Senior Brand Manager (Personal care & Beauty)
atBerli Jucker PCL (BJC)Job Scope:
- Strategize the innovation plan and portfolio roadmap to generate the new growth engine.
- Lead the process of developing the strong insightful and differentiated concept to deliver the winning products until successfully go to market.
- Develop the impact and full launch plan to deliver the successful business and brand objectives.
- Work closely with cross functional team – trade, sales, finance, R&D, factory with the least supervision.
- Work with agency/or creatively develop the IMC to drive campaign idea in every touchpoints/channels.
- Understand P&L of accountable business/manage budget to maximize ROI, and cost control.
- Monitor sales performance and drive to reach the business target.
- Potentially lead on the key projects on digital marketing/strategic partners with some key teams to drive strong IMC with solid digital marketing plan.
- Strong marketing experience in either product innovation/ brand development/ brand building in FMCG.
- Be able to orchestrate digital marketing plan – social, performance marketing together with the offline to drive the business result.
- Understand the e-commerce mechanism in order to leverage the merits for business beneficial.
- Strategic thinking with the ability to creatively maximize the resources.
- Mature, positive attitude, entrepreneurial spirt with growth mindset. Be able to work under pressure.
- Strong leadership skills with the ability to inspire, lead, and collaborate with others.
Skills required
- Finance
- Digital Marketing
Experience required
- any or no experience
Salary
- Negotiable
Job function
- Marketing / Advertising
- Management
Job type
- Full-time
Company overview
Size:2000-5000 employees
Industry:Consumer Products
Location:Bangkok
Website:www.bjc.co.th/career
Founded in:1882
Ranking:4/5
Berli Jucker Public Company Limited (BJC) is one of the top 50 listed companies on SET index. We are also one of the largest and fast moving commercial conglomerates, operating with own brands and for local and international principals, in marketing, sales, manufacturing, distribution and service ...
Why join us: BJC offers great opportunity for those seeking competitive welfare and benefits, career prospects and pleasant work environment. As a highly dynamic business group with several subsidiaries in the region, at BJC we currently invite high-caliber and professional talents to join our expanding opera ...
Job location: Phra Khanong
Head office: Berli Jucker Public Company Limited, 99 Soi Rubia, Sukhumvit 42, Prakanong, Klongtoey, Bangkok 101110
Benefits
- Health Insurance
- Life Insurance
- Dental Insurance
- Five-day work week
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