Key Responsibilities:

• Initiate, develop and implement online marketing channels to generate brand awareness, product sales and generate appropriate traffic.
• Monitor trade marketing program in Online / Digital Platform channel i.e., SSC Family, SSC Camp, Shopteenee also develop new B2B channels to be align with business directions and trend.
• Monitor and review the Online KPI’s and Metrics in order to seek opportunities and drive sales for the channel.
• Ensure proper execution of trade marketing programs across the regions.
• Manage online Retailer partnerships to effectively drive e-commerce sales and ensure growth of sales figures.
• Measure trade marketing effectiveness and value of online campaigns/ Platform and present actionable insights and recommendations based on data results and best practice
• Control cost and budget for related trade activities

Qualification:

• Bachelor in Marketing or equivalent
• Minimum 3 year experience in brand management or e-commerce (preferably FMCG or beverage)
• Fluent in English language
• Financial management and project management skills
• Understands implications of actions on the brand and business
• Exhibit good communication skills
• Strong and confident communicator.
• Excellent copywriting skills and experience.