Brand Manager (Food - Non Food)

atBerli Jucker PCL (BJC)

Responsibilities:

  • Be responsible for all aspects of Products comprising of project management, marketing plan development, control & evaluation, annual sales budget preparation, A&P control, sales and profit monitoring.
  • Formulate specific brand strategies and business/marketing plans consistent with overall category strategies
  • Properly follow up, control and evaluate each marketing activity and promptly propose necessary measure to direct toward the set objectives if necessary
  • Coordinate and motivate the parties concerned for smooth and effective execution of the planned marketing program within the set deadline
  • Monitor the market with the specific attention on product’s distribution, display, off-take, pricing, product’s condition, to propose appropriate corrective measures
  • Keep up with the economical market situation and competitive activities and propose proper counter action activities if necessary
  • Initiate concept development for new products and continuously identify market opportunities and propose new product development within the company’s objectives & resources, to serve the market need
  • Monitor progress in product launches; identify task success, program setbacks and failures, capture learning for future improvements
  • Work in liaison with advertising agency for proper development of advertising strategy and effectively plan and execute advertising program to achieve the marketing objectives
  • Be conscious of company and division expense and cost, and try to optimize all kinds of expenditures
  • Propose the product cost saving whenever the opportunity arises
  • Effectively plan the production requirement and the consequent optimum inventory level

Qualification:

  • Bachelor's or Master's Degree in Marketing / Advertising or related field.
  • At least 5 years experience in marketing or related field (FMCG is preferable)
  • Good creative, interpersonal, negotiation, and compromising skills
  • Good planning and management skill.
  • Good analytical, problem-solving skills
  • Ability to use personal computer
  • Good knowledge of written and spoken English

We offer an attractive compensation, benefits package and career opportunities to the successful candidate. If this profile largely fits your background, personality and ambition, we would be very interested in talking to you, in person.

Berli Jucker Public Co., Ltd.
Human Resources Division

99 Soi Rubia, Sukhumvit 42,
Phrakanong, Klongtoey, Bangkok 10110
Visit us at : www.bjc.co.th
Facebook Fan Page: BJC Careers

Skills required
  • Project Management
  • Product Development
  • Negotiation
  • English (Fair)
Experience required
  • any or no experience
Salary
  • Negotiable
Job function
  • Marketing / Advertising
  • Management
Job type
  • Full-time
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Company overview

Size:2000-5000 employees
Industry:Consumer Products
Location:Bangkok
Website:www.bjc.co.th/career
Founded in:1882
Ranking:4/5

Berli Jucker Public Company Limited (BJC) is one of the top 50 listed companies on SET index. We are also one of the largest and fast moving commercial conglomerates, operating with own brands and for local and international principals, in marketing, sales, manufacturing, distribution and services e ... Read more

Why join us: BJC offers great opportunity for those seeking competitive welfare and benefits, career prospects and pleasant work environment. As a highly dynamic business group with several subsidiaries in the region, at BJC we currently invite high-caliber and professional talents to join our expanding opera ... Read more

Job location: Khlong Toei
Head office: Berli Jucker Public Company Limited, 99 Soi Rubia, Sukhumvit 42, Prakanong, Klongtoey, Bangkok 101110
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