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Executive, O2O Campaign
atLotus's (Ek-Chai Distribution System Co., Ltd.)Key Responsibility:
Campaign
- Coordinate all aspects of influencer campaigns, including content calendars, deliverables, and timelines for the marketplace
- Creative brief for MKP campaign (focus on TikTok, MakroPro, Amaze)
- Responsible for joining the campaign on TikTok
- Planning, monitoring, and tracking campaigns and targets on a daily/weekly/monthly basis to guarantee the achievement
TikTok Content
- Collaborate with influencers/agencies to create content that effectively communicates our brand's message and values
- Responsible for the TikTok affiliate program and building relationships with KOL in the affiliate network
- Cultivate the growth of TikToks top creators toward performance goals, continue improvement of content for both live-streaming and short video
- Research, identify, and evaluate potential influencers and content creators who resonate with our brand
- Monitor, analyze, and report on the performance of influencer campaigns, providing insights and recommendations for improvements
Live-Streaming
- Manage live-streaming acitivity, performance report, creative brief
- Responsible for Livestreaming Package, KOL selection, and complete working sheet for external party
- Follow online marketing trends, and new social media sites/platforms and able to make recommendations
Qualifications:
- Bachelors degree in Advertising, Communication Arts, Marketing, Digital Media or related field
- 1-3 Year in the advertising field, digital advertising or marketing
- Well-known using a computer program (Word, PowerPoint, Excel), familiar with the designer program is an advantage (Photoshop, Illustrator etc.)
- Analytical mindset with the ability to interpret data and derive actionable insights.
- Excellent communication and collaboration skills.
- Creative thinking and ability to bring innovative ideas to campaign development.
- Follow trends of digital marketing and social media
- Be able to work as a team and have good interpersonal skill
- Able to work well under pressure and a tight timeline
- Good communication skills in both Thai and English
Experience required
- 1 years
Career level
- Entry Level
- Middle Level
Salary
- 30,000 - 40,000 THB, Negotiable
Job function
- Marketing / Advertising
- Art / Design / Creative
- Writing / Editing
Job type
- Full-time
Company overview
Size:2000-5000 employees
Industry:Retail
Location:Bangkok
Website:www.lotuss.com
Founded in:1994
Ranking:4/5
At Lotus's, we get up every morning and questioned ourselves daily on how we can serve our customers better. Lotus’s is an omni-channel retailer in Thailand, with a commitment to providing great quality products at affordable prices, while doing good things for our customers, colleagues ...
Why join us: “At Lotus's, we are looking for people who are the change-agent with a passion to grow in both work and life. People who have the ability to think in an agile way and make everyday as a history to leave their own legacy in every part of business.” Lotus's People are: People wh ...
Job location: Bueng Kum
Head office: 629/1 Nawamintr Road, Nuanchan, Buengkoom, Bangkok 10230 , Thailand
Benefits
- Overtime pay
- Life Insurance
- Accident Insurance
- Company uniform
- Learning & Development Opportunities
- Health Insurance
- Provident fund
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