Unicharm (Thailand) Co., Ltd.
Digital Marketing Strategic Assistant
atUnicharm (Thailand) Co., Ltd.1.Operate Trial phase tactics_category entrance brand/product/service penetration or brand switch from other competitors' brand/product/service
2.Operate Repeat Phase tactics_Realize higher repeat% of brand/product/service than other competitors' brand/product/service
3.Operate CRM tactics_Customer satisfactio score/Customer retention%/Sales conversion rate/Net Promote Score
4.Explain AS-IS customer journey & Suggest TO-BE for trial/repeat/CRM issue
5.Consumer analysis：Contact point analysis, RFM analysis, UI/UX analysis
6.Develop & maintenance segmentation of customer database based on customer experience strategy
7.Develop tactics to gain customer feedback and visualize customer satisfaction score & evaluation
8.Revise & Update brand/product/service/Marketing 4P mix with customer feedback
9.Engage related employees to use new system/database/dashboard
10.Set KPI/ROI of own tasks with leader/manager follow
Experience required
- any or no experience
Salary
- Negotiable
Job function
- Marketing / Advertising
- Assistant
Job type
- Full-time
Company overview
UniCharm (Thailand) Co., Ltd. is a subsidiary of Unicharm Corporation, a leading Japanese company specializing in personal care products. Established in 1987, the Thai branch operates primarily in the manufacturing and distribution of hygiene products, including baby diapers ...
Why join us: Joining UniCharm (Thailand) Co., Ltd. offers the opportunity to be part of a global leader in personal care products. The company fosters a work environment that emphasizes sustainability and social responsibility, aiming to improve the quality of life for consumers.
Benefits
- Performance bonus
- Provident fund
- Transport Allowance
- Employee discount
- Health Insurance
- Life Insurance
- Accident Insurance
- International Health Insurance
- Maternity leave
- Social Security
