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Department Manager - Corporate Brand Marketing

atCP Axtra PCL (Lotus's)

Key Responsibility:

Taking care of end to end brand project from development to execution .
You will lead Lotus's brand campaigns

  • Understand brand and the marketing mix in order to create brand awareness
  • Build strong brand identity and visibility across all communication channels to reach our target customers and potential customers
  • Bring our brand(s) to life through delivering creative excellence across all customer touch points within a our customer communications.
  • Work with our agencies including briefing, creative development and sign off with stakeholders.
  • Collaborate with Media Planning and in-store marketing teams to translate the brief into all customer touch points to land one seamless campaign.
  • Work alongside Communications insight teams to utilize communications testing to continually craft, evolve, learn and sharpen our comms assets so that they are fit for purpose in delivering our communications Jobs to be done.
  • Manage the budget and forecasting of all communications assets production & ongoing commitment to efficiencies where applicable.
  • Manage project timeline and stakeholders
  • Follow our Business Code of Conduct and always act with integrity and due diligence.
  • Other assignment as it deems appropriate.

 

Qualifications:

  • High caliber and fast growing talent who has 4-6 Years from High pressure & Fast-moving environment Business.
  • Experience in Brand / Communication / Campaign Management from Large corporate or Leading Agencies
  • Excellent in operational marketing communication with strong Logic
  • Experienced IMC across online / offline channels
  • Project management
  • Presentation skill
  • Critical thinking
  • Creativity
  • Fast with Quality
  • Turn complexity into simplicity
  • Turn data into actionable insight
  • Develop a consistent brand expression
  • Brand communication & IMC experiences
  • Create outstanding retail experiences

 

CP AXTRA | Lotus's
CP AXTRA Public Company Limited.
Nawamin Office: Buengkum, Bangkok 10230, Thailand


“By applying for this position, you consent to the collection, use and disclosure of your personal data to us, our recruitment firms and all relevant third parties for the purpose of processing your application for this job position (or any other suitable positions within Lotus's and its subsidiaries, if any). You understand and acknowledge that your personal data will be processed in accordance with the law and our policy.”

Experience required
  • 4 years
Career level
  • Senior Level
  • Top Level
Salary
  • Negotiable
Job function
  • Marketing / Advertising
  • Management
Job type
  • Full-time
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Company overview

Size:2000-5000 employees
Industry:Retail
Location:Bangkok
Website:www.lotuss.com
Founded in:1994
Ranking:4/5

At Lotus's, we get up every morning and questioned ourselves daily on how we can serve our customers better. Lotus’s is an omni-channel retailer in Thailand, with a commitment to providing great quality products at affordable prices, while doing good things for our customers, colleagues, and comm ...

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Why join us:

“At Lotus's, we are looking for people who are the change-agent with a passion to grow in both work and life. People who have the ability to think in an agile way and make everyday as a history to leave their own legacy in every part of business.” Lotus's People are: People wh ...

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Job location: Bueng Kum
Head office: 629/1 Nawamintr Road, Nuanchan, Buengkoom, Bangkok 10230 , Thailand
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