Job Summary

Lead value creation of 5G Upsell campaign to continuously ensure that campaign is resonant with overall company strategic direction to existing customers via personalized offering

• Analyze customer information and customers segmentation and propose idea to launch 5G upsell campaign
• Initiate tariff / campaign offering for each segment
• Design end to end customer journey across digital channel and touchpoint
• Coordinate with related parties to ensure marketing campaigns' readiness before launch to target customers
• Evaluate campaign’s result based on quantitative and qualitative means as well as find new mechanic to improve

Job Posting Location

Bangkok

Recruiter

Phanchita Warasirikunlawat (พัณณ์ชิตา วราสิริกุลวัชร์)