Job Description :

• Manage and strengthen strategic partnerships and develop new partnership opportunities with affiliate program.
• Strengthen strategic partnerships with influencers and identify new opportunities within the affiliate program.
• Communicate daily with influencers to provide guidance, resolve issues, and ensure alignment with Lazada's objectives.
• Design and implement ongoing programs to nurture influencer partnerships, including phone calls, video training, and offline/online events.
• Establish key performance indicators (KPIs), track campaign performance, and analyze data to optimize activation and content strategies.
• Oversee influencer relationships across multiple social media platforms including Facebook, Twitter, Lemon8, Instagram and YouTube.Stay abreast of industry trends, influencer channels, and pertinent campaigns to devise and implement effective incubation programs.

Qualifications :

• 1-3 years of working experience with a bachelor’s degree in business/marketing/economics/PR or related fields.
• Influencer marketing and growth marketing background, with established prior relationships with Influencers or content creators is a plus.
• Proficiency in Excel is a plus.
• Strong understanding of social media platforms and passion for new media digital content, and trends is required.
• Highly detail-oriented, ensuring the highest standards of quality of all marketing and communication materials.
• A proactive and driven mindset, coupled with a strong desire to make a tangible impact.
• Excellent written & spoken Thai & English is a must.