Marketing Manager (Restaurant)
atThai Beverage PCLKey Responsibilities :
- Managing brand product portfolio
- Applies an understanding of consumer, market and industry trends to daily work activities associated with the development and execution of brand-building opportunities.
- Develop key strategy and communication plan to launch new model, product and promotion, maintaining effective communication with internal and external contacts
- Managing product launches, maintaining effective communication with internal and external contacts
- Preparing marketing and promotional briefs; reports to related department
- Producing PR message to present brand value & image
- Providing marketing tools to support all parties
- Communicates result of marketing projects and initiatives; Identifies implications for the brand and provides recommendations for future actions.
- Working cross-functionally with operation, new product development, purchasing to plan, execute and manage the product road-map
- Collaborates cross-functionally to ensure the implementation of initiatives achieve financial goals (guest, sales, margin)
- Partners with agency and vendors in order to manage and develop brand-relevant recommendations.
- Executes the monitoring, tracking and evaluation of marketing plans.
Qualification :
- Minimum 5 years experiences in brand management (preferably FMCG or beverage)
- Knowledge in Marketing Communication and Brand Management
- Highly accountable and commitment on the task and assignments
- Advertising and Brand Communications: Displays the ability to assist in translating the brand positioning and strategy into effective consumer advertising and communications.
- Consumer Knowledge: Demonstrates the ability to understand current consumer and industry behaviors, trends, attitudes, preferences and needs.
- Project Management: Demonstrates the capability to achieve desired outcomes on time and within budget through the application of project management principles and techniques.
Experience required
- any or no experience
Salary
- Negotiable
Job function
- Marketing / Advertising
- Hospitality
- Management
Job type
- Full-time
Company overview
Size:50000 employees
Industry:Food and Beverage / Catering
Location:Bangkok
Website:www.thaibev.com
Founded in:2003
Ranking:4/5
ThaiBev was established in 2003 to consolidate a number of leading spirits and beer businesses in Thailand belonging to our founding shareholders and other investors. In 2006, we registered ThaiBev's listing on the Singapore Exchange ("SGX"), and subsequently expand ...
Why join us: Limitless Opportunities.. We believe ... in human potentials for greatness We believe ... challenges make people grow We believe ... by developing others, we grow ourselves Career: ThaiBev offers the opportunities to reach your highest potentials Because we believe in everyone's potentials, T ...
Head office: 14 ถนนวิภาวดีรังสิต แขวงจอมพล เขตจตุจักร กรุงเทพมหานคร 10900
Benefits
- Professional development
- Five-day work week
- Social Security
- Job training
- Learning & Development Opportunities
Jobs you may like
WorkVenture gives you an inside look at what it's like to work at Thai Beverage PCL, office & team photos, reviews and more. This is the Thai Beverage PCL Company Page. All content is posted anonymously by employees currently or previously working at Thai Beverage PCL.Apply to dentsuApply to AutolivApply to GMS corporationApply to WV