Key Responsibilities

Digital media and Audience engagement development

• Analyze own asset’s data across various social media platforms and content formats to develop content and social media engagement strategy 

• Support editorial, production and design on content, graphics and social feature suggestions 

• Creatively come up with ideas and suggestions for new business needs 

• Collaborate with other teams in Bangkok to ensure quality and timing of deliverables

• Equipped with technical expertise in order to use social and Google analytics tools, for example, Google Analytics, Google Data Studio, Crowdtangle, Facebook business account, Creator Studio and other social media analytics tools

• Independently seek digital media knowledge and industry trends to further develop content and social strategy 

• Understand competitors’ strengths and weaknesses in order to help positioning of WSM sites and social accounts

• Understand and be able to communicate the differences between audiences across different owned assets 

Qualifications

• Able to communicate in English proficiently 

• Able to follow instructions sent from the US stakeholders via Slack. email and online meeting

• Confident in asking for clarification on instructions as needed

• Work proactively with flexibility, transparency and attention to detail to support stakeholders in Bangkok and the US 

• Able to work as a team and independently without any supervision