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Marketing Planning & Marketing Analyst
atAdvanced Info Service PCL. (AIS)Job Description:
- Analyze customer profile and usage behavior to develop the marketing campaign to increase revenue both voice and internet services, as well as value-added services.
- Manage upsell and anti revenue dilution campaign through all service channels both online and all service touch points.
- Coordinate with related parties to ensure marketing campaign readiness and contacting to target customers through all channels, whether direct communication and all service channels.
- Evaluate the campaign results to improve opportunities to increase service revenue to be more effective.
- Be gate-keeper and consultant for new campaigns & migration campaigns (from batch/kaokang to NGCM new tool) supporting NGCM campaign execution which will apply NBA model (Campaign Priority) to ensure highest business impact to be communicated and prevent distraction with less relevant campaigns
- Co-ordinate go-to-market execution between NGCM configuration team and business units eg. Keep track of time-line campaign details form, align all business units on expected campaign launch date, co-ordinate execution of campaigns communication both BTL&ATL and contact policy alignment
- Co-operate with solution team to monitoring all systems providing data sources for NGCM with corrective & completeness data and on time
- Design & monitor daily campaign contact & tracking dashboard
Qualification:
- Bachelor or Master's degree in Marketing or in a related field
- At least 3-5 years experience in Marketing and Analyze Skill
- Computer literacy in MS Office (Word, Excel, PowerPoint).
- Accountability, team player, enthusiasm and work well under pressure.
Experience required
- 3 years
Career level
- Middle Level
Salary
- Negotiable
Job function
- Marketing / Advertising
- Strategy / Planning
- Analyst
Job type
- Full-time
Company overview
Size:2000-5000 employees
Industry:Telecommunication
Location:Bangkok
Advanced Info Service Public Company Limited (AIS) is the 5G Digital Service Provider with the most spectra to provide service, totalling 1420MHz . The company has the most subscribers in Thailand, counting over 45.7 million in September 2022. AIS is ready to power Thailand with 5G technology whi ...
Why join us: AIS ดูแลพนักงานแบบคนในครอบครัว บริษัทฯ จึงมีนโยบายดูแลพนักงานทั้งด้านสุขภาพครอบครัวและสังคมเพื่อให้พนักงาน สามารถปฏิบัติงานได้อย่างมีประสิทธิภาพ มีความสุขในชีวิตการทำงานและครอบครัว AIS เชื่อมันว่าสุขภาวะที่ดีของพนักงานทุกคนเป็นกุญแจที่สำคัญต่อความสำเร็จขององค์กร โครงการ “AIS Health an ...
Job location: Phaya Thai
Head office: 414 INTOUCH Tower (Shinawatra Tower 1 เดิม) , 12th Floor, Phaholyothin Road, Phayathai, Bangkok
Benefits
- Dental Insurance
- Life Insurance
- Health Insurance
- Transport Allowance
- Travel Allowance
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