Senior Online Brand Manager
atL'Oreal Thailand Ltd.Who are we?
At L’Oréal, there is never a dull day, the beauty lies in the freedom to go beyond with our empowering entrepreneurial culture. We take pride in developing young talents who have the passion and ambition to make an impact in the beauty industry.
Join us on our mission to: Create the beauty that moves the world.
You Will:
- Implement the e-commerce strategy of total brand: focus on increasing online multichannel revenues by establishing the online selling strategy across key platforms; Lazada, Shopee, TikTok and Konvy.
- Champions the online brand plan for total brand in all platforms including setting framework, strategy & trade calendar for campaigns, price assortment, hero SKU focus, GWPs, campaign stories, bundling, feed content planning, cross selling, and off platform media.
- Develop online strategy, execute, and optimize performance of each platform.
- Convert the brand strategy into operation E-Brand Plan
- Set brand price position and promotion strategy.
- Translate/localize copy, aligned with regional guideline with full responsibility on SIS communication.
- Responsible for managing marketing/data analytics tools for each platform.
- Ensure all digital activity and campaign integration are consistent with brand communication theme including align overall objective and brand’s essence.
- Responsible for E-com P&L of total brand under given guideline to grow sell out of total brand ahead of category.
- Leverage learning from current platform to emerging channel to ensure Brand Image’s consistency.
You Have:
- Bachelor’s degree or higher in marketing and communication field
- At least 5 years of experience as in E-commerce, Marketing O+O
- Strong Operational Digital Marketing profile capable of building detailed activity plans.
- Good analytical skills, understanding eCommerce landscape, building consumer journey
- Good interpersonal and communication skills
- Be able to work under pressure with good problem solving
- Excellent command of English both written and speaking
Why us?
We will support you through a tailor-made learning & development journey where you will receive constant career advice to empower you to navigate through and reach the Senior Leadership role of your dreams. Progressive leadership track – opportunities for growth & development
- You can apply to up to three jobs within a rolling 30-day window.
- You cannot withdraw your application once you applied, so please make sure to choose a job that matches your dreams.
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Skills required
- Digital Marketing
- eCommerce
- Problem Solving
- English (Excellent)
Experience required
- 5 years
Salary
- Negotiable
Job function
- Marketing / Advertising
- Management
Job type
- Full-time
Company overview
L’Oréal - Global Leader In Beauty, Leading The Way For 30 Years Created in 1909 by Eugène Schueller, a visionary chemist with a tremendous entrepreneurial instinct. For the past century, L’Oréal has pursued a tireless quest: respond to desire for well-being of millions of men and women and give e ... Read more
Why join us: Want to lead the future of Beauty? If you’re an impact seeking inventor, a driver of disruption, join us to lead Beauty innovation to the next level.
Benefits
- Annual bonus
- Dental Insurance
- Employee discount
- Five-day work week
- Job training
- Maternity leave
- Learning & Development Opportunities
- Performance bonus
- Social Security
- Health Insurance