TPCS Public Company Limited a manufacturer, is diversifying its product line across Technical/Industrial Textiles, Conventional Textiles, Home Textiles, and Health Care Products, targeting industrial, home, and health applications. We are seeking talented candidates to join our dynamic team.

Sales Executive (Modern Trade)

Job Overview

The Sales Executive (Modern Trade) is responsible for driving sales and managing relationships with modern trade accounts, such as supermarkets, hypermarkets, and large retail chains. The role focuses on achieving sales targets, ensuring product visibility, and implementing promotional strategies to enhance brand presence in modern trade channels.

Job Descriptions

• Build and maintain strong relationships with key modern trade accounts, including negotiating contracts, pricing, and promotional activities.
• Develop and execute sales strategies to meet or exceed monthly, quarterly, and annual sales targets.
• Ensure optimal product placement, shelf space, and merchandising in retail stores to maximize brand visibility and sales.
• Monitor market trends, competitor activities, and consumer preferences to identify opportunities for growth in modern trade channels.
• Plan and implement promotional campaigns, in-store activations, and trade marketing initiatives in collaboration with marketing teams.
• Coordinate with supply chain teams to ensure stock availability and minimize stockouts or overstock situations.
• Prepare regular reports on sales performance, market feedback, and account activities for management review.
• Ensure all activities comply with company policies, trade regulations, and modern trade partner requirements.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, or a related field.
• Minimum of 2 - 3 years of experience in sales, preferably in modern trade, FMCG (Fast-Moving Consumer Goods), or retail sectors.
• Strong negotiation and relationship-building skills.
• Excellent communication and presentation skills.
• Analytical mindset with the ability to interpret sales data and market trends.
• Proficiency in MS Office (Excel, PowerPoint, Word) and CRM software.