
āđāļāļāļĩāļāļĩ āļĄāļĩāđāļāļĩāļĒāđāļāļĢāļāļāđāļŠ āļāļģāļāļąāļ
"Digital Lead"
Digital Associate Director - āļāļāļąāļāļāļēāļāļāļąāļāļāļļāļāļąāļ
āļŠāļĄāļāļļāļĨāļāļĩāļ§āļīāļāļāļēāļĢāļāđāļēāļāļēāļ
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āļāļ§āļēāļĄāļāđāļēāļ§āļŦāļāđāļēāļāļāļāļāļēāļāļĩāļ
āļāļĢāļĢāļĒāļēāļāļēāļĻāļāļāļāļāļĩāđāļāđāļēāļāļēāļ
āļāļēāļĢāļāļĢāļīāļŦāļēāļĢāļāļąāļāļāļēāļĢāļāļāļāđāļāļĢ
āļāļĢāļ°āļŠāļāļāļēāļĢāļāđāļāļĩāđāđāļāđāļĢāļąāļāļāļēāļāļāļĢāļīāļĐāļąāļāļāļĩāđ
IPG Mediabrands, Thailand Digital, Business Associate Director Jun 2016 â Present UM Fastbridge, Bespoke exclusive unit for Telenor Group, dtac Oct 2019 â Present Agency Team Lead for âĒ Postpaid unit, in charge of strategic communication and media activities for dtac monthly main packages, data and voice add-ons, postpaid new number, change from prepaid to postpaid, mobile number portability, and other marketing activities for postpaid customers âĒ dtac Business unit formerly known as dtac SME acting as solid media partner by providing wider ranges of service such as sale attribution, partnership, sponsorship, affiliation âĒ Social Engagement sub-unit, under Brand and Network unit to manage paid media to support brand activities and always-on contents on digital owned channels Initiative, UM and bpn Jan 2016 â Oct 2019 Media and Planning Roles: âĒ Able to achieve developing strategy for digital and traditional media and bring into proposal âĒ Able to build engagement strategies for communication planning for client âĒ Communicate with clients about digital road-map that fit for client's business âĒ Deliver consumer insights by analytic and capable for Nielsen, IPGâs tool, others to lead plan âĒ Quality control of team performance in all dimensions and make sure KPIs are delivered Account Management Roles: âĒ Ensure strong relationship with senior level clients and business achievements with satisfaction âĒ Understand clients' contract and terms of engagement including all KPIs âĒ Strong connections with highest level of clients and media owners Leadership and Management Roles: âĒ Drive team's efficiency and effectiveness with clear career path for every individual âĒ Drive company revenue growth via acquiring new businesses, diversify existing businesses âĒ Challenge and motivate team to stretch their capabilities and mindset Regional Agency of Record: 2016 - 2017 BRAND'S Suntory, Johnson & Johnson (Thailand) 2018 - 2019 BMW Group (BMW Thailand, MINI and Motorrad) , SPOTIFY Group of Companies: 2017 - 2018 Bank of Ayudhya (Krungsri Business, Krungsri Auto & Ngern-Tid-Lor) 2017 - 2019 Berli Jucker, Singha Estate Others: CAT Telecom, VIVO, EPSON, Zilingo, etc.
āļāđāļēāļāļĢāļĩāļ§āļīāļ§āļāļąāđāļāļŦāļĄāļāļāļāļāļāļĢāļīāļĐāļąāļāļāļĩāđ