและประมาณการณ์ค่าใช้จ่ายและยอดขายในการทำโปรโมชั่นส่งเสริมการขายสำหรับลูกค้าเฉพาะบุคคล.
- จัดทำโปรโมชั่นส่งเสริมการขายสำหรับลูกค้าเฉพาะบุคคลแบบครบวงจร (End-to-End) โดยจัดเตรียมข้อมูลกลุ่มเป้าหมาย และส่วนลด, สร้างแคมเปญในระบบ, สื่อสารโปรโมชั่นไปยังสาขาและผู้เกี่ยวข้อง, แจ้งข้อมูลโปรโมชั่นส่งเสริมการขายให้ลูกค้าทราบผ่านสื่อต่างๆ และรับเรื่องร้องเรียน และแก้ไขให้ลูกค้า หรือสาขา กรณีพบปัญหาที่เกี่ยวกับโปรโมชั่นส่งเสริมการขาย.
- จัดทำรายงานวัดผลของโปรโมชั่นส่งเสริมการขาย วิเคราะห์ผลของแคมเปญเพื่อนำข้อมูลไปใช้ในการพัฒนาโปรโมชั่นในครั้งต่อไป เพื่อให้ได้ผลลัพธ์สูงสุด.
- วุฒิปริญญาตรีขึ้นไป สาขาการตลาด สถิติ หรือเศรษฐศาสตร์.
- มีประสบการณ์ 5-8 ปี ด้านการตลาด หรือ CRM.
- มีทักษะในการใช้ภาษาอังกฤษที่ดีทั้งในด้านการเขียน, การอ่าน, และการพูด.
- ทักษะการใช้คอมพิวเตอร์: เชี่ยวชาญในการใช้โปรแกรม MS Access, MS Excel, MS PowerPoint, Tableau, Power BI.
- มีใจรักการบริการและมีความสามารถในการบริการลูกค้า.
Skills:
Social media, Finance, Compliance
Job type:
Full-time
Salary:
negotiable
- Devise B2B marketing communication strategy to inspire and influence clients and partners, especially brands, media agencies, creative agencies, ecosystem partners, and industry associations.
- Drive and execute end-to-end integrated marketing campaigns including lead generation, events, scaled education, partner upskilling, content marketing, email marketing, social media, press releases, and more.
- Independently own and lead strategic projects that need cross-functional collaborati ...
- Manage regular reporting on business marketing initiatives and results, especially for quarterly planning (OKR), reporting (QBR) and annual planning.
- Drill into the performance of marketing channels, especially events, to track and draw actionable insights and best practices.
- Support budget management, including the allocation of budget resources effectively to support business growth, oversee budget governance to ensure compliance, track and report budget utilization.
- Partner closely with regional teams and local markets to drive synergy, business alignment and uplift performance for the Thai market.
- 5+ years of professional experience in marketing, communications, consulting or business strategy.
- Ability to thrive in a rapid, agile, and often ambiguous growth environment.
- Good understanding and appreciation of the business landscape and culture in Thailand.
- A team player and collaborator, strong relationship-building and leadership skills.
- Strong communication skills, particularly implemented in a cross-functional and global role and experience collaborating with internal and external stakeholders at all levels.
- Excellent in project management.
- Ability to quickly complete/execute large volumes of work with high quality and attention to detail. Preferred Qualifications.
- Proven experience in media, advertising or technology industries preferred.
- Proven experience developing integrated marketing strategies and executing go-to-market plans, especially events, are preferred.
- Passion for TikTok marketing, and up for the challenge of building something from the ground up.
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