Senior Brand Development Executive (ASEAN)
atOsotspa PCLJob Description
- Lead the Development of Brand Experience Toolkits for local markets such as Indonesia , Cambodia, Laos
- Work with creative and media agencies on the creation of consumer plan that shall drive target audience to the desired response
- Identify communications message to consumer behavior and help to deliver on objective for brand
- Execute in Marketing Plan and A&P management including Innovation, Communications, Advertisings and other activities (Apply only where there is no local MKT team i.e. Laos)
- Lead Product Relaunch/ NPD Development, collaborating with local team and cross functional team (Commercial, Finance, Supply Chain, R&D, QA) for portfolio management in current SKUs and NPD development
- Prepare Analysis for market trends, competitors activities and identify opportunity for OSP
- Perform other related duties as assigned
Qualifications
- BBA in Marketing or related field with minimum 3-5 year experiences or MBA.
- Experience in FMCG marketing; Brand Management, New Product Development or International Business Development
- Marketing Strategy knowledge as well as operation in media planning and effectiveness/ on-ground activations NPD development process
- Business, commercial and financial acumen
- Basic consumer research literacy
- Good command both of English and Thai
Experience required
- any or no experience
Salary
- Negotiable
Job function
- Marketing / Advertising
Job type
- Full-time
Company overview
Size:500-1000 employees
Industry:Consumer Products
Location:Bangkok
Osotspa is a leading Thai consumer goods company that aims to cater to the lifestyle needs of consumers and is widely recognized in the ASEAN region. With over a century of success, Osotspa continues to research, develop, and create products that meet the needs of the Thai people, with a mission to ... Read more
Why join us: ปัจจุบัน โอสถสภามีอายุมากกว่า 123 ปี เรายังคงมุ่งมั่นพัฒนาผลิตภัณฑ์ที่มีคุณภาพต่อไปอย่างไม่หยุดยั้ง ภาใต้ปรัชญาข้อปฏิบัติที่ยึดมั่น "เห็นแก่ประโยชน์ของผู้อื่นมากกว่าตนเอง คิดถึงน้ำใจของคนอื่นมากกว่าเงินตรา มีความสัตย์ซื่อในการประกอบอาชีพ รักษาไว้ซึ่งจรรยาบรรณของธุรกิจ"
Job location: Bang Kapi
Head office: 348 Ramkhamhaeng Rd., Huamak, Bangkapi, Bangkok 10240 Thailand.
Benefits
- Provident fund
- Employee discount
- Learning & Development Opportunities
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