This job has expired

Trade Marketing Manager (FMCG)

atBerli Jucker PCL (BJC)

Responsibility :

  • Lead the development of annual category, channel & POP plan covering assortment, merchandising, pricing, promotion and Trade Spend Framework. The strategies and plans must drive brand growth and share in priority category & channels through availability, visibility and affordability; at the same time, they are aligned with Brand Plans
  • Provide a channel activity plan, based on given budget and ensure effective implementation and carry out evaluation of in-store national/channel activities
  • Develop and ensure all POP materials, selling tools, sales presenter and giveaways as well as channel/ customer activities and communication comply to latest marketing plan/ brand guidelines supplied by Marketing
  • Ensure insights and analysis are timely shared with all relevant functions and used as strategic inputs in New Product, Brand Plans, Channel Strategy and POP Vision and Plans Development
  • Ensure up-to-date category & channel analysis and competitor understanding shared to team
  • Recommend channel investment plan according to company objectives and priorities and agree with Sales and Marketing
  • Control actual spend versus planned expenditure and responsible for evaluation the effectiveness of all in-store national/channel promotion, trade communication, POSM/ sales support materials and customer activities.
  • Sign off cycle plan and sales brief materials

Qualification :

  • Bachelor or Master's Degree in Business Administration, Marketing or related field.
  • At least 5 years in sales, marketing or category management in FMCG
  • Good command of spoken and written in English and Computer Literacy
  • Good analytical, be creative, initiative, pro-active, self-motivated and self-starter
  • Interpersonal, negotiation, and compromising skills
  • Strong team player, communication and listening skills
  • Leader , problem-solving skills, coaching and training skills
  • Good planning and management skill.
  • Quick conceptual thinker-able to grasp ideas and communicate them effectively

 

Skills required
  • Negotiation
  • Sales
  • English (Good)
Education preferred
  • Business Administration
Experience required
  • 5 years
Career level
  • Middle Level
Skills optional
  • Good Communication Skills
  • Problem Solving
Salary
  • Negotiable
Job function
  • Marketing / Advertising
  • Management
Job type
  • Full-time
  • apply job Berli Jucker 1
  • apply job Berli Jucker 2
  • apply job Berli Jucker 3
  • apply job Berli Jucker 4
  • apply job Berli Jucker 5
  • apply job Berli Jucker 6
  • apply job Berli Jucker 7
  • apply job Berli Jucker 8
  • apply job Berli Jucker 9
  • apply job Berli Jucker 10
  • apply job Berli Jucker 11
  • apply job Berli Jucker 12
  • apply job Berli Jucker 13
  • apply job Berli Jucker 14
  • apply job Berli Jucker 15
  • apply job Berli Jucker 16
  • apply job Berli Jucker 17
  • apply job Berli Jucker 18
  • apply job Berli Jucker 19
  • apply job Berli Jucker 20
  • apply job Berli Jucker 21
keyboard_arrow_right

Company overview

Size:2000-5000 employees
Industry:Consumer Products
Location:Bangkok
Website:www.bjc.co.th/career
Founded in:1882
Ranking:4/5

Berli Jucker Public Company Limited (BJC) is one of the top 50 listed companies on SET index. We are also one of the largest and fast moving commercial conglomerates, operating with own brands and for local and international principals, in marketing, sales, manufacturing, distribution and services e ... Read more

Why join us: BJC offers great opportunity for those seeking competitive welfare and benefits, career prospects and pleasant work environment. As a highly dynamic business group with several subsidiaries in the region, at BJC we currently invite high-caliber and professional talents to join our expanding opera ... Read more

Job location: Khlong Toei
Head office: Berli Jucker Public Company Limited, 99 Soi Rubia, Sukhumvit 42, Prakanong, Klongtoey, Bangkok 101110
Display map
WorkVenture gives you an inside look at what it's like to work at Berli Jucker PCL (BJC), office & team photos, reviews and more. This is the Berli Jucker PCL (BJC) Company Page. All content is posted anonymously by employees currently or previously working at Berli Jucker PCL (BJC).Apply to InvisibleApply to Ladda GardenApply to ManulifeApply to Tridge